Loveland Logo Design

Nearly every new Loveland company knows they require a logo, however few new business owners thoroughly comprehend the essential role their logo design will perform in their financial success, or why one logo performs far better than another. A business logo has an immediate and sustaining effect on the success of a company, choose the right one and it will make the door swing and phone ring, select the incorrect one and it can be a barrier and a hindrance for the life of a business. The logos presented in the ImageCo portfolio help Loveland businesses succeed, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t demand deliberation, they can be understood in just a glance.
  2. Scalability: from business cards to posters a scalable logo will be legible and equally emotive at any dimension.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a business logo needs to be lasting and should feel relevant today, tomorrow, and forty years from today.

Retro logo design of a bicycle created for a Loveland coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening in an old part of the town and hoped to project a nostalgic vibe without coming across as boring or low energy. I fulfilled both of these jobs via creating a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo design with a microscope slide as well as germs designed for Loveland clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the causes and outcomes of diseases, mainly the branch of medicine that works with the clinical examination of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the only instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Typically I attempt not to be excessively literal with a design and to a degree, this design approaches the company it serves rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more interest grabbing and a lot more memorable.

logo layout with a jumping green frog made for a family enjoyable center in Loveland.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental professionals, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the apparent choice would have been to incorporate a handful of springs into the design but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for marketing. I also think this is the only time that a logo I created was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a mountain, a route, a stream, as well as a tree - created for Loveland traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field because travel photographers don’t capture locations or things but instead communicate emotional journeys through the images they capture. The idea behind this logo composition was to use negative space to communicate more than what was visible upon initial glance, which I think is quintessential of most good photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I made an effort to do something comparable to this logo design by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Loveland logo design but also to show the depth to her art and in the way that she sees the world through the lens of her camera.

 Loveland logo design with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I honestly take pleasure in and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A however the client, even though he loved the concept, really did not care for my choice of birds. This particular man truly despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his hatred for this specific variety of sea bird.

When I turn a concept over to a client I urge them to talk about it with friends and colleagues and family members as well as with other people that they don’t actually know so as to get honest opinions on the value of a concept. Fortunately, he talked about it with his family members and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world because the people that tend to hire an expert to design their logo comprehend how important a logo design is for their organization so they are way more vested in the result. Every logo design project has it’s allotment of obstacles, however the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Loveland publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, yet it really is the most crucial part of a published book given that it is in most cases the initial thing a person views in the book store. With regard to a publishing company, it’s the optimal opportunity that they will likely ever have to advertise their product and get their logo design in front of the people that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many instances one of the aspects individuals usually tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service based in LA and while I’m not certain it actually “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of air travel and it was definitely a winner.

 Loveland logo design made use of for advertising and also a label design for Vintage Case features an old typeface design.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that seemed to be vintage cases. For this custom logo concept I sought to come up with a logo that had a fluid old-fashioned feel to it and could easily be utilized for every thing from a website to a label on brand new cases that looked like they were from another era.

Logo design created for an orthodontist in Loveland, style include an arc with lines intersecting via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging and difficult logo jobs considering that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden careers when it comes to small business branding, if dining establishments approached their branding in the same way dental practices do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family members nonprofit, the logo design includes 4 characters staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the families in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wants to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that communicated that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo design to describe exactly how individuals ought to think or feel they don’t understand the goal of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself will never have the chance to be understood.

Logo layout created for a hair layout studio including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo which carried an atmosphere of calmness and connection for their new hair studio. I came up with a concept that did not go the obvious path of crafting simply a stylized orchid but alternatively delivered a logo design which suggested a flower in the formation of a swirl blended in to the letter O in the name and by putting attention on the concept with the silhouette of a hummingbird floating above the logo itself. The obvious path in creating a logo is more often than not the wrong course and in this case, the design ended up not being about the flower but instead laid the importance on the emotion that they wanted to transmit to their clients.

Arabian steed logo design produced for a horse ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original company logo design styled to display the unique physical traits of the Arabian kind of equines. With a distinctive head shape and very high tail carriage, the Arabian is one of the most quite easily identifiable horse lineages in the whole world.

Las Coffee shop logo style a small restaurant, layout includes a changed manuscript font which floats over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, layout consists of a changed script font which floats over a team of elaborate lines as well as dots.

Logo layout for a software application developer the layout features as well as legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However, it meant something to the owner of the business and in many cases the meaning behind a logo is equally as important as how it brands the enterprise it stands for.

Evolve logo design produced for a Loveland interior developer, style feature a series of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Loveland interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, investigates, collaborates, and oversees such ventures. Interior design is a multifaceted occupation that involves conceptual development, space planning, site evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style done for Advanced Management Solutions, the characters for letter V as well as A in center of the word progressed have actually been customized to link straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Loveland logo design project was performed for a leadership specialist that assists business professionals to become more successful at overseeing people, expectations, and profitability.

A logo layout including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly understood the market place was ready for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a place to market their pre-owned goods to other sports enthusiasts. I tailored their Loveland business logo dsign along with a graphic that garners the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ farms, this logo layout has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really developed for an Loveland area farm it was in reality designed for a products broker, and this logo design was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to develop a graphic that projects self-confidence, success, and wealth.
Logo design designed for making use of an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font that is evocative a well-known sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the proprietor to develop a logo design which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very legible from over a block away.