Redan Logo Design

Nearly every new Redan organization understands that they are in need of a logo, however few new business owners fully understand the vital role their company logo can play in their financial success, or exactly why one logo functions more effectively than another. A company logo has an instant and long term influence on the success of a business, go with the right one and it can make the door swing and phone ring, go with the incorrect one and it will be a barrier and an impediment for the longevity of an organization. The logos presented in the ImageCo portfolio help Redan companies succeed, they are effective in any given scenario and the reason why they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not demand deliberation, they can be grasped in merely a glance.
  2. Scalability: from business cards to posters a scalable logo will be legible and equally emotive at virtually any size.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they stand for.
  5. Relevance: a company logo must be ageless and should feel relevant today, tomorrow, and 20 years from today.

Retro logo design of a bicycle produced for a Redan coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were actually launching in an old section of the area and wished to visualize an old-fashioned atmosphere without appearing as boring or low energy. I achieved the two jobs by creating a custom logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo design with a microscopic lense slide and also bacteria developed for Redan clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and outcomes of diseases, especially the field of healthcare that works with the clinical examination of samplings of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is really the only instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be extremely literal with a design and to a point, this specific design approaches the company it represents quite literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more interesting, more interest grabbing and a lot more unforgettable.

logo style with a jumping eco-friendly frog made for a household fun facility in Redan.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to integrate a few springs into the concept but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo including a group of birds, a hill, a trail, a stream, as well as a tree - created for Redan traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to shoot locations or things but rather convey emotional journeys by means of the images they capture. The idea behind this logo concept was to use negative space to project more than what was visible upon first glance, which I think is quintessential of the majority of good photographers in that they frequently convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I made an effort to do something similar to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Redan logo design but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 Redan logo layout with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the client, while he loved the concept, didn’t care for my choice of birds. This man seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his contempt for this specific kind of sea bird.

When I turn a design over to a customer I urge them to talk about it with colleagues and family members as well as with individuals that they don’t actually know so as to get objective judgements on the benefit of a design concept. Fortunately, he talked about it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Custom logo designs are a weird creature in the design world given that the people that are inclined to hire a professional to design their logo design realize how vital a logo design is for their organization so they are much more vested in the outcome. Every logo design job has it’s portion of obstacles, however the biggest obstacle is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, design for Redan publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, however it really is the most essential part of a published book considering that it is often the initial thing a person views in the bookstore. With respect to a publisher, it’s the opportunity that they will ever get to advertise their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has 2 letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems like that in many occurrences one of the traits people usually tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline based in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to imparting a good sense of air travel and it was definitely a winner.

 Redan logo layout made use of for marketing and also a label layout for Vintage Situation includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which appeared to be antique cases. For this business logo concept I sought to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for every thing from a web page to an insignia on brand new cases that seemed like they were from a different point in time.

Logo produced for an orthodontist in Redan, layout include an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo design jobs due to the fact that it appears that every single dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business branding, if dining establishments approached their advertising in the same way dental practitioners do every one of their logos would definitely be a picture explaining anything they served, McDonalds would likely contain a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 personalities startled in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be representative of the love that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization wants to project.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo to summarize specifically how people ought to think or feel they don’t understand the purpose of a logo. If people have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that explains itself won’t have the likelihood to be understood.

Logo layout developed for a hair design workshop featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that communicated a feeling of tranquility and connection for their new hair studio. I created a concept that did not go the obvious direction of designing merely a stylized orchid but instead crafted a business logo that suggested an orchid in the formation of a swirl featured into the letter O in the name and by placing attention on the concept along with the figure of a hummingbird hovering over the image itself. The obvious path in creating a company logo is more often than not the wrong direction and in this case, the design ended up not being about the orchid but instead laid the importance on the emotion that they wanted to transmit to their clients.

Arabian equine logo layout developed for an equine cattle ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct organization logo concept tailored to epitomize the unique physical traits of the Arabian kind of horses. By having a different head form and higher tail carriage, the Arabian is one of the highly easily identifiable horse lineages in the world.

Las Coffee shop logo style a little dining establishment, layout consists of a modified manuscript font which floats above a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, layout includes a modified script typeface which floats over a group of ornate lines and dots.

Logo layout for a software program developer the layout functions and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in many cases the meaning behind a company logo is just as important as how it brands the organization it stands for.

Progress logo style developed for a Redan indoor developer, style feature a collection of red circles that intersect and replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Redan interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, coordinates, and oversees such tasks. Interior design is a diverse occupation that involves conceptual development, space planning, site evaluations, programming, study, communicating with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and also A in middle of the word progressed have actually been customized to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Redan logo design project was done for a leadership specialist that aids business leaders to develop into more efficient at handling people, expectations, and profitability.

A logo layout featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting lovers the owners of On the Fly recognized the market place was primed for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a location to market their secondhand products to other sports enthusiasts. I designed their Redan business logo dsign with an image that garners the attention of vehicles and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo style MQ farms, this logo design has actually an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t really created for an Redan area farm it was in reality created for a commodities broker, and this logo design was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to design an identity that projected confidence, financial success, and prosperity.
Logo designed for making use of an indication for the restaurant (Brewgrrs), it is an ornate script font that is evocative a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked directly with the proprietor to create a business logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.