Salisbury Logo Design

Each and every new Salisbury organization knows they are in need of a logo, however few entrepreneurs thoroughly comprehend the pivotal role their logo design can take in their success, or exactly why one logo design functions far better than another. A business logo has an instant and sustaining influence on the growth of a company, select the right one and it can make the door swing and phone ring, select the wrong one and it can be a barrier and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Salisbury companies prosper, they are effective in any given situation and the reason why they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require deliberation, they can be grasped in merely a look.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and just as emotive at every size.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they represent.
  5. Relevance: a logo needs to be lasting and should feel relevant today, tomorrow, and thirty years from today.

Retro logo design of a bike produced for a Salisbury coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were actually launching in an older section of the city and really wanted to project a retro feel without coming across as uninteresting or low energy. I achieved the two jobs via developing a company logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo style with a microscopic lense slide and also bacteria developed for Salisbury medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the triggers and consequences of diseases, mainly the field of healthcare that works with the laboratory assessment of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is really the sole instance I remember in which I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Generally I try not to be overly literal with a design and to a point, this specific design approaches the company it represents very literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more attention grabbing and more memorable.

logo design with a jumping eco-friendly frog made for a household fun facility in Salisbury.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the business has the word springz in its name the apparent choice would have been to include a couple of springs into the design but Cool Springz is a fun place to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a flock of birds, a mountain, a route, a stream, and a tree - made for Salisbury traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche profession due to the fact that travel photographers don’t capture locations or things but rather convey emotional journeys by means of the images they record. The thought behind this logo composition was to use negative space to project more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I made an effort to do something much the same to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Salisbury logo design but also to reveal the depth in her art and in the way that she views the world through the lens of her camera.

 Salisbury logo design with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I honestly relish and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my customer, while he loved the concept, really did not care for my choice of birds. This man genuinely disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a customer I urge all of them to share it with colleagues and family members as well as with folks that they don’t actually know so as to get unprejudiced judgements on the merit of a concept. Fortunately, he talked about it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world because the people that tend to hire an expert to design their business logo comprehend how important a logo design is for their company so they are way more vested in the final result. Every logo design job has it’s portion of challenges, however the greatest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo style with bamboo in the background, design for Salisbury publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, however it is the most vital part of a printed book given that it is in most cases the primary thing a person views in the bookstore. Concerning a publisher, it’s the best opportunity that they will likely ever have to promote their product and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has two letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems that in many cases one of the items folks tend to remember the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company based in LA and while I’m not certain it actually “took off” their logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a spirit of airline flight and it was surely a success.

 Salisbury logo style used for advertising and marketing as well as a label layout for Vintage Instance includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be older cases. For this brand concept I strove to come up with a logo that provided a fluid old-fashioned feel to it and could be used for everything from a website to an insignia on brand new cases that seemed like they were from another era.

Logo design produced for an orthodontist in Salisbury, design include an arc with lines intersecting with it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging and difficult logo design jobs considering that it seems that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to small business advertising, if dining establishments approached their advertising in the same way dental offices do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry logo designs because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a family not-for-profit, the logo features 4 characters surprised in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo that conveyed that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain how people should think or feel they don’t understand the objective of a logo. If you have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the opportunity to be comprehended.

Logo layout produced for a hair design workshop featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that related an atmosphere of relaxation and elegance for their new hair studio. I created a concept which didn’t go the obvious route of making just a stylized orchid but rather crafted a business logo which suggested a flower in the formation of a swirl integrated into the letter O in the title and by putting attention on the concept along with the silhouette of a hummingbird hovering above the image itself. The obvious path in creating a business logo is oftentimes the wrong course and in this case, the design ended up not being about the orchid but instead put the main focus on the emotion that they really wanted to transmit to their patrons.

Arabian steed logo design created for a horse ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind company logo concept styled to embody the unique physical traits of the Arabian kind of horses. With an unique head form and high tail carriage, the Arabian is one of the most easily identifiable horse types in the world.

Las Coffee shop logo design a tiny dining establishment, design contains a modified manuscript font which hovers above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny dining establishment, design includes a customized manuscript typeface which hovers above a group of ornate lines as well as dots.

Logo design for a software application designer the design attributes and famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. But it represented something to the owner of the company and in many cases the meaning supporting a logo is equally as important as how it brands the enterprise it stands for.

Develop logo layout produced for a Salisbury interior designer, design function a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Salisbury interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and manages such projects. Interior design is a diverse profession that includes conceptual development, area planning, location assessments, programming, research, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo design done for Advanced Management Solutions, the characters for letter V and A in middle of words progressed have actually been customized to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Salisbury logo design project was carried out for a leadership guide that helps business leaders to develop into more efficient at supervising people, expectations, and productivity.

A logo style featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market was primed for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of passions, a spot to market their used products to other sports enthusiasts. I tailored their Salisbury business logo dsign utilizing an illustration that grabs the interest of vehicles and sends an image that arouses the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo layout has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t really composed for an Salisbury area farm it was in reality developed for an investments broker, and this particular creative logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to create a graphic that projected esteem, financial success, and luxury.
Logo design developed for using an indicator for the dining establishment (Brewgrrs), it is an ornate script font that is similar to a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked directly with the owner to develop a business logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.