Pasco Logo Design

Virtually every new Pasco company realizes that they require a logo, however few new business owners thoroughly comprehend the vital role their organization logo will play in their success, or precisely why one logo functions better than another. A logo has an instant and sustaining influence on the prosperity of a business, pick the right one and it can make the door swing and cash register ring, go with the incorrect one and it will be an obstacle and a hindrance for the life of a business. The logos featured in the ImageCo portfolio help Pasco companies prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos don’t demand contemplation, they can be understood in merely a glimpse.
  2. Scalability: from business cards to posters a scalable business logo will be legible and equally emotive at any size.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be lasting and will feel relevant today, tomorrow, and 20 years from today.

Retro logo style of a bicycle developed for a Pasco coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening in an older part of the town and hoped to visualize a vintage atmosphere without coming across as boring or low energy. I accomplished the two tasks by means of creating a company logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo design with a microscopic lense slide and germs developed for Pasco medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the causes and outcomes of diseases, mainly the branch of medicine which deals with the clinical assessment of samplings of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the only instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Typically I try not to be excessively literal with a concept and to a point, this specific design approaches the company it serves quite literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more intriguing, more focus grabbing and more meaningful.

logo layout with a jumping eco-friendly frog designed for a family members enjoyable facility in Pasco.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dentists, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the name of the business features the word springz in its name the clear choice would have been to incorporate a few springs into the design but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I designed was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design including a group of birds, a mountain, a route, a stream, and also a tree - created for Pasco travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture locations or things but instead project emotional journeys through the photos they capture. The idea behind this logo design was to use negative space to communicate more than what was visible upon initial glance, which I think is representative of almost all professional photographers in that they often convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be conveyed with just words. I made an effort to do something much the same to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Pasco logo design but also to reveal the depth in her art and in the way that she sees the world through the lens of her camera.

 Pasco logo layout with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I genuinely savor and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the customer, while he loved the concept, really did not care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his aversion for this specific kind of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with people that they don’t actually know so as to get unprejudiced judgements on the worthiness of a design. Fortunately, he talked about it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Custom logo designs are a strange animal in the design world given that the people that have a tendency to hire a professional to create their logo design recognize how important a logo design is for their business so they are way more invested in the result. Every logo job possesses it’s share of difficulties, but the most significant obstacle is finding that sweet spot in a design that works really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Pasco publication author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, yet it really is the most essential part of a published book since it is in most cases the first thing a person views in the bookstore. Concerning a publishing company, it’s the absolute best opportunity they will ever have to publicize their brand and get their logo design in front of the people that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many occurrences one of the items individuals usually tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline situated in LA and although I’m not certain it really “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to affording a feeling of flight and it was definitely a victory.

 Pasco logo style made use of for advertising and marketing as well as a label design for Vintage Situation includes an archaic font design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that appeared to be vintage cases. For this logo design I strove to come up with a logo that provided a fluid old-fashioned feel to it and could easily be utilized for anything from a web site to an insignia on brand new cases that seemed like they were from a different era.

Logo design created for an orthodontist in Pasco, design consist of an arc with lines converging with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most difficult logo projects due to the fact that it appears that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their branding in the exact same way dental practices do every one of their logos would be a picture explaining anything they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I actually love doing dental logo designs because it challenges me to come up with a design that implies dentistry or a specific field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo created for a family not-for-profit, the logo design includes 4 personalities startled in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo which communicated that they were about families without being openly corny about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate how people should think or feel they don’t understand the mission of a logo. If people have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that describes itself won’t have the likelihood to be understood.

Logo design created for a hair layout workshop including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that carried an atmosphere of relaxation and class for their new hair salon. I came up with a design that did not go the obvious route of crafting simply a stylized orchid but rather crafted a business logo that suggested a flower in the formation of a swirl incorporated in to the letter O in the title and by putting emphasis on the concept using the silhouette of a hummingbird floating above the image itself. The obvious path in designing a logo design is usually the wrong path and in this case, the design ended up not being about the flower but instead placed the attention on the emotion that they wanted to forecast to their customers.

Arabian horse logo design developed for a steed ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed a distinct logotype concept styled to epitomize the unique physical traits of the Arabian kind of equines. With a distinctive head form and high tail posture, the Arabian is one of the most easily identifiable equine breeds in the entire world.

Las Cafe logo layout a tiny restaurant, layout contains a changed script font style which floats over a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, layout contains a customized script font which hovers over a team of ornate lines and dots.

Logo design for a software developer the design attributes and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However, it represented something to the business owner of the business and in quite a few cases the symbolism supporting a logo design is equally as important as how it serves the organization it stands for.

Develop logo design developed for a Pasco interior designer, style feature a collection of red circles that converge as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Pasco interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, researches, collaborates, and oversees such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, location inspections, programming, study, communicating with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Management Solutions, the characters for letter V as well as A in middle of the word advanced have actually been modified to link directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Pasco logo design project was carried out for a leadership coach that aids business professionals to become more effective at handling people, expectations, and profitability.

A logo layout including an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly understood the market was primed for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of interests, a spot to market their previously owned goods to other sports enthusiasts. I created their Pasco logo dsign using a graphic that pulls in the interest of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo style MQ ranches, this logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really produced for an Pasco area farm it was in reality developed for a products broker, and this trademark was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to create a graphic that projects self-assurance, success, and affluence.
Logo created for using a sign for the restaurant (Brewgrrs), it is a luxuriant script typeface that is reminiscent of a popular sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked directly with the owner to design a logo design that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very legible from over a block away.