Enterprise Logo Design

Each and every new Enterprise business realizes that they need a logo, but few entrepreneurs fully realize the key role their logo will perform in their becoming successful, or exactly why one logo design performs better than another. A company logo has a critical and lasting effect on the success of a business, select the right one and it will make the door swing and cash register ring, select the wrong one and it will be a barrier and a hindrance for the longevity of a company. The logos presented in the ImageCo portfolio help Enterprise businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be grasped in just a look.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and just as emotive at every scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they represent.
  5. Relevance: a logo design should be lasting and will feel relevant today, tomorrow, and twenty five years from today.

Retro logo style of a bicycle produced for a Enterprise coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually launching in an older section of town and really wanted to cast a vintage tone without appearing as stodgy or low energy. I fulfilled the two jobs by creating a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo design with a microscope slide and bacteria designed for Enterprise clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the triggers and outcomes of diseases, mainly the field of medicine that deals with the laboratory assessment of specimens of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the only instance I call to mind where I was able to integrate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be extremely literal with a design and to a degree, this design approaches the company it represents fairly literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more focus grabbing and more meaningful.

logo style with a leaping environment-friendly frog developed for a family enjoyable center in Enterprise.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve produced dozens of logo designs for physicians, dental practices, and legal professionals but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing. I also think this is the only time that a logo I did was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo including a flock of birds, a hill, a trail, a stream, and a tree - designed for Enterprise traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche speciality because travel photographers don’t shoot locations or things but rather project emotional experiences by means of the photos they capture. The thought behind this logo composition was to utilize negative space to reveal more than what was visible upon first glance, which I think is representative of almost all good photographers in that they oftentimes share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I tried to do something very similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Enterprise logo but also to reveal the depth in her art and in the way that she perceives the world through the lens of her camera.

 Enterprise logo design with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I really enjoy and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my client, even though he loved the concept, really did not care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific breed of sea bird.

When I turn a concept over to a customer I urge all of them to share it with friends and colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced point of views on the value of a concept. Fortunately, he talked about it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Business logos are a strange creature in the design world because the people that have a tendency to hire a professional to create their logo design realize how crucial a logo is for their organization so they are way more invested in the end result. Every logo project possesses it’s portion of hurdles, however the biggest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Enterprise book author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, but it really is the most critical part of a published book since it is usually the very first thing a person views in the book shop. For a publisher, it’s the opportunity they will likely ever get to advertise their product and get their logo design in front of the men and women that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems that in many occurrences 1 of the traits people tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle air service located in LA and while I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of airline flight and it was definitely a winner.

 Enterprise logo style made use of for advertising and a label style for Vintage Instance features an archaic font style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which looked to be antique cases. For this brand design I attempted to come up with a logo that provided a fluid old-fashioned feel to it and could be used for every thing from a web page to a label on brand new cases that seemed like they were from another generation.

Logo created for an orthodontist in Enterprise, style include an arc with lines converging with it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging logo jobs due to the fact that it seems that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden careers when it comes to small business branding, if restaurants approached their branding in the very same way dental professionals do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would most likely include a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentistry logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members nonprofit, the logo features 4 personalities surprised in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design which communicated that they were about families without being openly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to summarize precisely how people ought to think or feel they don’t understand the objective of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that describes itself won’t have the opportunity to be understood.

Logo style developed for a hair style studio featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that related a sense of contentment and elegance for their new hair salon. I created a design that did not go the obvious path of making merely a stylized orchid but alternatively crafted a business logo which implied an orchid in the pattern of a swirl featured into the letter O in the title and by placing emphasis on the logo design using the silhouette of a hummingbird hovering over the logo itself. The obvious path in creating a logo design is more often than not the incorrect course and in this case, the design ended up not being about the flower but alternately put the focus on the perception that they really wanted to transmit to their customers.

Arabian horse logo layout produced for a horse ranch that concentrates on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a distinct company logo concept styled to illustrate the unique physical traits of the Arabian pedigree of horses. With an unique head shape and very high tail posture, the Arabian is one of the most quite easily identifiable equine types in the whole world.

Las Cafe logo layout a little restaurant, style includes a changed script font style which hovers above a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, style includes a customized manuscript font style which hovers above a group of elaborate lines as well as dots.

Logo style for a software developer the layout attributes as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in quite a few cases the significance behind a logo is equally as important as how it serves the organization it stands for.

Advance logo layout produced for a Enterprise interior developer, style attribute a collection of red circles that converge and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Enterprise interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, researches, coordinates, and oversees such tasks. Interior design is a diverse occupation that includes conceptual development, area planning, site evaluations, programming, research, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and A in center of words progressed have actually been modified to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Enterprise logo design job was carried out for a leadership coach that assists business leaders to become more successful at handling people, expectations, and profitability.

A logo design including a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was ready for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of passions, a location to sell off their secondhand items to other sports enthusiasts. I created their Enterprise logo dsign with an illustration which garners the attention of traffic and sends an image that arouses the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo layout has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually created for an Enterprise area farm it was actually developed for a commodities broker, and this company logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to design an identity that projected self-confidence, success, and opulence.
Logo design developed for using an indicator for the restaurant (Brewgrrs), it is an ornate script typeface that is reminiscent of a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking where I worked directly with the owner to design a business logo that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very easy to read from over a block away.