Juneau, Alaska Logo Design

Each and every new Juneau organization realizes that they are in need of a logo, however few new business owners fully realize the vital role their company logo will play in their financial success, or why one logo functions more effectively than another. A company logo has an immediate and lasting impact on the prosperity of a company, go with the correct one and it will make the door swing and phone ring, select the incorrect one and it can be a barrier and an impediment for the life of a company.

The logos included in the ImageCo portfolio help Juneau, Alaska businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.

  1. Simplicity: simple logo designs do not demand deliberation, they can be understood in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will stay legible and equally emotive at virtually any size.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a logo should be timeless and will feel relevant today, tomorrow, and 20 years from now.

Logo PORTFOLIO Volume 1

Retro logo design of a bicycle produced for a Juneau, Alaska coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening up in an old part of town and wished to visualize a vintage feel without coming across as monotonous or low energy. I achieved both of these tasks via developing a business logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo style with a microscopic lense slide as well as bacteria developed for Juneau, Alaska medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that researches the triggers and consequences of diseases, mainly the field of healthcare which deals with the laboratory examination of specimens of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is really the sole instance I call to mind where I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Typically I attempt not to be excessively literal with a design and to a point, this design approaches the company it serves rather literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more interesting, more interest grabbing and a lot more memorable.

logo style with a jumping eco-friendly frog developed for a family members fun facility in Juneau, Alaska.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs that come my way, I’ve done dozens of logo designs for surgeons, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to include a some springs into the design but Cool Springz is a fun place to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a group of birds, a mountain, a route, a stream, and also a tree - developed for Juneau, Alaska travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche field due to the fact that travel photographers tend not to capture locations or things but instead communicate emotional experiences through the photos they record. The idea behind this logo concept was to utilize negative space to communicate more than what was visible upon first view, which I think is quintessential of most good photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I tried to do something similar to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Juneau logo but also to show the depth of her art and in the way that she views the world through the lens of her camera.

 Juneau logo layout with a seagull used for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I seriously relish and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my customer, while he liked the concept, didn’t care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his contempt for this specific breed of sea bird.

When I turn a concept over to a customer I urge them to discuss it with friends and family as well as with people that they don’t actually know so as to get impartial assessments on the worthiness of a design concept. Fortunately, he talked about it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world given that the people that are inclined to hire a professional to create their business logo realize how vital a logo is for their organization so they are much more vested in the outcome. Every logo job possesses it’s portion of difficulties, but the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Juneau, Alaska book author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, however it is the most critical part of a published book given that it is ordinarily the primary thing a person sees in the book store. For a publisher, it’s the best opportunity they will ever have to spotlight their brand and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has two letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines come and depart however it seems that in many cases 1 of the aspects individuals tend to recollect the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle air service based in LA and although I’m not sure it really “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of airline flight and it was certainly a winner.

 Juneau logo style used for marketing and a label design for Vintage Instance includes an old font style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which looked to be older cases. For this brand design I tried to come up with a logo that had a fluid retro feel to it and could be used for everything from a web site to an insignia on brand new cases that appeared like they were from a different era.

Logo design developed for an orthodontist in Juneau, Alaska, design consist of an arc with lines converging via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most challenging logo design jobs due to the fact that it appears that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to small business advertising, if restaurants approached their branding in the same way dentists do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really really love doing dentist business logos because it challenges me to come up with a design that implies dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design features 4 characters staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly tacky about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to summarize specifically how individuals should think or feel they don’t understand the purpose of a logo. If people have to ponder a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that describes itself won’t have the chance to be comprehended.

Logo style developed for a hair style studio including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which conveyed a sense of peace and elegance for their new hair studio. I came up with a design which did not go the obvious path of crafting merely a stylized orchid but alternatively designed a company logo which suggested a flower in the pattern of a swirl integrated into the letter O in the title and by putting attention on the concept along with the figure of a hummingbird floating above the logo itself. The obvious path in designing a logo design is frequently the wrong route and in this case, the design ended up not being about the orchid but alternately put the focus on the feeling that they wanted to transmit to their clients.

Arabian steed logo design developed for a horse cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a unique logo design fashioned to manifest the unique physical traits of the Arabian pedigree of horses. By having an unique head shape and high tail posture, the Arabian is one of the highly immediately recognizable equine lineages in the whole world.

Las Cafe logo design a tiny dining establishment, design contains a modified manuscript typeface which hovers above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, layout includes a customized manuscript typeface which hovers above a group of luxuriant lines as well as dots.

Logo design for a software program developer the design functions and legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the business owner of the business and in quite a few cases the meaning behind a company logo is equally as important as how it serves the enterprise it stands for.

Evolve logo design developed for a Juneau, Alaska interior developer, style function a series of red circles that intersect as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Juneau, Alaska interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, investigates, coordinates, and manages such tasks. Interior design is a diverse profession that includes conceptual development, area planning, site evaluations, programming, research, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V and also A in middle of the word advanced have actually been changed to tie directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Juneau, Alaska logo design job was performed for a management guide that enables business leaders to develop into more efficient at managing people, expectations, and productivity.
A logo style including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly realized the market was ready for an outdoor sporting store that operates as a consignment company. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of passions, a location to sell off their used products to other sports enthusiasts. I designed their Juneau business logo dsign along with an image which grabs the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really created for an Juneau, Alaska regional farm it was really designed for a products broker, and this trademark was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to create an identity that projected trust, financial success, and wealth.

 Juneau Logo design for a nonprofit, Transforming Factor Solutions - the logo style feature for outwardly encountering arrowhead and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they desired, that can be a good thing or a bad thing. Good in that it provides a designer the liberty to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye without understanding where exactly the target is. Thankfully, in this particular case, I nailed a bullseye with the first try.

Logo created for the use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is reminiscent of a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked directly with the owner to develop a logo that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very easy to read from over a block away.