Chandler, Arizona Logo Design

Every new Chandler business professional knows they need a logo, however few new business owners thoroughly understand the pivotal role their organization’s logo will play in their success, or exactly why one logo works far better than another. A company logo has a critical and sustaining influence on the financial success of a business, go with the right one and it will make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and a hindrance for the longevity of an organization.

The logos included in the ImageCo portfolio help Chandler, Arizona businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logo designs do not require consideration, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they represent.
  5. Relevance: a logo needs to be ageless and will feel as relevant today, tomorrow, and forty years from today.
Retro logo layout of a bicycle produced for a Chandler, Arizona coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually launching in an old part of the city and really wanted to project a vintage vibe without appearing as uninteresting or low energy. I accomplished both of these jobs by means of creating a logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscope slide and also bacteria designed for Chandler, Arizona medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the triggers and consequences of diseases, especially the field of medicine that works with the clinical evaluation of samples of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I remember in which I was able to integrate a bacteria-laden microscope slide within a business logo design.

Normally I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it represents rather literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more attention grabbing and even more memorable.

logo layout with a leaping environment-friendly frog developed for a household enjoyable facility in Chandler, Arizona.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for surgeons, dental practices, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the apparent choice would have been to incorporate a some springs into the design but Cool Springz is a fun location to go and spring does not actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I created was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a path, a stream, and also a tree - created for Chandler, Arizona travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche area because travel photographers tend not to capture places or things but rather communicate emotional experiences through the photos they capture. The idea behind this logo composition was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of the majority of good photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I made an effort to do something very similar to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Chandler logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Chandler logo design with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously relish and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my client, while he liked the concept, didn’t care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his hatred for this specific breed of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with friends and colleagues and family as well as with folks that they don’t even know so as to get honest point of views on the benefit of a design concept. Fortunately, he discussed it with his family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original design.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire an expert to design their logo recognize how vital a logo is for their business so they are much more invested in the final result. Every logo job possesses it’s share of obstacles, however the biggest challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Chandler, Arizona publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, but it really is the most important part of a printed book due to the fact that it is ordinarily the initial thing a person views in the book shop. Regarding a publisher, it’s the opportunity that they will likely ever get to publicize their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it looks like that in many cases 1 of the traits people usually tend to remember the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle air service situated in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a feeling of airline flight and it was certainly a success.

 Chandler logo design utilized for advertising and marketing and also a tag style for Vintage Instance includes an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, that seemed to be older cases. For this custom logo concept I sought to come up with a logo that offered a fluid nostalgic feel to it and could easily be used for every thing from a web page to a label on brand new cases that seemed like they were from another generation.

Logo created for an orthodontist in Chandler, Arizona, style include an arc with lines intersecting through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most difficult logo design projects because it seems that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to business marketing, if restaurants approached their advertising in the exact same way dental offices do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely contain a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental care logos because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular design over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family not-for-profit, the logo includes 4 characters staggered in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo that communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate exactly how individuals should think or feel they don’t understand the goal of a logo. If you have to think about a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself will never have the likelihood to be comprehended.

Logo style produced for a hair design workshop featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that communicated a feeling of simplicity and class for their new hair salon. I came up with a concept that didn’t go the obvious path of designing simply a stylized orchid but instead delivered a logo design which suggested an orchid in the formation of a swirl integrated into the letter O in the name and by placing emphasis on the concept along with the silhouette of a hummingbird floating above the logo itself. The obvious path in designing a company logo is usually the wrong path and in this case, the design ended up not being about the orchid but alternately placed the focus on the feeling that they wanted to project to their clients.

Arabian steed logo style produced for a steed cattle ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed a unique company logo design fashioned to manifest the unique physical traits of the Arabian pedigree of equines. By having an identifiable head form and higher tail posture, the Arabian is one of the most quite easily identifiable equine types in the world.

Las Coffee shop logo layout a small dining establishment, layout contains a modified script font style which floats over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small dining establishment, style includes a changed script font which hovers over a team of elaborate lines as well as dots.

Logo style for a software program developer the design attributes and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the company and in quite a few cases the meaning supporting a company logo is just as important as how it brands the enterprise it represents.

Progress logo design produced for a Chandler, Arizona indoor designer, style function a series of red circles that intersect as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Chandler, Arizona interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, researches, coordinates, and manages such projects. Interior design is a diverse occupation that involves conceptual development, space planning, site assessments, programming, study, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Management Solutions, the characters for letter V and A in middle of words progressed have actually been customized to tie directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Chandler, Arizona logo design project was done for a management guide that aids business professionals to become more successful at supervising people, expectations, and profitability.
A logo style featuring a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly realized the market was prepared for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of interests, a location to market their pre-owned goods to other sports enthusiasts. I tailored their Chandler business logo dsign with an illustration which garners the attention of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo style MQ farms, this logo design has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really produced for an Chandler, Arizona regional farm it was actually developed for a commodities broker, and this particular business logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to design an identity that projected self-assurance, success, and affluence.

 Chandler Logo design for a nonprofit, Transforming Point Solutions - the logo style function for externally dealing with arrowhead as well as the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they wanted, this can be a good thing or a bad thing. Good in that it offers a designer the freedom to investigate any idea that comes to mind, bad in that it’s hard to hit a bullseye without understanding where exactly the target is. Luckily, in this case, I nailed a bullseye with the first shot.

Logo made for the use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript typeface that is reminiscent of a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the business owner to create a business logo that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very legible from over a block away.