Gilbert, Arizona Logo Design

Nearly every new Gilbert business understands that they are in need of a logo, but few new business owners thoroughly grasp the crucial role their company logo will take in their success, or precisely why one logo performs far better than another. A logo has an immediate and long term influence on the success of a company, choose the right one and it will make the door swing and cash register ring, choose the incorrect one and it can be a barrier and a hindrance for the life of a company.

The logos included in the ImageCo portfolio help Gilbert, Arizona businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these five things in common.

  1. Simplicity: simple logo designs don’t demand deliberation, they can be comprehended in just a glance.
  2. Scalability: from labels to signboards a scalable logo will stay legible and just as emotive at any dimension.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo should be enduring and should feel as relevant today, tomorrow, and twenty five years from today.
Retro logo layout of a bike produced for a Gilbert, Arizona coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were launching in an old part of the city and really wanted to visualize a nostalgic tone without appearing as monotonous or low energy. I fulfilled each of the jobs via developing a sign concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo layout with a microscope slide as well as germs developed for Gilbert, Arizona clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the causes and outcomes of diseases, especially the branch of healthcare which works with the clinical evaluation of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Generally I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more interest grabbing and more memorable.

logo design with a leaping environment-friendly frog made for a family enjoyable facility in Gilbert, Arizona.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects that come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the privilege to work on.

Given that the title of the business has the word springz in its name the apparent choice would have been to integrate a some springs into the design but Cool Springz is a fun place to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, and a tree - developed for Gilbert, Arizona traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession because travel photographers don’t shoot locations or things but instead reveal emotional experiences through the photos they capture. The thought behind this logo design was to make use of negative space to project more than what was visible upon initial view, which I think is quintessential of almost all good photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be communicated with mere words. I made an effort to do something similar to this logo by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Gilbert logo but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Gilbert logo layout with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I seriously savor and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the customer, even though he loved the concept, didn’t care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this particular kind of sea bird.

When I turn a design over to a customer I encourage them to discuss it with friends and colleagues and family as well as with other people that they don’t even know so as to get unprejudiced point of views on the worthiness of a design. Fortunately, he talked about it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world because the people that tend to hire an expert to create their logo realize how vital a logo design is for their business so they are much more vested in the outcome. Every logo design project has it’s portion of obstacles, however the largest obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Gilbert, Arizona book publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, but it is the most necessary part of a published book given that it is ordinarily the initial thing a person sees in the book shop. Regarding a publisher, it’s the optimal opportunity that they will ever get to advertise their product and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it seems like that in many occurrences 1 of the aspects consumers tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline company based in LA and although I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to conferring a sense of air travel and it was undoubtedly a victory.

 Gilbert logo design used for advertising and marketing as well as a label style for Vintage Situation includes an old font layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, which seemed to be older cases. For this business logo concept I tried to come up with a logo that had a fluid nostalgic feel to it and could easily be used for everything from a web page to a label on brand new cases that appeared like they were from a different point in time.

Logo design developed for an orthodontist in Gilbert, Arizona, design consist of an arc with lines intersecting with it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo projects due to the fact that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to business advertising, if dining establishments approached their branding in the very same way dental professionals do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely include a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really love doing dentist business logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo design features 4 characters staggered in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly corny about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe precisely how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that describes itself will never have the opportunity to be comprehended.

Logo layout developed for a hair layout studio featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that conveyed a spirit of ease and elegance for their new hair studio. I came up with a design that did not go the obvious route of designing just a stylized orchid but instead crafted a company logo that suggested an orchid in the pattern of a swirl incorporated into the letter O in the title and by putting emphasis on the concept along with the silhouette of a hummingbird floating above the logo itself. The obvious path in creating a logo design is in most cases the wrong route and in this case, the design ended up not being about the flower but instead put the emphasis on the emotion that they wanted to project to their patrons.

Arabian horse logo style created for a horse cattle ranch that specializes in breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind logo concept tailored to exemplify the unique physical traits of the Arabian type of horses. With an identifiable head form and very high tail carriage, the Arabian is one of the very most quite easily identifiable equine breeds in the entire world.

Las Cafe logo style a small dining establishment, style contains a modified script font which hovers above a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little dining establishment, style consists of a customized manuscript typeface which floats above a group of elaborate lines and dots.

Logo layout for a software program developer the design features and renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and disk operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in many cases the significance supporting a logo is just as important as how it brands the organization it represents.

Develop logo design developed for a Gilbert, Arizona indoor designer, style feature a series of red circles that intersect and also replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Gilbert, Arizona interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, researches, coordinates, and manages such projects. Interior design is a multifaceted profession that includes conceptual development, space planning, location inspections, programming, research study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions, the personalities for letter V and A in center of words advanced have actually been changed to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Gilbert, Arizona logo design project was done for a management coach that aids business professionals to become more efficient at handling people, expectations, and profitability.
A logo design featuring a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly realized the market place was ready for an outdoor sporting merchant that operates as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a location to sell their pre-owned products to other sports enthusiasts. I created their Gilbert business logo dsign along with a graphic which pulls in the interest of vehicles and projects an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo layout has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t actually created for an Gilbert, Arizona regional farm it was actually devised for a products broker, and this business logo was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to produce an identity that projects self-confidence, effectiveness, and wealth.

 Gilbert Logo design for a nonprofit, Transforming Factor Solutions - the logo style attribute for ostensibly encountering arrow as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they desired, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to delve into any concept that comes to mind, bad in that it’s difficult to hit a bullseye without understanding where exactly the target is. Fortunately, in this case, I struck a bullseye with the first go.

Logo design designed for making use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is reminiscent of a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked directly with the owner to develop a business logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very legible from over a block away.