Yuma, Arizona Logo Design

Each and every new Yuma organization understands that they are in need of a logo, but few entrepreneurs entirely realize the essential role their business logo can play in their success, or the reason that one logo works far better than another. A logo design has an immediate and long term impact on the financial success of a business, go with the correct one and it can make the door swing and cash register ring, choose the wrong one and it will be an obstacle and a hindrance for the life span of a business.

The logos included in the ImageCo portfolio help Yuma, Arizona businesses succeed, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logo designs don’t require consideration, they can be understood in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will continue to be legible and just as emotive at virtually any dimension.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a company logo needs to be timeless and should feel relevant today, tomorrow, and forty years from now.

Logo PORTFOLIO Volume 1

Retro logo layout of a bicycle created for a Yuma, Arizona coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening in an older section of the community and hoped to visualize a retro atmosphere without coming across as boring or low energy. I fulfilled both jobs by designing a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo layout with a microscope slide as well as bacteria made for Yuma, Arizona clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and effects of diseases, mainly the field of medicine which deals with the laboratory evaluation of samplings of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Usually I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it represents quite literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more interest grabbing and a lot more memorable.

logo layout with a jumping green frog developed for a household enjoyable center in Yuma, Arizona.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects which come my way, I’ve done dozens of logo designs for health care providers, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to integrate a few springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more lively high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

digital photography logo including a flock of birds, a hill, a route, a stream, and a tree - created for Yuma, Arizona travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche profession because travel photographers don’t capture locations or things but instead convey emotional journeys by means of the images they capture. The thought behind this logo design was to use negative space to convey more than what was visible upon initial view, which I think is quintessential of the majority of good photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I tried to do something comparable to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Yuma logo but also to illustrate the depth in her work and in the way that she views the world through the lens of her camera.

 Yuma logo layout with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I truly relish and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however my client, while he loved the concept, really did not care for my choice of birds. This particular man truly disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his aversion for this particular variety of sea bird.

When I turn a concept over to a customer I urge them to talk about it with colleagues and family members as well as with people that they don’t actually know so as to get impartial assessments on the benefit of a design concept. Fortunately, he shared it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Logo designs are a weird animal in the design world given that the people that have a tendency to hire an expert to create their business logo recognize how important a logo design is for their organization so they are much more vested in the final result. Every logo design job has it’s portion of challenges, however the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Yuma, Arizona book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, but it really is the most vital part of a published book due to the fact that it is usually the first thing a person sees in the bookstore. Concerning a publisher, it’s the most ideal opportunity they will ever have to promote their label and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and go however it looks like that in many occurrences 1 of the aspects consumers tend to recollect the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline company located in LA and while I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to confering a feeling of airline flight and it was undoubtedly a winner.

 Yuma logo layout utilized for advertising and marketing and also a tag design for Vintage Situation includes an antiquated font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which looked to be antique cases. For this brand concept I strove to come up with a logo that offered a fluid nostalgic feel to it and could easily be used for everything from a website to a label on brand new cases that looked like they were from a different generation.

Logo created for an orthodontist in Yuma, Arizona, design include an arc with lines converging with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most difficult logo jobs because it appears that almost every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to small business marketing, if dining establishments approached their branding in the very same way dentists do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dental logos because it challenges me to come up with a design that implies the field of dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design includes 4 characters surprised in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo to summarize precisely how individuals should think or feel they don’t understand the objective of a logo. If people have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo style developed for a hair style workshop including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that projected a spirit of relaxation and class for their new hair studio. I came up with a design which didn’t go the obvious route of designing merely a stylized orchid but alternatively crafted a logo which implied a flower in the pattern of a swirl integrated in to the letter O in the name and by placing emphasis on the logo design using the figure of a hummingbird hovering above the logo design itself. The obvious path in designing a business logo is frequently the incorrect course and in this case, the design ended up not being about the orchid but alternately laid the main focus on the feeling that they really wanted to forecast to their customers.

Arabian steed logo design developed for a horse ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created an original logo design fashioned to display the unique physical traits of the Arabian type of equines. With a distinctive head shape and higher tail carriage, the Arabian is one of the highly quite easily recognizable equine breeds in the whole world.

Las Coffee shop logo design a small dining establishment, layout consists of a customized script font style which hovers above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, style includes a customized script font style which hovers above a team of luxuriant lines as well as dots.

Logo design for a software application designer the layout functions as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the business and in quite a few cases the significance behind a logo is just as important as how it brands the company it stands for.

Develop logo design created for a Yuma, Arizona interior developer, style attribute a collection of red circles that converge and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Yuma, Arizona interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, collaborates, and manages such tasks. Interior design is a diverse profession that involves conceptual development, area planning, location evaluations, programming, research, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V and A in middle of the word progressed have actually been customized to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Yuma, Arizona logo design project was done for a management coach that enables business leaders to become more successful at managing people, expectations, and productivity.
A logo layout including a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting lovers the founders of On the Fly understood the market was prepared for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of passions, a place to sell off their secondhand equipment to other sports enthusiasts. I tailored their Yuma business logo dsign with a graphic which garners the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo style has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really created for an Yuma, Arizona area farm it was in reality developed for a commodities broker, and this company was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to design a graphic that projects esteem, success, and luxury.

 Yuma Logo design for a not-for-profit, Transforming Factor Solutions - the logo style function for externally dealing with arrowhead and also the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they wanted, that can be a good thing or a bad thing. Good in that it grants a designer the opportunity to investigate any idea that comes to mind, bad in that it’s challenging to hit a bullseye without knowing where exactly the target is. Luckily, in this instance, I hit a bullseye with the first shot.

Logo designed for using a sign for the restaurant (Brewgrrs), it is a luxuriant script font style that is reminiscent of a famous sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the proprietor to develop a business logo that worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.