Jacksonville Logo Design

Nearly every new Jacksonville organization knows they are in need of a logo, however few new business owners thoroughly comprehend the crucial role their company logo can take in their becoming successful, or precisely why one business logo performs better than another. A business logo has an immediate and long-term impact on the growth of a business, go with the correct one and it can make the door swing and phone ring, select the wrong one and it will be a barrier and a hindrance for the life span of a company. The logos featured in the ImageCo portfolio help Jacksonville businesses prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs do not require consideration, they can be realized in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will continue to be legible and equally emotive at any scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a logo design needs to be enduring and will feel relevant today, tomorrow, and 20 years from now.

Retro logo layout of a bike produced for a Jacksonville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were opening up in an old section of the community and wanted to project an old-fashioned tone without coming across as uninteresting or low energy. I achieved both of these jobs by means of developing a trademark design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo layout with a microscopic lense slide and bacteria developed for Jacksonville medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the causes and effects of diseases, mainly the field of healthcare that works with the laboratory evaluation of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the only instance I recall where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be overly literal with a design and to a degree, this specific design approaches the company it represents quite literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and more unforgettable.

logo layout with a jumping eco-friendly frog created for a family fun facility in Jacksonville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve done dozens of logo designs for physicians, dental experts, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to integrate a couple springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for advertising and marketing. I also think this is the only time that a logo I created was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a mountain, a route, a stream, as well as a tree - made for Jacksonville traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t shoot places or things but rather reveal emotional journeys through the photos they record. The idea behind this logo composition was to make use of negative space to project more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they frequently tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be conveyed with mere words. I made an effort to do something very similar to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Jacksonville logo design but also to reveal the depth to her work and in the way that she views the world through the lens of her camera.

 Jacksonville logo style with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I seriously take pleasure in and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but the client, even though he loved the concept, really did not care for my choice of birds. This particular man really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his scorn for this specific kind of sea bird.

When I turn a design over to a client I encourage all of them to share it with friends and family as well as with other people that they don’t even know so as to get unprejudiced assessments on the worthiness of a design. Fortunately, he talked about it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a weird creature in the design world because the people that are inclined to hire an expert to create their business logo recognize how vital a logo design is for their organization so they are way more invested in the outcome. Every logo design project has it’s share of hurdles, however the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Jacksonville book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, however it is the most essential part of a printed book considering that it is ordinarily the very first thing a person views in the book shop. Regarding a publisher, it’s the optimal opportunity that they will ever have to publicize their label and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has two letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart however it seems like that in many occurrences one of the things individuals tend to remember the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline company situated in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a good sense of flight and it was undoubtedly a victory.

 Jacksonville logo style used for advertising as well as a tag layout for Vintage Situation features an old font style layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, that seemed to be older cases. For this custom logo design I tried to come up with a logo that offered a fluid nostalgic feel to it and could easily be utilized for every thing from a web site to an insignia on brand new cases that appeared like they were from another era.

Logo design produced for an orthodontist in Jacksonville, style include an arc with lines converging through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo projects considering that it appears that each and every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to business marketing, if restaurants approached their branding in the same way dentists do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dental care logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family members not-for-profit, the logo features 4 personalities startled in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wants to convey.

The McNally Foundation’s name presented a distinct opportunity to do a logo design that communicated that they were about families without being overtly tacky about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo design to illustrate precisely how people ought to think or feel they don’t understand the purpose of a logo. If viewers have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that describes itself won’t have the chance to be comprehended.

Logo layout produced for a hair layout studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which communicated a spirit of simplicity and connection for their new hair studio. I came up with a design which did not go the obvious route of creating merely a stylized orchid but instead created a logo design that suggested an orchid in the formation of a swirl incorporated into the letter O in the name and by placing emphasis on the logo design along with the figure of a hummingbird floating over the logo design itself. The obvious path in creating a logo design is frequently the incorrect route and in this case, the design ended up not being about the flower but instead put the attention on the emotion that they really wanted to forecast to their customers.

Arabian steed logo style developed for an equine cattle ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind organization logo design styled to exemplify the unique physical traits of the Arabian type of horses. With a distinctive head form and high tail carriage, the Arabian is one of the most easily identifiable horse types in the whole world.

Las Coffee shop logo design a tiny restaurant, design includes a modified script font which hovers above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small restaurant, style includes a customized script font style which hovers above a group of luxuriant lines and also dots.

Logo design for a software application developer the layout attributes as well as famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it represented something to the owner of the company and in quite a few cases the significance supporting a business logo is equally as important as how it brands the business it represents.

Advance logo style produced for a Jacksonville indoor developer, layout feature a series of red circles that intersect and also change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Jacksonville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, coordinates, and manages such tasks. Interior design is a diverse profession that involves conceptual development, area planning, location examinations, programming, study, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V as well as A in middle of words progressed have actually been customized to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Jacksonville logo design project was undertaken for a leadership expert that enables business leaders to become more efficient at handling people, expectations, and productivity.

A logo design featuring a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was primed for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a location to market their previously owned items to other sports enthusiasts. I tailored their Jacksonville logo dsign along with a graphic that garners the interest of traffic and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo design has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually produced for an Jacksonville area farm it was in reality devised for an investments broker, and this particular company logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to design a brand mark that projected trust, effectiveness, and prosperity.
Logo design designed for the use of a sign for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a famous sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked closely with the business owner to design a logo that worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very legible from over a block away.