Paragould Logo Design

Every new Paragould business knows they need a logo, yet few new business owners entirely realize the essential role their business logo can make in their financial success, or exactly why one business logo performs far better than another. A business logo has a critical and long term influence on the growth of a business, pick the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Paragould businesses succeed, they are effective in any given situation and the main reason they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be grasped in just a look.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and just as emotive at virtually any scale.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a logo design must be timeless and will feel relevant today, tomorrow, and twenty five years from now.

Retro logo style of a bicycle created for a Paragould coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were launching in an older part of the town and wanted to visualize an old-fashioned vibe without coming across as stodgy or low energy. I achieved both of these tasks via creating a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

clinical logo design with a microscope slide as well as bacteria designed for Paragould clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and effects of diseases, especially the branch of healthcare that works with the laboratory examination of specimens of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Normally I try not to be extremely literal with a concept and to a point, this design approaches the company it represents quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more interest grabbing and more memorable.

logo style with a jumping eco-friendly frog developed for a family enjoyable center in Paragould.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and attorneys but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the apparent choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for advertising. I also think this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo including a flock of birds, a hill, a route, a stream, as well as a tree - made for Paragould travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche profession due to the fact that travel photographers tend not to shoot locations or things but instead project emotional journeys by means of the pictures they record. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they oftentimes share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be communicated with mere words. I tried to do something comparable to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Paragould logo but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Paragould logo design with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I honestly relish and the Coastal Wireless project was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however the client, while he loved the concept, didn’t care for my choice of birds. This man seriously hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a customer I encourage them to discuss it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get unprejudiced assessments on the worthiness of a design. Fortunately, he talked about it with his family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a weird animal in the design world given that the people that have a tendency to hire a professional to create their logo recognize how essential a logo design is for their company so they are much more vested in the end result. Every logo project possesses it’s portion of obstacles, however the greatest obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Paragould publication author

Red Panda Publishers | Logo Design

The book spine is a thin parcel of real estate to work with, nevertheless it is the most necessary part of a published book considering that it is usually the very first thing a person sees in the book store. With regard to a publisher, it’s the best opportunity that they will likely ever get to publicize their label and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has two letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go yet it looks like that in many cases 1 of the things individuals usually tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline based in LA and although I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of flight and it was undoubtedly a victory.

 Paragould logo layout used for advertising and marketing and a tag design for Vintage Situation includes an old-fashioned font style style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that seemed to be vintage cases. For this business logo design I attempted to come up with a logo that possessed a fluid nostalgic feel to it and could be used for everything from a web page to a label on brand new cases that seemed like they were from another era.

Logo design produced for an orthodontist in Paragould, style consist of an arc with lines intersecting via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo design jobs due to the fact that it appears that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to small business advertising, if restaurants approached their branding in the exact same way dental professionals do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this concept over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo includes 4 characters staggered in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or institution wants to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design which conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer attempts to use the logo to explain exactly how individuals should think or feel they don’t understand the purpose of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that describes itself will never have the chance to be understood.

Logo style produced for a hair style workshop including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which communicated a spirit of serenity and elegance for their new hair studio. I came up with a concept which didn’t go the obvious course of creating just a stylized orchid but rather created a logo that implied a flower in the formation of a swirl featured into the letter O in the title and by placing attention on the logo design using the silhouette of a hummingbird floating above the logo itself. The obvious path in creating a business logo is frequently the incorrect path and in this case, the design ended up not being about the orchid but instead placed the focus on the feeling that they wanted to project to their clients.

Arabian steed logo design developed for an equine cattle ranch that focuses on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created an original logotype design tailored to manifest the unique physical traits of the Arabian breed of horses. With a distinctive head shape and very high tail posture, the Arabian is one of the highly immediately recognizable horse lineages in the world.

Las Cafe logo design a tiny dining establishment, design consists of a customized script typeface which floats above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, style contains a modified manuscript typeface which floats above a team of elaborate lines and also dots.

Logo layout for a software designer the style attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in many cases the substance supporting a logo design is just as important as how it serves the business it represents.

Evolve logo design produced for a Paragould indoor developer, layout feature a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Paragould interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, investigates, coordinates, and manages such ventures. Interior design is a diverse occupation that consists of conceptual development, space planning, site assessments, programming, analysis, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions, the personalities for letter V and also A in center of the word advanced have been customized to connect directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Paragould logo design project was completed for a leadership expert that enables business leaders to become more efficient at overseeing people, expectations, and profitability.

A logo style featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market place was prepared for an outdoor sporting store that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a spot to market their previously owned goods to other sports enthusiasts. I tailored their Paragould logo dsign using a graphic which garners the attention of traffic and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo design has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really developed for an Paragould area farm it was really created for a products broker, and this company was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to make a graphic that projected trust, effectiveness, and prosperity.
Logo design designed for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is evocative a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked closely with the owner to design a logo which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very easy to read from over a block away.