Avondale Logo Design

Nearly every new Avondale business understands that they require a logo, however few new business owners thoroughly are aware of the pivotal role their logo design will perform in their becoming successful, or why one logo design functions better than another. A logo design has an instant and long term influence on the growth of a business, select the right one and it can make the door swing and cash register ring, choose the wrong one and it will be a barrier and a hindrance for the longevity of an organization. The logos presented in the ImageCo portfolio help Avondale businesses succeed, they are effective in any given scenario and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and just as emotive at any scale.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo needs to be enduring and will feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike created for a Avondale coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually opening up in an old part of the community and wished to project a vintage feel without appearing as uninteresting or low energy. I fulfilled each of the tasks via developing a business logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

clinical logo layout with a microscope slide and germs developed for Avondale clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the causes and effects of diseases, mainly the branch of medicine that works with the laboratory examination of specimens of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the only instance I remember in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Normally I try not to be extremely literal with a concept and to a degree, this specific design approaches the company it represents quite literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more focus grabbing and a lot more meaningful.

logo layout with a leaping environment-friendly frog designed for a household enjoyable facility in Avondale.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a handful of springs into the design but Cool Springz is a fun place to go and spring does not really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a hill, a trail, a stream, as well as a tree - developed for Avondale traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers tend not to capture locations or things but instead project emotional journeys through the pictures they record. The idea behind this logo concept was to utilize negative space to project more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be conveyed with just words. I made an effort to do something much the same to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Avondale logo but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Avondale logo layout with a seagull utilized for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I seriously relish and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my customer, while he liked the concept, really did not care for my choice of birds. This man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his aversion for this particular type of sea bird.

When I turn a design over to a client I urge all of them to talk about it with colleagues and family as well as with other people that they don’t even know so as to get unprejudiced judgements on the worthiness of a concept. Fortunately, he shared it with his whole family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Logos are a weird animal in the design world given that the people that tend to hire an expert to create their logo realize how vital a logo design is for their business so they are much more invested in the outcome. Every logo job possesses it’s share of obstacles, but the largest challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Avondale publication author

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, yet it is the most crucial part of a printed book because it is often the initial thing a person sees in the book store. Concerning a publishing company, it’s the best opportunity they will likely ever have to spotlight their brand and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it looks like that in many cases 1 of the aspects consumers tend to recall the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service based in LA and while I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a sense of air travel and it was definitely a victory.

 Avondale logo style made use of for marketing and a label design for Vintage Situation includes an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be much older cases. For this logo concept I tried to come up with a logo that had a fluid old style feel to it and could be utilized for every thing from a website to an insignia on brand new cases that appeared like they were from another generation.

Logo created for an orthodontist in Avondale, layout include an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo jobs due to the fact that it seems that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to business advertising, if restaurants approached their advertising in the exact same way dental practitioners do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dental care logos because it challenges me to come up with a design that implies dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo includes 4 personalities staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo to illustrate how individuals ought to think or feel they don’t understand the mission of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that explains itself won’t have the chance to be comprehended.

Logo layout developed for a hair design workshop including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that carried a feeling of tranquility and elegance for their new hair salon. I created a concept that did not go the obvious route of making just a stylized orchid but alternatively delivered a company logo that suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird floating above the logo design itself. The obvious path in designing a logo is generally the incorrect route and in this case, the design ended up not being about the orchid but instead put the main focus on the emotion that they really wanted to transmit to their customers.

Arabian equine logo style produced for a horse cattle ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind organization logo concept fashioned to display the unique physical traits of the Arabian kind of equines. By having a distinctive head shape and very high tail posture, the Arabian is one of the very most easily identifiable equine breeds in the world.

Las Cafe logo layout a little dining establishment, layout contains a modified manuscript font which hovers above a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, style contains a changed script font style which hovers above a team of luxuriant lines and also dots.

Logo design for a software designer the style features and legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the company and in many cases the symbolism behind a company logo is equally as important as how it serves the enterprise it stands for.

Progress logo layout developed for a Avondale indoor developer, layout function a collection of red circles that converge and replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Avondale interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, investigates, collaborates, and oversees such ventures. Interior design is a multifaceted profession that consists of conceptual development, space planning, site inspections, programming, study, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V as well as A in center of words progressed have been customized to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Avondale logo design project was undertaken for a leadership consultant that helps business professionals to become more successful at managing people, expectations, and productivity.

A logo style featuring a fisherman in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was ready for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of passions, a place to sell their pre-owned items to other sports enthusiasts. I tailored their Avondale logo dsign utilizing an image that seizes the attention of traffic and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo design has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t actually produced for an Avondale area farm it was in reality developed for a products broker, and this company was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to generate a graphic that projected confidence, effectiveness, and luxury.
Logo design made for making use of an indication for the dining establishment (Brewgrrs), it is an elaborate script typeface that is reminiscent of a well-known sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked closely with the owner to produce a business logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very easy to read from over a block away.