Acute Care 360 ImageCo, Arroyo Grande, California, CA,

ImageCo, Arroyo Grande, California, CA,

Evolv Design logo designed by ImageCo, Arroyo Grande, California, CA,

Red Panda Publishers logo designed by ImageCo, Arroyo Grande, California, CA,

Arroyo Grande, California, CA,

ImageCo, Arroyo Grande, California, CA,
ImageCo, Arroyo Grande, California, CA,

Mid Valley Pathology logo designed by ImageCo, Arroyo Grande, California, CA,

FSA OK logo designed by ImageCo, Arroyo Grande, California, CA,

Emerald Heights logo designed by ImageCo, Arroyo Grande, California, CA,

Club Sapphire logo designed by ImageCo, Arroyo Grande, California, CA,

Downtown Dogs logo designed by ImageCo, Arroyo Grande, California, CA,

School board logo designed by ImageCo, Arroyo Grande, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Arroyo Grande, California, CA,

Stoney Forensic logo designed by ImageCo, Arroyo Grande, California, CA,

Smart kernels logo designed by ImageCo, Arroyo Grande, California, CA,

STRATEGIES FOR CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design company offers a money back guarantee try to remember that they can not reimburse the amount of time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a design agency can only be judged from the quality of their design work, if the work in their design portfolio does not feature real life examples odds are they won’t be able to produce a premium logo design.

VISION

A logo’s objective is to be recognized and be unforgettable, and it’s objective is to mirror your personal vision for your company. If a designer isn’t focused on realizing your vision, the thing they are really focused on is how fast they can get paid.

Arroyo Grande LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds establish unforgettable brands. We’ve undertaken branding work for builders, educational institutions, diamond miners, wedding singers, coffee shops, retail stores, and practically every other kind of business you can think of. What makes ImageCo different compared to traditional designers is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be utilized as an electric sign. As a result of our sign first approach our identity designs can, and have been employed in everything from fashion labels to billboards. Our sign first technique insures that our logos are just as effective whether they are used in television commercials or website applications, they are consistently recognizable, understood, and always remembered no matter of size or function.

American Made ★ Design

The one difference that really sets ImageCo apart from other design agencies that you might have found in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are hired to do, we perform in-house. Regardless of the kind of design project we take on, brand identity design, website design, trade show exhibit, or electric sign, we do not, and never will farm-out our client’s projects to companies located outside the US. Whenever you contact us at 1-855-IMAGECO the person that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the cost of your design project and imposes the terms of how we conduct business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Nearly every new Arroyo Grande company understands that they need a logo, yet few new business owners entirely comprehend the crucial role their logo design can make in their becoming successful, or precisely why one business logo works far better than another. A business logo has a critical and sustaining effect on the financial success of a business, select the right one and it will make the door swing and phone ring, select the wrong one and it will be a barrier and an impediment for the longevity of a company. The logos presented in the ImageCo portfolio help Arroyo Grande companies prosper, they are effective in any given circumstance and the reason why they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t need deliberation, they can be comprehended in just a glance.
  2. Scalability: from clothing labels to retail signs a scalable logo will stay legible and just as emotive at virtually any dimension.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or organization they brand.
  5. Relevance: a logo needs to be lasting and should feel equally relevant today, tomorrow, and twenty years from today.

understand your brand

Brand – It’s both a verb as well as a noun, it is an identifying mark and also the process of noting something so that it can be recognized, its genesis originates from the mark burned onto livestock. These days a brand represents virtually anything with an intention, whether it be revenue or politics, a brand is an inherent aspect of specifying the value of a specific thing in the customer’s mind.

Branding – Is kind of like advertising and marketing’s attractive cousin, they are both from the exact same family, the difference being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition targeted at a specific audience, it’s goal is to produce a mental image that the audience will likely relate to.

Brand Image – An image planted and nurtured by advertising and marketing as well as identity design. When a person mentions the brand names Porsche or Mustang what we think of is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and that is what makes individuals purchase those brands. Brand image is why individuals identify with specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Agencies – If you look back at the history of many branding firms you’ll find that they are often re-branded marketing firms. When somebody states they are in advertising most individuals will likely have a preconceived notion about the type of work they do anything that can be seen, felt or listened to are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that concentrates on a kind of visual design which helps form the public image of a firm, a product or an institution. Brand identity designers create logo designs, signage designs, packaging, and collateral material such as business cards, stationery, as well as brochures. Some visual designers also develop web sites and also user interfaces. The necessary role of a brand identity designer is to establish the visual cues and also a psychological tone with the goal of influencing actions, outcomes as well as understandings.

Featured signs/logos

Retro logo layout of a bicycle created for a Arroyo Grande coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were opening up in an older part of the town and wanted to project an old-fashioned tone without coming across as uninteresting or low energy. I fulfilled both tasks via creating a company logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscope slide and germs developed for Arroyo Grande medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the root causes and effects of diseases, especially the branch of medicine which deals with the laboratory examination of specimens of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Usually I try not to be overly literal with a design and to a degree, this specific design approaches the company it serves fairly literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more focus grabbing and much more unforgettable.

logo style with a jumping eco-friendly frog created for a family fun facility in Arroyo Grande.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dental professionals, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the clear choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring does not really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing. I also think this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a route, a stream, and a tree - designed for Arroyo Grande travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession because travel photographers tend not to shoot places or things but rather project emotional experiences through the images they record. The idea behind this logo concept was to make use of negative space to project more than what was visible upon initial view, which I think is quintessential of the majority of good photographers in that they often tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be communicated with just words. I attempted to do something similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Arroyo Grande logo but also to show the depth in her art and in the way that she sees the world through the lens of her camera.

 Arroyo Grande logo style with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I honestly savor and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but the client, even though he liked the concept, really did not care for my choice of birds. This man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a customer I encourage all of them to share it with friends and colleagues and family as well as with folks that they don’t actually know so as to get impartial point of views on the merit of a concept. Fortunately, he discussed it with his family members and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Business logos are a weird creature in the design world because the people that are inclined to hire a professional to design their business logo understand how important a logo is for their company so they are much more invested in the final result. Every logo design project possesses it’s share of obstacles, but the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Arroyo Grande book author

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, nevertheless it is the most essential part of a printed book since it is in most cases the initial thing a person views in the book shop. Regarding a publishing company, it’s the best opportunity they will ever get to promote their product and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many cases 1 of the things people tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle airline company located in LA and while I’m not sure it really “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a spirit of airline flight and it was undoubtedly a victory.

 Arroyo Grande logo design used for advertising and marketing and a tag layout for Vintage Case features an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which looked to be antique cases. For this business logo concept I strove to come up with a logo that had a fluid old style feel to it and could be used for every thing from a web site to an insignia on brand new cases that seemed like they were from another era.

Logo developed for an orthodontist in Arroyo Grande, layout consist of an arc with lines converging through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging and difficult logo jobs due to the fact that it appears that virtually every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to small business advertising, if dining establishments approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design created for a family members not-for-profit, the logo includes 4 characters startled in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wants to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which conveyed that they were about families without being overtly corny about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate exactly how individuals ought to think or feel they don’t understand the purpose of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that describes itself won’t have the opportunity to be understood.

Logo style produced for a Arroyo Grande hair style studio including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design that carried an atmosphere of relaxation and class for their new hair studio. I came up with a concept which didn’t go the obvious course of creating merely a stylized orchid but alternatively delivered a company logo that implied a flower in the formation of a swirl integrated in to the letter O in the name and by placing attention on the logo design with the figure of a hummingbird hovering above the logo design itself. The obvious path in designing a logo is frequently the wrong route and in this case, the design ended up not being about the flower but instead placed the focus on the perception that they really wanted to project to their clients.

Arabian steed logo design developed for a steed cattle ranch that concentrates on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed an original custom logo design fashioned to embody the unique physical traits of the Arabian pedigree of equines. With an unique head form and high tail carriage, the Arabian is one of the very most quite easily recognizable horse breeds in the world.

Las Cafe, A Arroyo Grande restaurant logo style a small restaurant, style contains a changed script font style which floats above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, design includes a changed manuscript typeface which floats above a team of ornate lines and also dots.

Logo layout for a software application designer the design attributes and also famous Arroyo Grande component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in many cases the symbolism supporting a business logo is equally as important as how it serves the business it stands for.

Advance logo design created for a Arroyo Grandeinterior developer, design attribute a collection of red circles that intersect and replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Arroyo Grande interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and manages such tasks. Interior design is a multifaceted profession that consists of conceptual development, area planning, site assessments, programming, study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions in Arroyo Grande, the personalities for letter V and also A in middle of the word advanced have been modified to connect straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Arroyo Grande logo design project was completed for a leadership guide that aids business professionals to develop into more efficient at handling people, expectations, and profitability.

A Arroyo Grande business logo style featuring an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was primed for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of passions, a spot to market their secondhand equipment to other sports enthusiasts.

I designed their Arroyo Grande logo design design with an illustration which seizes the attention of traffic and projects an image that arouses the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo layout MQ ranches, this Arroyo Grande company logo style has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really produced for an Arroyo Grande area farm it was actually designed for a commodities broker, and this creative logo was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to produce a graphic that projects self-confidence, financial success, and opulence.

 Arroyo Grande Logo design for a nonprofit, Turning Point Solutions - the logo layout feature for externally encountering arrow and also the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to discover any concept that comes to mind, bad in that it’s challenging to hit a bullseye without recognizing where the target is. Luckily, in this case, I nailed a bullseye with the very first try.

Logo created for using an indication for the dining establishment (Brewgrrs), it is an ornate script typeface that is similar to a famous Arroyo Grande sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the business owner to create a business logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Electrical sign design for Arroyo Grande restaurnat designed by Arroyo Grande Sign Company
Arroyo Grande logo design and brand identity design for Arroyo Grande businesses
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,

Logo designed by ImageCo, Arroyo Grande, California, CA,

Logo designed by ImageCo, Arroyo Grande, California, CA,

Logo designed by ImageCo, Arroyo Grande, California, CA,

Logo designed by ImageCo, Arroyo Grande, California, CA,

Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,
Logo designed by ImageCo, Arroyo Grande, California, CA,