Bay Point, California Logo Design

Nearly every new Bay Point business professional understands that they are in need of a logo, but few new business owners fully understand the essential role their logo design can make in their becoming successful, or why one logo design works more effectively than another. A logo design has a critical and lasting impact on the financial success of a company, go with the correct one and it will make the door swing and phone ring, go with the incorrect one and it can be an obstacle and a hindrance for the life span of a business.

The logos presented in the ImageCo portfolio help Bay Point, California businesses prosper, they are effective in any given scenario and the reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logos don’t require scrutiny, they can be understood in merely a glimpse.
  2. Scalability: from labels to billboards a scalable logo design will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a business logo should be ageless and will feel as relevant today, tomorrow, and twenty five years from now.
Retro logo style of a bicycle produced for a Bay Point, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were actually opening up in an older part of town and really wanted to visualize an old-fashioned tone without appearing as boring or low energy. I fulfilled both of these jobs via creating a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo layout with a microscope slide as well as bacteria created for Bay Point, California medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the root causes and outcomes of diseases, mainly the field of medicine which works with the clinical assessment of specimens of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be extremely literal with a concept and to a degree, this design approaches the company it represents rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more interest grabbing and a lot more unforgettable.

logo design with a jumping eco-friendly frog created for a family members fun center in Bay Point, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to integrate a few springs into the design but Cool Springz is a fun location to go and spring doesn’t really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and a tree - made for Bay Point, California travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche sector due to the fact that travel photographers tend not to capture locations or things but rather reveal emotional experiences through the images they record. The idea behind this logo design was to utilize negative space to reveal more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they oftentimes share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be conveyed with just words. I tried to do something comparable to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Bay Point logo design but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Bay Point logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I genuinely relish and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however my client, while he liked the concept, didn’t care for my choice of birds. This particular man really despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his aversion for this specific breed of sea bird.

When I turn a concept over to a customer I urge them to share it with friends and family as well as with individuals that they don’t even know so as to get neutral viewpoints on the merit of a concept. Fortunately, he talked about it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Logos are a strange animal in the design world given that the people that are inclined to hire an expert to create their logo design realize how essential a logo design is for their company so they are way more vested in the final result. Every logo design job has it’s portion of challenges, however the biggest obstacle is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Bay Point, California book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, however it is the most necessary part of a printed book considering that it is often the initial thing a person sees in the bookstore. With respect to a publishing company, it’s the most ideal opportunity that they will ever get to promote their product and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many occurrences one of the traits folks tend to remember the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline company situated in LA and while I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a feeling of airline flight and it was definitely a winner.

 Bay Point logo style used for advertising and a label layout for Vintage Case features an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that appeared to be much older cases. For this brand concept I sought to come up with a logo that provided a fluid nostalgic feel to it and could easily be used for anything from a web site to a label on brand new cases that looked like they were from another point in time.

Logo design produced for an orthodontist in Bay Point, California, design consist of an arc with lines intersecting via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most difficult logo projects due to the fact that it seems that every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to company advertising, if restaurants approached their advertising in the same way dentists do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dental care logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design features 4 characters staggered in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly corny about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to explain how people should think or feel they don’t understand the mission of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that illustrates itself won’t have the opportunity to be comprehended.

Logo style created for a hair style studio including a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that carried a spirit of relaxation and class for their new hair studio. I came up with a design that did not go the obvious course of crafting simply a stylized orchid but alternatively created a logo design that implied an orchid in the pattern of a swirl integrated into the letter O in the title and by putting emphasis on the logo design along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is more often than not the wrong path and in this case, the design ended up not being about the orchid but alternately put the attention on the emotion that they really wanted to project to their patrons.

Arabian steed logo layout produced for a steed ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original logo design styled to manifest the unique physical traits of the Arabian breed of equines. By having an unique head form and higher tail posture, the Arabian is one of the highly quite easily identifiable horse lineages in the entire world.

Las Cafe logo design a little restaurant, style contains a customized script typeface which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny dining establishment, design consists of a changed manuscript font which floats above a group of ornate lines as well as dots.

Logo style for a software program designer the layout attributes as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in quite a few cases the symbolism behind a logo is equally as important as how it brands the business it represents.

Progress logo design developed for a Bay Point, California interior designer, style function a collection of red circles that converge and replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Bay Point, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, investigates, collaborates, and manages such projects. Interior design is a diverse profession that includes conceptual development, space planning, location evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and also A in center of words progressed have been modified to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Bay Point, California logo design project was done for a management coach that assists business professionals to become more efficient at overseeing people, expectations, and productivity.
A logo design featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly recognized the market was prepared for an outdoor sporting store that functions as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of interests, a location to market their secondhand products to other sports enthusiasts. I tailored their Bay Point logo dsign along with a graphic which garners the attention of traffic and projects an image that evokes the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo design has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t actually composed for an Bay Point, California area farm it was in reality designed for a products broker, and this brand was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to design a graphic that projects self-confidence, effectiveness, and luxury.

 Bay Point Logo design for a nonprofit, Turning Point Solutions - the logo layout attribute for outwardly encountering arrow and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the freedom to explore any concept that comes to mind, bad in that it’s challenging to hit a bullseye without realizing where the target is. Fortunately, in this instance, I nailed a bullseye with the 1st go.

Logo developed for the use of an indication for the restaurant (Brewgrrs), it is an ornate manuscript font style that is similar to a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the owner to develop a business logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.