Carson, California Logo Design

Every new Carson organization understands that they need a logo, yet few new business owners entirely are aware of the essential role their business logo will perform in their financial success, or the reason that one business logo functions better than another. A business logo has an instant and sustaining effect on the prosperity of a business, choose the right one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the life of a business.

The logos featured in the ImageCo portfolio help Carson, California businesses prosper, they are effective in any given scenario and the reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs do not require contemplation, they can be grasped in just a look.
  2. Scalability: from business cards to posters a scalable logo will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo should be timeless and should feel relevant today, tomorrow, and twenty years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bicycle produced for a Carson, California coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually opening up in an old section of the community and hoped to project a vintage vibe without appearing as boring or low energy. I achieved the two jobs by means of developing a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo style with a microscopic lense slide as well as germs designed for Carson, California medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the causes and effects of diseases, especially the branch of medicine that works with the laboratory assessment of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I recollect where I was able to incorporate a bacteria-laden microscope slide into a logo design.

Typically I try not to be extremely literal with a design and to a degree, this specific design approaches the company it represents very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more focus grabbing and much more meaningful.

logo design with a jumping green frog made for a family members enjoyable facility in Carson, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve done dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to integrate a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a mountain, a route, a stream, as well as a tree - designed for Carson, California traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche profession due to the fact that travel photographers don’t shoot locations or things but rather convey emotional journeys through the photos they capture. The idea behind this logo concept was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance which can’t be revealed with mere words. I tried to do something very similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Carson logo design but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Carson logo design with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my customer, while he loved the concept, didn’t care for my choice of birds. This particular guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge all of them to share it with friends and colleagues and family as well as with folks that they don’t even know so as to get impartial assessments on the merit of a design. Fortunately, he discussed it with his whole family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a strange animal in the design world given that the people that tend to hire a professional to create their business logo comprehend how crucial a logo design is for their company so they are much more vested in the final result. Every logo project possesses it’s portion of obstacles, however the largest obstacle is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Carson, California book publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, nevertheless it is the most critical part of a published book due to the fact that it is in most cases the very first thing a person sees in the bookstore. For a publisher, it’s the absolute best opportunity they will likely ever have to promote their label and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart however it seems like that in many occurrences 1 of the aspects individuals tend to recall the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a good sense of airline flight and it was definitely a victory.

 Carson logo design made use of for advertising and a tag layout for Vintage Situation includes an old-fashioned font style layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, which looked to be much older cases. For this business logo design I attempted to come up with a logo that had a fluid retro feel to it and could be utilized for anything from a web page to an insignia on brand new cases that looked like they were from a different era.

Logo produced for an orthodontist in Carson, California, layout consist of an arc with lines converging via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging logo design jobs considering that it seems that almost every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to business advertising, if dining establishments approached their advertising in the very same way dental professionals do every one of their logo designs would be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dentist business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo created for a family not-for-profit, the logo design features 4 characters surprised in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain how people should think or feel they don’t understand the objective of a logo. If you have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that describes itself won’t have the chance to be understood.

Logo design created for a hair style studio featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that communicated an atmosphere of peace and class for their new hair salon. I came up with a concept which didn’t go the obvious route of designing merely a stylized orchid but instead designed a company logo that suggested a flower in the formation of a swirl featured in to the letter O in the title and by putting attention on the logo design with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is generally the wrong route and in this case, the design ended up not being about the orchid but alternately placed the main focus on the emotion that they wanted to transmit to their patrons.

Arabian horse logo design created for a horse ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a distinct brand concept customized to manifest the unique physical traits of the Arabian pedigree of equines. By having an unique head form and very high tail posture, the Arabian is one of the highly quite easily recognizable horse lineages in the world.

Las Cafe logo design a little dining establishment, layout includes a customized manuscript font style which hovers over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, style contains a customized manuscript font style which hovers over a team of elaborate lines as well as dots.

Logo style for a software application programmer the style attributes as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the business and in quite a few cases the symbolism supporting a logo design is just as important as how it brands the company it stands for.

Progress logo layout produced for a Carson, California interior developer, design attribute a collection of red circles that converge and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Carson, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, space planning, site inspections, programming, analysis, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and also A in center of words progressed have actually been changed to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Carson, California logo design project was performed for a leadership consultant that assists business leaders to develop into more efficient at handling people, expectations, and profitability.
A logo design including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market place was primed for an outdoor sporting store that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of interests, a place to sell their secondhand items to other sports enthusiasts. I designed their Carson logo dsign with an image which garners the attention of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo layout has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really developed for an Carson, California regional farm it was actually designed for a products broker, and this particular company logo was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to make an identity that projected trust, financial success, and luxury.

 Carson Logo design for a nonprofit, Turning Factor Solutions - the logo design feature for outwardly facing arrowhead as well as the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it offers a designer the opportunity to discover any idea that comes to mind, bad in that it’s difficult to hit a bullseye without understanding where exactly the target is. Fortunately, in this instance, I hit a bullseye with the first go.

Logo developed for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font style that is reminiscent of a popular sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked closely with the owner to design a business logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very easy to read from over a block away.