Acute Care 360 ImageCo, Corcoran, California, CA,

ImageCo, Corcoran, California, CA,

Evolv Design logo designed by ImageCo, Corcoran, California, CA,

Red Panda Publishers logo designed by ImageCo, Corcoran, California, CA,

Corcoran, California, CA,

ImageCo, Corcoran, California, CA,
ImageCo, Corcoran, California, CA,

Mid Valley Pathology logo designed by ImageCo, Corcoran, California, CA,

FSA OK logo designed by ImageCo, Corcoran, California, CA,

Emerald Heights logo designed by ImageCo, Corcoran, California, CA,

Club Sapphire logo designed by ImageCo, Corcoran, California, CA,

Downtown Dogs logo designed by ImageCo, Corcoran, California, CA,

School board logo designed by ImageCo, Corcoran, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Corcoran, California, CA,

Stoney Forensic logo designed by ImageCo, Corcoran, California, CA,

Smart kernels logo designed by ImageCo, Corcoran, California, CA,

STRATEGIES FOR SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency presents a money back guarantee try to remember that they can’t refund the time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but in the end a design agency can only be determined by the quality of their design work, if the work in their design portfolio does not contain real life samples chances are they will not be able to produce a premium logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s objective is to reflect your unique vision for your business. If a logo designer is not focused on realizing your vision, the thing they are actually focused on is how soon they can get paid.

Corcoran LOGO DESIGN​

For over 20 years ImageCo has been helping businesses of all kinds cultivate memorable brand identities. We have performed branding work for ranchers, schools, diamond miners, party planners, coffee shops, retailers, and practically every other kind of business concern you can think of. What makes us unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we approach every design as though it will be employed as an electrical sign. Because of our sign first approach our logo designs can, and have been utilized in everything from fashion labels to neon signs. Our sign first method guarantees that our logos are equally successful whether they are used in television commercials or website headers, they are consistently identifiable, understood, and always remembered no matter of size or use.

American Made ★ Design

The one difference that really sets ImageCo apart from other design companies that you may have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are hired to perform, we do ourselves. Regardless of the type of project we take on, logo, website design, trade show display, or electric sign, we do not, and never will farm-out our customer’s work to contractors located outside the USA. When you call us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the cost of your design project and imposes the terms of how we conduct business.

ASPECTS OF A GOOD LOGO DESIGN

Every new Corcoran business understands that they require a logo, however few start ups fully realize the crucial role their organization’s logo will make in their financial success, or precisely why one logo design functions more effectively than another. A logo has an immediate and lasting effect on the financial success of a company, go with the right one and it will make the door swing and phone ring, choose the wrong one and it will be an obstacle and an impediment for the life span of a company. The logos featured in the ImageCo portfolio help Corcoran businesses prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs do not need consideration, they can be understood in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will be legible and just as emotive at virtually any dimension.
  3. Versatility: logos which work on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or business they represent.
  5. Relevance: a company logo should be enduring and will feel equally relevant today, tomorrow, and twenty years from today.

understanding branding

Brand – It’s a verb and also a noun, it is an identifying mark as well as the process of marking something so that it can be distinguished, its foundation originates from the mark branded onto livestock. Nowadays a brand signifies pretty much anything with an objective, regardless of whether it be profit or politics, a brand is an innate aspect of specifying the worth of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s sexy sister, they are both from the same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition targeted at a specific audience, it’s goal is to produce an image that the audience will likely relate to.

Brand Image – An image planted and cultivated by advertising and marketing as well as identity design. When a person mentions the names Lamborghini or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can deliver us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and unique . That is brand image and that is what makes people buy those brands. Brand image is why individuals buy most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Agencies – If you look back at the history of most branding firms you’ll find that they are often re-branded advertising and marketing companies. When a person says they are in advertising most individuals will likely have an idea about what they do. Yet when a person says “I am in branding”… it simply seems more impressive, probably it’s due to the fact that most individuals don’t fully understand what it means to be in branding so it comes off as mysterious and perhaps even attractive.

Brand Identity – Is a comprehensive term that explains the visual components of a product or business that affect perceptions. This largely consists of the name, the logo, the packaging, the different colors used however can likewise include sound, lights, texture, signage, really anything that can be seen, felt or heard are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that concentrates on a kind of visual design which helps shape the image of a company, a product or a business. Brand identity designers produce logo designs, signage designs, packaging, as well as collateral products such as cards, stationery, as well as pamphlets. Some visual designers also design sites as well as user interfaces. The crucial duty of a brand identity designer is to establish the visual cues and also an emotional tone with the objective of affecting actions, results and also assumptions.

Featured SIGNS & LOGOS

Retro logo design of a bike created for a Corcoran coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were launching in an older part of town and hoped to cast an old-fashioned tone without coming across as monotonous or low energy. I accomplished both jobs by designing a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo layout with a microscope slide and also germs designed for Corcoran clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the causes and outcomes of diseases, mainly the field of healthcare that works with the clinical assessment of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is the only instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I try not to be overly literal with a design and to a degree, this specific design approaches the company it represents very literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more attention grabbing and more meaningful.

logo layout with a jumping green frog developed for a household enjoyable center in Corcoran.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to feature a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a flock of birds, a hill, a path, a stream, as well as a tree - developed for Corcoran traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche speciality due to the fact that travel photographers don’t shoot places or things but instead reveal emotional experiences by means of the photos they capture. The thought behind this logo design was to make use of negative space to convey more than what was visible upon first glance, which I think is quintessential of the majority of good photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be communicated with mere words. I attempted to do something much the same to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Corcoran logo but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Corcoran logo layout with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I really savor and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the customer, while he loved the concept, really did not care for my choice of birds. This man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this particular breed of sea bird.

When I turn a design over to a client I encourage them to talk about it with friends and colleagues and family members as well as with other people that they don’t actually know so as to get objective assessments on the merit of a concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logos are a strange animal in the design world given that the people that tend to hire an expert to create their business logo comprehend how essential a logo design is for their business so they are much more invested in the final result. Every logo job has it’s share of obstacles, but the most significant challenge is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Corcoran publication author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, yet it really is the most critical part of a published book considering that it is ordinarily the very first thing a person views in the book shop. For a publisher, it’s the opportunity that they will ever get to spotlight their label and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has 2 letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many occurrences one of the items consumers often tend to recall the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company situated in LA and while I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their name lent itself well to affording a sense of airline flight and it was undoubtedly a winner.

 Corcoran logo design made use of for advertising and marketing and a label style for Vintage Instance includes an old-fashioned typeface layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be vintage cases. For this business logo concept I strove to come up with a logo that had a fluid vintage feel to it and could be used for everything from a web site to a label on brand new cases that seemed like they were from a different era.

Logo produced for an orthodontist in Corcoran, layout include an arc with lines converging via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo projects considering that it seems that virtually every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden professions when it comes to company marketing, if restaurants approached their advertising in the very same way dentists do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dental logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo design includes 4 personalities staggered in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or institution wants to convey.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to explain how individuals should think or feel they don’t understand the goal of a logo. If viewers have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself will never have the likelihood to be comprehended.

Logo style produced for a Corcoran hair style studio including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that projected a sense of calmness and class for their new hair studio. I came up with a concept which didn’t go the obvious direction of making simply a stylized orchid but instead created a logo design which suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by putting emphasis on the concept along with the figure of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is oftentimes the wrong course and in this case, the design ended up not being about the orchid but alternately put the emphasis on the feeling that they wanted to project to their clients.

Arabian steed logo layout developed for a steed cattle ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct creative logo design customized to epitomize the unique physical traits of the Arabian kind of horses. By having an identifiable head form and high tail carriage, the Arabian is one of the highly easily recognizable equine breeds in the world.

Las Cafe, A Corcoran Coffee shop logo design a little restaurant, design contains a changed manuscript font which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small restaurant, layout consists of a modified script font which floats over a group of elaborate lines as well as dots.

Logo style for a software program programmer the style functions as well as legendary Corcoran aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the business and in quite a few cases the substance supporting a logo is equally as important as how it serves the organization it represents.

Advance logo style created for a Corcoranindoor developer, layout function a series of red circles that converge as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Corcoran interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, researches, coordinates, and oversees such projects. Interior design is a diverse occupation that includes conceptual development, area planning, site examinations, programming, analysis, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions in Corcoran, the characters for letter V as well as A in center of words advanced have been modified to connect straight into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Corcoran logo design job was undertaken for a leadership advisor that assists business leaders to become more effective at managing people, expectations, and productivity.

A Corcoran business logo style including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly understood the market place was ready for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a location to sell off their used products to other sports enthusiasts.

I designed their Corcoran logo design design with an image which garners the attention of vehicles and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo style MQ farms, this Corcoran company logo design has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t actually composed for an Corcoran area farm it was in reality created for a products broker, and this business logo was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to develop an identity that projected esteem, effectiveness, and affluence.

 Corcoran Logo design for a not-for-profit, Turning Factor Solutions - the logo design feature for ostensibly encountering arrowhead as well as the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to explore any concept that comes to mind, bad in that it’s hard to hit a bullseye without realizing where exactly the target is. Luckily, in this case, I nailed a bullseye with the 1st go.

Logo designed for using an indicator for the dining establishment (Brewgrrs), it is an ornate script font that is reminiscent of a well-known Corcoran sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the proprietor to develop a logo design which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Electrical sign design for Corcoran restaurnat designed by Corcoran Sign Company
Corcoran logo design and brand identity design for Corcoran retailers
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,

Logo designed by ImageCo, Corcoran, California, CA,

Logo designed by ImageCo, Corcoran, California, CA,

Logo designed by ImageCo, Corcoran, California, CA,

Logo designed by ImageCo, Corcoran, California, CA,

Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,
Logo designed by ImageCo, Corcoran, California, CA,