Acute Care 360 ImageCo, El Centro, California, CA,

ImageCo, El Centro, California, CA,

Evolv Design logo designed by ImageCo, El Centro, California, CA,

Red Panda Publishers logo designed by ImageCo, El Centro, California, CA,

El Centro, California, CA,

ImageCo, El Centro, California, CA,
ImageCo, El Centro, California, CA,

Mid Valley Pathology logo designed by ImageCo, El Centro, California, CA,

FSA OK logo designed by ImageCo, El Centro, California, CA,

Emerald Heights logo designed by ImageCo, El Centro, California, CA,

Club Sapphire logo designed by ImageCo, El Centro, California, CA,

Downtown Dogs logo designed by ImageCo, El Centro, California, CA,

School board logo designed by ImageCo, El Centro, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, El Centro, California, CA,

Stoney Forensic logo designed by ImageCo, El Centro, California, CA,

Smart kernels logo designed by ImageCo, El Centro, California, CA,

POINTERS ON FINDING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency offers a money back guarantee try to bear in mind that they can’t refund the time you invest which is eminently more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but in the end a design firm can only be determined from the quality of their design work, if the work in their portfolio doesn’t contain real life examples odds are they won’t be able to deliver a premium logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s purpose is to reflect your unique vision for your company. If a logo designer isn’t focused on fulfilling your vision, the thing they are really focused on is how soon they can get paid.

El Centro LOGO DESIGN​

For over 2 decades ImageCo has been helping business owners develop memorable brand identities. We’ve performed brand identity design work for farmers, schools, heart surgeons, party planners, restaurants, retail stores, and practically every other kind of business concern you can think of. What makes ImageCo unique compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every brand identity project as though it will be employed as an electric sign. Because of our sign first approach our logo designs can, and have been utilized in everything from garment labels to billboards. Our sign first approach ensures that our logos are just as successful whether they are used in television commercials or website headers, they are consistently identifiable, understood, and always remembered no matter of size or function.

American Made ★ Design

Something which truly sets ImageCo apart from many of the design companies that you may have stumbled upon on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are retained to do, we do ourselves. Regardless of the kind of project we take on, logo, business website, trade show booth, or electrical sign, we do not, and never will contract out our client’s projects to companies based outside the US. When you contact us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a go-between that marks up the price of your design project and imposes the conditions of how you and I conduct business.

QUALITIES OF A GREAT LOGO DESIGN

It’s likely that every new El Centro business understands that they require a logo, but few new business owners entirely comprehend the pivotal role their logo can make in their becoming successful, or exactly why one logo design performs better than another. A business logo has an immediate and sustaining influence on the growth of a business, go with the correct one and it will make the door swing and phone ring, choose the wrong one and it will be an obstacle and an impediment for the life of a company. The logos included in the ImageCo portfolio help El Centro companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be comprehended in just a look.
  2. Scalability: from label to posters a scalable logo design will continue to be legible and equally emotive at any size.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or business they represent.
  5. Relevance: a logo needs to be lasting and should feel equally relevant today, tomorrow, and 20 years from today.

understanding branding

Brand – It is both a verb and a noun, it’s an identifying mark and also the act of marking something so that it can be identified, its genesis comes from the mark branded onto livestock. Nowadays a brand represents pretty much anything with an objective, regardless of whether it be revenue or government agencies, a brand is an innate aspect of specifying the value of a specific thing in the consumer’s mind.

Branding – Is sort of like marketing and advertising’s sexy cousin, they are both from the exact same family, the distinction being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest directed at a target audience, it’s objective is to create a mental image that the target market will likely connect to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When somebody says the names Lamborghini or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and that is what makes individuals purchase those products. Brand image is why people get most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Firms – If you look back at the beginning of a lot of branding companies you’ll discover that they are often rebranded advertising agencies. When somebody says they are in advertising most individuals will likely have a preconceived notion about what they do. However when a person states “I’m in branding”… it simply seems much more impressive, perhaps it’s since most individuals do not recognize what it suggests to be in branding so it comes off as mysterious and even sexy.

Brand Identity – Is an inclusive term that explains the visual components of a product or business that influence understandings. This largely includes the name, the logo design, the product packaging, the different colors utilized however can additionally include sound, illumination, texture, signage, really anything that can be seen, felt or heard belong to a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that concentrates on a type of visual design that helps form the public image of a firm, a product or an institution. Brand identity designers produce logo designs, signage designs, packaging, and collateral products such as business cards, stationery, as well as pamphlets. Some identity designers also develop sites and also user interfaces. The important duty of a brand identity designer is to develop the visual cues and also an emotional tone with the goal of influencing actions, results and also assumptions.

select signs/logos

Retro logo style of a bike produced for a El Centro coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were launching in an older section of the community and wanted to visualize a retro vibe without appearing as stodgy or low energy. I accomplished each of the tasks by means of developing a company logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo layout with a microscope slide and germs developed for El Centro medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and effects of diseases, especially the field of medicine which works with the laboratory evaluation of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is the sole instance I recall where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be overly literal with a concept and to a degree, this design approaches the company it represents fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more attention grabbing and even more unforgettable.

logo layout with a jumping environment-friendly frog developed for a family enjoyable facility in El Centro.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to integrate a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo including a group of birds, a mountain, a trail, a stream, as well as a tree - made for El Centro travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture locations or things but rather reveal emotional experiences through the pictures they record. The thought behind this logo composition was to make use of negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something much the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  El Centro logo design but also to reveal the depth in her work and in the way that she perceives the world through the lens of her camera.

 El Centro logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I seriously savor and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the client, even though he liked the concept, didn’t care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his hatred for this specific variety of sea bird.

When I turn a design over to a customer I urge them to share it with friends and family as well as with people that they don’t actually know so as to get unbiased opinions on the worthiness of a concept. Fortunately, he shared it with his family members and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange animal in the design world given that the people that are inclined to hire a professional to design their business logo comprehend how important a logo design is for their organization so they are much more invested in the final result. Every logo design project possesses it’s portion of difficulties, however the greatest challenge is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, style for El Centro book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, however it really is the most important part of a published book given that it is usually the primary thing a person views in the bookstore. Regarding a publisher, it’s the optimal opportunity they will ever have to publicize their label and get their logo design in front of the people that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many cases one of the traits folks often tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service based in LA and although I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of air travel and it was certainly a victory.

 El Centro logo style made use of for advertising and marketing as well as a label layout for Vintage Situation includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that appeared to be antique cases. For this business logo design I strove to come up with a logo that had a fluid old style feel to it and could be utilized for anything from a website to an insignia on brand new cases that appeared like they were from a different generation.

Logo design produced for an orthodontist in El Centro, style consist of an arc with lines converging via it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo jobs considering that it seems that almost every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to small business marketing, if dining establishments approached their branding in the same way dental practitioners do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental logo designs simply because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo made for a household nonprofit, the logo includes 4 personalities startled in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo that communicated that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo to illustrate specifically how individuals should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that illustrates itself will never have the opportunity to be understood.

Logo style produced for a El Centro hair design studio featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that communicated an atmosphere of calmness and class for their new hair studio. I created a concept which didn’t go the obvious direction of creating simply a stylized orchid but alternatively delivered a logo that implied an orchid in the pattern of a swirl featured into the letter O in the name and by placing attention on the concept with the figure of a hummingbird hovering over the logo design itself. The obvious path in creating a business logo is usually the incorrect path and in this case, the design ended up not being about the flower but instead put the focus on the emotion that they wanted to forecast to their customers.

Arabian horse logo design created for a horse ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct custom logo design fashioned to embody the unique physical traits of the Arabian type of equines. By having a distinctive head shape and very high tail posture, the Arabian is one of the most easily recognizable equine types in the whole world.

Las Cafe, A El Centro Coffee shop logo design a little restaurant, layout contains a modified manuscript font which floats over a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, layout contains a modified manuscript font which floats over a group of luxuriant lines as well as dots.

Logo design for a software program developer the design functions as well as renowned El Centro aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it represented something to the business owner of the business and in many cases the meaning behind a business logo is just as important as how it brands the enterprise it represents.

Progress logo style developed for a El Centrointerior developer, layout feature a series of red circles that intersect and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a El Centro interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, researches, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, space planning, site inspections, programming, investigation, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions in El Centro, the personalities for letter V and A in middle of the word progressed have been customized to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular El Centro logo design project was undertaken for a leadership coach that enables business professionals to develop into more successful at supervising people, expectations, and profitability.

A El Centro business logo style featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was primed for an outdoor sporting store that operates as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a spot to sell off their pre-owned goods to other sports enthusiasts.

I tailored their El Centro logo design using an illustration that seizes the attention of vehicles and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.

Logo layout MQ ranches, this El Centro company logo design has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t really created for an El Centro area farm it was actually created for an investments broker, and this company was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create a image that projected esteem, effectiveness, and affluence.

 El Centro Logo design for a nonprofit, Transforming Point Solutions - the logo design attribute for externally dealing with arrowhead and the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they preferred, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to explore any concept that comes to mind, bad in that it’s challenging to hit a bullseye without understanding where exactly the target is. Luckily, in this particular case, I nailed a bullseye with the first try.

Logo design created for using an indication for the restaurant (Brewgrrs), it is an elaborate script font that is reminiscent of a well-known El Centro sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked closely with the business owner to design a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Electrical sign design for El Centro restaurnat designed by El Centro Sign Company
El Centro logo design and brand identity design for El Centro companies
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,

Logo designed by ImageCo, El Centro, California, CA,

Logo designed by ImageCo, El Centro, California, CA,

Logo designed by ImageCo, El Centro, California, CA,

Logo designed by ImageCo, El Centro, California, CA,

Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,
Logo designed by ImageCo, El Centro, California, CA,