Fullerton Logo Design

Each and every new Fullerton venture realizes that they are in need of a logo, but few new business owners fully understand the vital role their business logo will take in their financial success, or why one business logo performs far better than another. A business logo has an immediate and long-term influence on the financial success of a company, choose the correct one and it will make the door swing and phone ring, select the wrong one and it can be a barrier and a hindrance for the life of an organization. The logos presented in the ImageCo portfolio help Fullerton businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t demand contemplation, they can be comprehended in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will stay legible and just as emotive at every scale.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a company logo should be ageless and should feel relevant today, tomorrow, and thirty years from now.

Retro logo style of a bicycle created for a Fullerton coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were opening up in an older section of the area and wished to visualize a nostalgic atmosphere without appearing as uninteresting or low energy. I achieved both tasks by means of designing a sign concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo design with a microscope slide and also germs developed for Fullerton medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the root causes and effects of diseases, mainly the field of healthcare that works with the clinical examination of samplings of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recollect in which I was able to integrate a bacteria-laden microscope slide into a business logo design.

Generally I attempt not to be extremely literal with a concept and to a point, this specific design approaches the company it serves fairly literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more focus grabbing and much more meaningful.

logo design with a jumping eco-friendly frog developed for a household enjoyable facility in Fullerton.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of jobs which come my way, I’ve done dozens of logo designs for physicians, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to incorporate a couple springs into the design but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I created was made into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a group of birds, a hill, a route, a stream, as well as a tree - developed for Fullerton traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche field because travel photographers don’t shoot locations or things but rather communicate emotional journeys by means of the photos they capture. The idea behind this logo design was to make use of negative space to convey more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance which can’t be communicated with just words. I tried to do something very similar to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Fullerton logo design but also to show the depth in her art and in the way that she views the world through the lens of her camera.

 Fullerton logo layout with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I genuinely relish and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my client, while he liked the concept, really did not care for my choice of birds. This particular guy genuinely disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his hatred for this specific type of sea bird.

When I turn a concept over to a customer I encourage all of them to share it with friends and colleagues and family as well as with individuals that they don’t even know so as to get unprejudiced judgements on the benefit of a concept. Fortunately, he talked about it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a weird creature in the design world given that the people that tend to hire a professional to design their logo design recognize how vital a logo is for their business so they are much more invested in the result. Every logo project has it’s portion of hurdles, but the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo design with bamboo in the background, style for Fullerton publication author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it is the most necessary part of a published book considering that it is in most cases the very first thing a person views in the book shop. Concerning a publisher, it’s the most ideal opportunity they will ever get to publicize their label and get their logo design in front of the people that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many cases 1 of the things consumers tend to remember the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle airline situated in LA and although I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a good sense of airline flight and it was definitely a success.

 Fullerton logo style made use of for advertising and also a label style for Vintage Situation features an old font style style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that appeared to be antique cases. For this logo concept I strove to come up with a logo that offered a fluid old-fashioned feel to it and could be utilized for anything from a website to a label on brand new cases that appeared like they were from another generation.

Logo design created for an orthodontist in Fullerton, layout consist of an arc with lines converging via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging and difficult logo design projects due to the fact that it seems that each and every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to company advertising, if dining establishments approached their branding in the very same way dentists do every one of their logos would be a picture explaining anything they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I actually love doing dentist business logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 personalities surprised in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design that communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo to describe precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If you have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that describes itself won’t have the chance to be understood.

Logo style produced for a hair style studio including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that related a spirit of relaxation and class for their new hair salon. I came up with a design that did not go the obvious direction of creating just a stylized orchid but rather created a logo that suggested a flower in the formation of a swirl blended in to the letter O in the title and by putting emphasis on the concept with the silhouette of a hummingbird hovering over the image itself. The obvious path in designing a logo design is frequently the wrong direction and in this case, the design ended up not being about the flower but alternately put the main focus on the perception that they really wanted to transmit to their patrons.

Arabian steed logo style created for a steed cattle ranch that concentrates on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind organization logo concept fashioned to embody the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and higher tail posture, the Arabian is one of the very most easily identifiable equine lineages in the entire world.

Las Cafe logo design a tiny dining establishment, style contains a modified manuscript typeface which floats above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little restaurant, layout consists of a changed manuscript font which floats over a team of elaborate lines and dots.

Logo design for a software program designer the design functions and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in many cases the significance supporting a logo design is just as important as how it brands the business it stands for.

Evolve logo style developed for a Fullerton interior designer, design function a series of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fullerton interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, researches, coordinates, and manages such projects. Interior design is a diverse profession that involves conceptual development, space planning, location evaluations, programming, study, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo style provided for Advanced Management Solutions, the characters for letter V as well as A in middle of words progressed have actually been modified to link directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Fullerton logo design assignment was done for a leadership expert that assists business leaders to become more effective at handling people, expectations, and profitability.

A logo design featuring a fisherman in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market was prepared for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of passions, a spot to sell their pre-owned products to other sports enthusiasts. I created their Fullerton business logo dsign utilizing an image which garners the attention of traffic and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo style has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t actually developed for an Fullerton regional farm it was in reality devised for an investments broker, and this particular creative logo was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to generate a brand mark that projected trust, success, and affluence.
Logo design designed for making use of an indication for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is similar to a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked directly with the proprietor to create a logo which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.