La Puente, California Logo Design

Every new La Puente organization knows they require a logo, however few new business owners fully realize the pivotal role their logo can perform in their success, or why one logo performs more effectively than another. A company logo has an immediate and long term effect on the growth of a business, pick the correct one and it can make the door swing and cash register ring, select the incorrect one and it can be an obstacle and an impediment for the life of an organization.

The logos presented in the ImageCo portfolio help La Puente, California companies prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five features in common.

  1. Simplicity: simple logo designs don’t demand consideration, they can be realized in merely a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will remain legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be timeless and will feel relevant today, tomorrow, and twenty years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle produced for a La Puente, California coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were opening up in an old section of the town and wished to project an old-fashioned tone without coming across as boring or low energy. I fulfilled the two jobs by means of developing a company logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

clinical logo layout with a microscopic lense slide as well as bacteria designed for La Puente, California clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the root causes and outcomes of diseases, especially the field of medicine which deals with the laboratory examination of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more focus grabbing and much more memorable.

logo style with a jumping environment-friendly frog created for a family fun facility in La Puente, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects which come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and lawyers but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design featuring a group of birds, a mountain, a route, a stream, and a tree - created for La Puente, California travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector due to the fact that travel photographers don’t capture locations or things but instead reveal emotional journeys by means of the images they capture. The thought behind this logo composition was to make use of negative space to reveal more than what was visible upon first view, which I think is quintessential of most professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance that can’t be conveyed with mere words. I tried to do something very similar to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  La Puente logo design but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 La Puente logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I honestly enjoy and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my client, even though he loved the concept, didn’t care for my choice of birds. This particular man seriously disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his scorn for this particular variety of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with colleagues and family members as well as with other people that they don’t actually know so as to get unprejudiced assessments on the benefit of a design. Fortunately, he shared it with his family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Custom logo designs are a strange animal in the design world because the people that tend to hire a professional to design their business logo recognize how essential a logo design is for their company so they are way more invested in the end result. Every logo design job has it’s allotment of obstacles, but the biggest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for La Puente, California book publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it really is the most essential part of a printed book due to the fact that it is in most cases the initial thing a person sees in the book shop. For a publisher, it’s the absolute best opportunity they will likely ever get to publicize their product and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems that in many instances one of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle airline company situated in LA and although I’m not sure it really “took off” their custom logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a sense of air travel and it was undoubtedly a success.

 La Puente logo style made use of for advertising as well as a tag style for Vintage Situation features an antiquated typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that seemed to be antique cases. For this logo concept I attempted to come up with a logo that possessed a fluid old style feel to it and could easily be utilized for every thing from a web site to an insignia on brand new cases that appeared like they were from another era.

Logo design produced for an orthodontist in La Puente, California, design consist of an arc with lines converging via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most difficult logo design projects because it appears that virtually every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden careers when it comes to small business advertising, if restaurants approached their branding in the same way dental practices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would most likely include an image of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually really love doing dentistry business logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo created for a household not-for-profit, the logo design includes 4 personalities surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo design that conveyed that they were about families without being overtly corny about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to explain precisely how individuals should think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo layout produced for a hair style workshop including a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that communicated a sense of simplicity and class for their new hair studio. I created a design that didn’t go the obvious course of crafting simply a stylized orchid but alternatively designed a logo that implied an orchid in the formation of a swirl featured into the letter O in the title and by putting emphasis on the logo design along with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is generally the incorrect course and in this case, the design ended up not being about the flower but alternately put the focus on the emotion that they really wanted to forecast to their customers.

Arabian steed logo style produced for a steed ranch that specializes in breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted an original logo design fashioned to exemplify the unique physical traits of the Arabian pedigree of horses. With an unique head form and high tail carriage, the Arabian is one of the most easily identifiable equine lineages in the world.

Las Coffee shop logo layout a little dining establishment, style consists of a customized script typeface which hovers over a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout contains a modified manuscript font style which hovers over a group of elaborate lines and dots.

Logo design for a software program designer the style functions as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in many cases the symbolism behind a logo design is equally as important as how it serves the enterprise it represents.

Develop logo layout produced for a La Puente, California indoor developer, layout function a collection of red circles that converge and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a La Puente, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, coordinates, and manages such projects. Interior design is a multifaceted profession that involves conceptual development, area planning, location assessments, programming, research study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V and A in middle of words progressed have actually been changed to connect straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This La Puente, California logo design assignment was completed for a management consultant that assists business professionals to develop into more successful at managing people, expectations, and productivity.
A logo design including a fisherman in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly realized the market was prepared for an outdoor sporting merchant that functions as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of passions, a location to sell their used equipment to other sports enthusiasts. I designed their La Puente logo dsign using a graphic that garners the interest of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.
Logo style MQ ranches, this logo layout has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really created for an La Puente, California area farm it was really devised for an investments broker, and this particular logo design was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to create a brand mark that projects self-confidence, financial success, and luxury.

 La Puente Logo design for a not-for-profit, Transforming Point Solutions - the logo layout feature for ostensibly dealing with arrowhead and the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design they wanted, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to investigate any idea that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where the target is. Luckily, in this case, I nailed a bullseye with the first try.

Logo created for using an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked closely with the owner to produce a logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very easy to read from over a block away.