Acute Care 360 ImageCo, Lodi, California, CA,

ImageCo, Lodi, California, CA,

Evolv Design logo designed by ImageCo, Lodi, California, CA,

Red Panda Publishers logo designed by ImageCo, Lodi, California, CA,

Lodi, California, CA,

ImageCo, Lodi, California, CA,
ImageCo, Lodi, California, CA,

Mid Valley Pathology logo designed by ImageCo, Lodi, California, CA,

FSA OK logo designed by ImageCo, Lodi, California, CA,

Emerald Heights logo designed by ImageCo, Lodi, California, CA,

Club Sapphire logo designed by ImageCo, Lodi, California, CA,

Downtown Dogs logo designed by ImageCo, Lodi, California, CA,

School board logo designed by ImageCo, Lodi, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Lodi, California, CA,

Stoney Forensic logo designed by ImageCo, Lodi, California, CA,

Smart kernels logo designed by ImageCo, Lodi, California, CA,

TIPS FOR SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design agency presents a money back guarantee try to bear in mind that they simply cannot refund the amount of time you invest which is much more precious than your money is.

PORTFOLIO

Some designers talk a good game but ultimately a design firm can only be determined by the quality of their design work, if the work in their portfolio doesn’t feature real world samples chances are they won’t be able to deliver a top quality logo design.

VISION

A logo’s goal is to be recognized and remembered, and it’s purpose is to mirror your personal vision for your organization. If a logo designer is not focused on realizing your vision, the thing they are actually focused on is how quickly they will get paid.

Lodi LOGO DESIGN​

For over 2 decades ImageCo has been helping small business owners cultivate notable brand identities. We’ve done brand identity design work for mechanics, schools, diamond miners, wedding singers, diners, retailers, and practically every other kind of business concern you can envision. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be utilized as an electrical sign. Because of our sign first strategy our identity designs can, and have been used in everything from fashion labels to billboards. Our sign first method guarantees that our logos are equally reliable whether they are used in TV commercials or web applications, they are consistently recognizable, understood, and always remembered regardless of scale or function.

American Made ★ Design

The thing which seriously sets ImageCo apart from other design firms that you might possibly have encountered in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are enlisted to perform, we perform ourselves. Irrespective of the type of project we take on, business logo, business website, trade show booth, or commercial sign, we do not, and never will job out our client’s projects to organizations based outside the US. When you contact us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not an agent that marks up the price of your project and determines the conditions of how my customers and I conduct business.

CHARACTERISTICS OF A GOOD LOGO DESIGN

Every new Lodi company understands that they need a logo, but few new business owners thoroughly understand the key role their company logo can make in their financial success, or why one logo design works more effectively than another. A company logo has a critical and lasting impact on the success of a company, choose the correct one and it can make the door swing and phone ring, go with the wrong one and it can be a barrier and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Lodi companies prosper, they are effective in any given situation and the reason why they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logos do not need scrutiny, they can be comprehended in just a look.
  2. Scalability: from clothing labels to store signs a scalable business logo will remain legible and equally emotive at virtually any size.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or business they represent.
  5. Relevance: a logo design needs to be timeless and should feel equally relevant today, tomorrow, and thirty years from today.

understand your brand

Brand – It is a verb and also a noun, it’s an identifying mark and the process of marking something to ensure that it could be identified, its origin originates from the brand branded onto animals. These days a brand represents pretty much anything with a motive, whether it be revenue or political parties, a brand is an inherent aspect of specifying the worth of something in the customer’s mind.

Branding – Is sort of like marketing and advertising’s attractive sister, they are both from the exact same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition directed at a target market, it’s objective is to create an image that the audience can connect to.

Brand Image – An image planted and nurtured through advertising and marketing and also identity design. When somebody says the brand names Porsche or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and that is what makes people purchase those brands. Brand image is why people purchase specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you reflect on the beginning of the majority of branding companies you’ll discover that they are often rebranded advertising agencies. When a person claims they are in advertising the majority of people will likely have an idea about what they do. But when a person states “I’m in branding”… it simply seems much more attractive, perhaps it’s because most individuals don’t know what it means to be in branding so it comes off as more mysterious and kind of attractive.

Brand Identity – Is an inclusive term that defines the visual aspects of a product or business that influence perceptions. This mostly consists of the name, the logo, the packaging, the different colors used but can also consist of sound, lights, texture, signage, just about anything that can be seen, touched or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that specializes in a type of visual design that helps shape the image of a firm, a product or an organization. Brand identity designers create logo designs, signage designs, packaging, as well as collateral products such as business cards, stationery, and also sales brochures. Some identity designers also develop sites and also software interfaces. The vital duty of a brand identity designer is to establish the visual cues as well as a psychological tone with the objective of affecting actions, outcomes and also perceptions.

select SIGNS & LOGOS

Retro logo style of a bike developed for a Lodi coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were launching in an older section of the town and really wanted to visualize a retro vibe without coming across as monotonous or low energy. I accomplished both jobs by means of developing a sign design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo style with a microscopic lense slide as well as germs designed for Lodi clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the causes and consequences of diseases, especially the branch of healthcare which works with the laboratory assessment of samplings of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recall where I was able to integrate a bacteria-laden microscope slide within a logo design.

Generally I attempt not to be overly literal with a concept and to a degree, this design approaches the company it represents fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more interest grabbing and much more memorable.

logo design with a jumping environment-friendly frog made for a family fun facility in Lodi.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects which come my way, I’ve done dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the name of the company features the word springz in its name the obvious choice would have been to incorporate a few springs into the design but Cool Springz is a fun place to go and spring does not really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a trail, a stream, and also a tree - made for Lodi traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field because travel photographers tend not to shoot locations or things but instead communicate emotional experiences by means of the pictures they capture. The idea behind this logo design was to utilize negative space to reveal more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness which can’t be communicated with just words. I made an effort to do something very similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Lodi logo but also to reveal the depth in her work and in the way that she sees the world through the lens of her camera.

 Lodi logo layout with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I honestly take pleasure in and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy really loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his aversion for this particular type of sea bird.

When I turn a concept over to a client I encourage all of them to talk about it with colleagues and family as well as with other people that they don’t even know so as to get impartial point of views on the benefit of a concept. Fortunately, he discussed it with his family members and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a strange creature in the design world because the people that tend to hire an expert to create their business logo realize how important a logo is for their business so they are way more invested in the final result. Every logo job possesses it’s share of obstacles, but the largest obstacle is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Lodi publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, however it really is the most essential part of a printed book considering that it is often the very first thing a person views in the book store. Regarding a publishing company, it’s the absolute best opportunity that they will likely ever get to publicize their product and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many occurrences one of the items folks usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline company located in LA and although I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of flight and it was definitely a winner.

 Lodi logo design utilized for marketing and a tag design for Vintage Case features an old font layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, that looked to be much older cases. For this custom logo concept I sought to come up with a logo that had a fluid nostalgic feel to it and could easily be utilized for anything from a web page to an insignia on brand new cases that looked like they were from another point in time.

Logo developed for an orthodontist in Lodi, style consist of an arc with lines converging via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging and difficult logo projects because it appears that every single dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden professions when it comes to business advertising, if dining establishments approached their branding in the very same way dentists do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dentist business logos simply because it challenges me to come up with a design that implies dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design made for a household nonprofit, the logo design includes 4 personalities startled in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wishes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to illustrate specifically how people ought to think or feel they don’t understand the objective of a logo. If people have to think about a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo style produced for a Lodi hair design studio including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which related a spirit of calmness and elegance for their new hair studio. I created a concept which didn’t go the obvious course of making just a stylized orchid but alternatively designed a logo which implied an orchid in the formation of a swirl blended into the letter O in the title and by putting attention on the logo design along with the silhouette of a hummingbird floating over the logo design itself. The obvious path in designing a company logo is usually the wrong course and in this case, the design ended up not being about the orchid but alternately laid the attention on the feeling that they wanted to project to their patrons.

Arabian equine logo layout created for a steed cattle ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a unique creative logo design tailored to symbolize the unique physical traits of the Arabian breed of horses. By having a distinctive head form and very high tail carriage, the Arabian is one of the highly easily identifiable equine lineages in the entire world.

Las Cafe, A Lodi Coffee shop logo style a tiny dining establishment, layout includes a customized script font which hovers over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, layout consists of a changed manuscript typeface which hovers over a group of elaborate lines and dots.

Logo design for a software application designer the layout attributes and famous Lodi component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. However it represented something to the owner of the business and in many cases the significance supporting a company logo is equally as important as how it brands the company it stands for.

Develop logo style created for a Lodiinterior developer, design feature a series of red circles that intersect and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lodi interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, collaborates, and manages such projects. Interior design is a diverse occupation that includes conceptual development, area planning, location assessments, programming, study, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Leadership Solutions in Lodi, the characters for letter V as well as A in middle of words progressed have been modified to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Lodi logo design project was completed for a leadership coach that assists business leaders to become more successful at managing people, expectations, and profitability.

A Lodi business logo design including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market was primed for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of interests, a place to sell their used goods to other sports enthusiasts.

I created their Lodi logo design utilizing an illustration that garners the interest of traffic and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo design MQ farms, this Lodi company logo design has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually created for an Lodi area farm it was really designed for a commodities broker, and this particular creative logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to make an identity that projected assurance, effectiveness, and wealth.

 Lodi Logo design for a not-for-profit, Turning Factor Solutions - the logo layout feature for ostensibly dealing with arrowhead and also the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they preferred, that can be a good thing or a bad thing. Good in that it offers a designer the flexibility to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where the target is. Luckily, in this particular case, I nailed a bullseye with the first go.

Logo created for the use of an indicator for the dining establishment (Brewgrrs), it is an ornate script typeface that is reminiscent of a popular Lodi sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the business owner to produce a logo design which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Electrical sign design for Lodi restaurnat designed by Lodi Sign Company
Lodi logo design and brand identity design for Lodi businesses
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,

Logo designed by ImageCo, Lodi, California, CA,

Logo designed by ImageCo, Lodi, California, CA,

Logo designed by ImageCo, Lodi, California, CA,

Logo designed by ImageCo, Lodi, California, CA,

Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,
Logo designed by ImageCo, Lodi, California, CA,