Loma Linda Logo Design

Each and every new Loma Linda venture knows they are in need of a logo, but few new business owners thoroughly understand the key role their logo will play in their financial success, or exactly why one logo functions better than another. A logo design has an instant and sustaining effect on the prosperity of a company, choose the correct one and it will make the door swing and phone ring, go with the incorrect one and it will be a barrier and a hindrance for the longevity of a company. The logos featured in the ImageCo portfolio help Loma Linda businesses succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be grasped in just a look.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and just as emotive at every scale.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo design should be ageless and should feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike developed for a Loma Linda coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were opening up in an older section of the area and wanted to cast a nostalgic atmosphere without coming across as uninteresting or low energy. I achieved both jobs by creating a trademark concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo style with a microscopic lense slide and bacteria developed for Loma Linda clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the causes and outcomes of diseases, especially the branch of healthcare which works with the laboratory assessment of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the only instance I remember in which I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be excessively literal with a concept and to a degree, this design approaches the company it represents very literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more intriguing, more focus grabbing and much more memorable.

logo layout with a jumping green frog made for a family fun center in Loma Linda.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental offices, and attorneys but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to feature a couple of springs into the design but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for marketing. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo featuring a flock of birds, a mountain, a path, a stream, and also a tree - created for Loma Linda travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession because travel photographers don’t shoot locations or things but instead reveal emotional experiences by means of the photos they capture. The idea behind this logo concept was to utilize negative space to reveal more than what was visible upon first view, which I think is quintessential of most good photographers in that they oftentimes share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I tried to do something similar to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Loma Linda logo design but also to show the depth to her work and in the way that she perceives the world through the lens of her camera.

 Loma Linda logo style with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I truly relish and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, while he liked the concept, really did not care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his scorn for this specific type of sea bird.

When I turn a design over to a customer I encourage them to share it with friends and colleagues and family as well as with other people that they don’t even know so as to get unbiased point of views on the value of a concept. Fortunately, he discussed it with his family members and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original design.

Business logos are a strange creature in the design world because the people that tend to hire an expert to design their logo understand how crucial a logo is for their organization so they are much more vested in the result. Every logo job possesses it’s share of difficulties, however the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Loma Linda book author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, but it is the most essential part of a published book given that it is usually the initial thing a person views in the bookstore. Concerning a publishing company, it’s the absolute best opportunity that they will ever get to publicize their label and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many cases one of the items people tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service based in LA and while I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a spirit of flight and it was surely a success.

 Loma Linda logo layout used for advertising as well as a tag design for Vintage Instance features an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that looked to be older cases. For this logo design I tried to come up with a logo that provided a fluid nostalgic feel to it and could be used for every thing from a web page to a label on brand new cases that looked like they were from another point in time.

Logo developed for an orthodontist in Loma Linda, layout consist of an arc with lines converging through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging logo projects considering that it seems that virtually every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the same way dental practices do every one of their logos would be a picture explaining something they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentistry logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this concept over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo features 4 personalities staggered in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which conveyed that they were about families without being openly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to explain specifically how people should think or feel they don’t understand the goal of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that explains itself will never have the opportunity to be understood.

Logo style created for a hair style studio including a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that communicated an atmosphere of ease and connection for their new hair salon. I came up with a design which didn’t go the obvious route of designing simply a stylized orchid but alternatively crafted a logo design that suggested a flower in the pattern of a swirl blended into the letter O in the name and by putting emphasis on the concept with the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a company logo is in most cases the wrong route and in this case, the design ended up not being about the flower but instead placed the attention on the feeling that they wanted to forecast to their customers.

Arabian steed logo style created for a horse cattle ranch that specializes in reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind company logo design fashioned to illustrate the unique physical traits of the Arabian kind of equines. By having a distinctive head form and higher tail carriage, the Arabian is one of the most quite easily identifiable equine types in the entire world.

Las Coffee shop logo layout a tiny restaurant, design includes a changed manuscript typeface which hovers over a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, layout includes a changed script font which hovers over a team of elaborate lines and dots.

Logo layout for a software application designer the design functions and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However it intimated something to the business owner of the company and in many cases the substance behind a logo is just as important as how it brands the company it represents.

Progress logo style developed for a Loma Linda interior developer, design function a series of red circles that converge as well as change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Loma Linda interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, investigates, coordinates, and oversees such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, location assessments, programming, investigation, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and A in middle of the word advanced have been changed to connect directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Loma Linda logo design job was performed for a leadership guide that helps business leaders to develop into more successful at managing people, expectations, and productivity.

A logo design featuring an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was prepared for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a place to sell off their used products to other sports enthusiasts. I tailored their Loma Linda logo design dsign along with a graphic that captures the interest of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo layout has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually developed for an Loma Linda area farm it was in reality created for a commodities broker, and this logo was one of multiple which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a graphic that projects trust, success, and luxury.
Logo design developed for the use of an indication for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is evocative a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the business owner to develop a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.