Milpitas, California Logo Design

Every new Milpitas business professional understands that they need a logo, however few new business owners thoroughly recognize the essential role their company logo will make in their becoming successful, or exactly why one logo design works better than another. A company logo has an instant and long term influence on the prosperity of a company, go with the right one and it will make the door swing and cash register ring, select the wrong one and it will be a barrier and an impediment for the life of a business.

The logos included in the ImageCo portfolio help Milpitas, California companies succeed, they are effective in any given situation and the main reason they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logos don’t require scrutiny, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to movie screens a scalable logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos which operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a business logo should be timeless and will feel as relevant today, tomorrow, and twenty years from now.
Retro logo design of a bicycle developed for a Milpitas, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually launching in an old section of the city and wished to cast a nostalgic vibe without coming across as stodgy or low energy. I achieved each of the tasks by means of developing a logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo style with a microscopic lense slide and also bacteria designed for Milpitas, California medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the causes and consequences of diseases, mainly the field of medicine which works with the clinical examination of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Normally I try not to be excessively literal with a design and to a degree, this design approaches the company it serves rather literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more intriguing, more focus grabbing and more memorable.

logo design with a jumping environment-friendly frog developed for a family members fun facility in Milpitas, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to feature a few springs into the design but Cool Springz is a fun place to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo including a group of birds, a hill, a path, a stream, and a tree - designed for Milpitas, California traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality because travel photographers tend not to shoot places or things but rather reveal emotional experiences by means of the photos they record. The idea behind this logo design was to utilize negative space to communicate more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I made an effort to do something comparable to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Milpitas logo but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Milpitas logo style with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A but my customer, even though he liked the concept, didn’t care for my choice of birds. This guy genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family did not share his aversion for this particular kind of sea bird.

When I turn a design over to a client I encourage all of them to share it with colleagues and family as well as with individuals that they don’t actually know so as to get impartial judgements on the merit of a design. Fortunately, he talked about it with his family members and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a strange animal in the design world given that the people that have a tendency to hire an expert to create their business logo understand how essential a logo is for their organization so they are much more invested in the end result. Every logo design project has it’s allotment of obstacles, but the most significant challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Milpitas, California publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, however it really is the most essential part of a published book because it is usually the initial thing a person sees in the bookstore. With regard to a publishing company, it’s the opportunity that they will likely ever get to advertise their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many cases 1 of the traits consumers tend to remember the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline based in LA and although I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to affording a good sense of airline flight and it was certainly a winner.

 Milpitas logo layout utilized for advertising and marketing and also a label style for Vintage Instance includes an old-fashioned typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that appeared to be vintage cases. For this logo design I attempted to come up with a logo that offered a fluid old style feel to it and could easily be utilized for everything from a web page to an insignia on brand new cases that appeared like they were from another generation.

Logo design created for an orthodontist in Milpitas, California, style include an arc with lines converging through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo jobs because it seems that virtually every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to company marketing, if dining establishments approached their advertising in the exact same way dentists do every one of their logos would definitely be a picture trying to explain something they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really love doing dentist logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members not-for-profit, the logo features 4 personalities staggered in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate specifically how individuals ought to think or feel they don’t understand the mission of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that explains itself will never have the opportunity to be comprehended.

Logo style produced for a hair design workshop including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which related a feeling of contentment and elegance for their new hair studio. I created a concept that did not go the obvious route of creating just a stylized orchid but rather delivered a business logo which suggested an orchid in the formation of a swirl incorporated in to the letter O in the title and by putting attention on the logo design using the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a logo is generally the wrong direction and in this case, the design ended up not being about the orchid but instead put the attention on the emotion that they wanted to forecast to their clients.

Arabian steed logo design created for an equine cattle ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original business logo concept tailored to manifest the unique physical traits of the Arabian pedigree of horses. With a different head shape and very high tail posture, the Arabian is one of the highly immediately recognizable equine lineages in the entire world.

Las Cafe logo layout a small restaurant, design consists of a modified script font which hovers over a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny restaurant, design includes a changed script typeface which floats over a group of elaborate lines and also dots.

Logo layout for a software developer the design attributes and also renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. However it symbolized something to the business owner of the business and in quite a few cases the meaning supporting a business logo is just as important as how it brands the organization it represents.

Progress logo layout produced for a Milpitas, California interior developer, style function a collection of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Milpitas, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, researches, collaborates, and oversees such ventures. Interior design is a diverse profession that consists of conceptual development, area planning, location evaluations, programming, analysis, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Management Solutions, the personalities for letter V as well as A in middle of words progressed have actually been customized to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Milpitas, California logo design project was carried out for a management advisor that helps business professionals to become more successful at managing people, expectations, and productivity.
A logo layout including a fisherman in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market was primed for an outdoor sporting store that operates as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of interests, a place to sell off their secondhand equipment to other sports enthusiasts. I tailored their Milpitas logo design dsign along with a graphic that pulls in the attention of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo style MQ ranches, this logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually designed for an Milpitas, California area farm it was actually developed for an investments broker, and this particular creative logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to design an identity that projected trust, success, and wealth.

 Milpitas Logo design for a nonprofit, Turning Factor Solutions - the logo design feature for outwardly encountering arrow and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they wanted, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to explore any idea that comes to mind, bad in that it’s hard to hit a bullseye without knowing where exactly the target is. Luckily, in this case, I nailed a bullseye with the first go.

Logo design created for using a sign for the dining establishment (Brewgrrs), it is a luxuriant script typeface that is evocative a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked directly with the business owner to develop a business logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.