Acute Care 360 ImageCo, Milpitas, California, CA,

ImageCo, Milpitas, California, CA,

Evolv Design logo designed by ImageCo, Milpitas, California, CA,

Red Panda Publishers logo designed by ImageCo, Milpitas, California, CA,

Milpitas, California, CA,

ImageCo, Milpitas, California, CA,
ImageCo, Milpitas, California, CA,

Mid Valley Pathology logo designed by ImageCo, Milpitas, California, CA,

FSA OK logo designed by ImageCo, Milpitas, California, CA,

Emerald Heights logo designed by ImageCo, Milpitas, California, CA,

Club Sapphire logo designed by ImageCo, Milpitas, California, CA,

Downtown Dogs logo designed by ImageCo, Milpitas, California, CA,

School board logo designed by ImageCo, Milpitas, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Milpitas, California, CA,

Stoney Forensic logo designed by ImageCo, Milpitas, California, CA,

Smart kernels logo designed by ImageCo, Milpitas, California, CA,

STRATEGIES ON IDENTIFYING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so anytime a design company presents a money back guarantee try to bear in mind that they can not reimburse the time you invest which is much more precious than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a design agency can only be judged by the quality of their portfolio, if the work in their design portfolio doesn’t contain real life examples chances are they won’t be able to deliver a quality logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s goal is to echo your unique vision for your company. If a logo designer isn’t focused on realizing your vision, the thing they are actually focused on is how quickly they will get paid.

Milpitas LOGO DESIGN​

For over 2 decades ImageCo has been helping small business owners develop notable brand identities. We’ve undertaken logo design work for farmers, educational institutions, heart surgeons, wedding singers, coffee roasters, retailers, and practically every other kind of business you can envision. What makes us unique compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be employed as an electric sign. Because of our sign first technique our identity designs can, and have been utilized in everything from garment labels to billboards. Our sign first method insures that our logos are equally reliable whether they are used in TV commercials or website applications, they are consistently identifiable, understood, and always remembered regardless of size or application.

American Made ★ Design

Something which really sets ImageCo apart from many of the design companies that you may have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are retained to perform, we do ourselves. No matter the kind of project we take on, logo design, web page, trade show exhibit, or retail sign, we do not, and never will farm out our client’s work to organizations based outside the US. When you call us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a go-between that marks up the cost of your design project and determines the terms of how you and I do business.

ASPECTS OF A GOOD LOGO DESIGN

Every new Milpitas entrepreneur knows they require a logo, however few new business owners entirely realize the essential role their organization’s logo will play in their financial success, or exactly why one business logo performs better than another. A company logo has a critical and lasting impact on the viability of a business, go with the correct one and it can make the door swing and cash register ring, select the wrong one and it can be an obstacle and a hindrance for the life span of a company. The logos included in the ImageCo portfolio help Milpitas companies succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be grasped in just a look.
  2. Scalability: from business cards to store signs a scalable logo design will continue to be legible and just as emotive at any size.
  3. Versatility: logos which function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or business they brand.
  5. Relevance: a logo design should be ageless and will feel equally relevant today, tomorrow, and twenty years from today.

understand your brand

Brand – It is both a verb and a noun, it is an identifying mark as well as the act of denoting something to make sure that it can be recognized, its genesis comes from the brand burned onto livestock. These days a brand symbolizes pretty much anything with an objective, regardless of whether it be revenue or politics, a brand is an inherent aspect of specifying the value of something in the customer’s mind.

Branding – Is sort of like advertising and marketing’s attractive cousin, they are each from the same family, the distinction being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest directed at a target audience, it’s objective is to produce a mental image that the target market will relate to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When someone states the names Porsche or Corvette what we think of is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can move us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and brand image is what makes individuals purchase those products. Brand image is why people get specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Companies – If you reflect on the origin of a lot of branding agencies you’ll find that they are quite often re-branded advertising and marketing firms. When somebody claims they are in advertising most people will likely have an idea about what they do. Yet when someone says “I’m in branding”… it simply sounds much more attractive, perhaps it’s due to the fact that the majority of people don’t understand what it implies to be in branding so it comes off as mysterious and perhaps even attractive.

Brand Identity – Is an inclusive term that describes the visual elements of a product or company that influence view points. This mainly includes the name, the logo design, the product packaging, the different colors used yet can additionally include audio, lights, texture, signs, actually anything that can be seen, felt or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that specializes in a type of visual design which helps shape the image of a business, a product or an organization. Brand identity designers produce logo designs, sign designs, packaging, and also collateral material such as business cards, stationery, as well as brochures. Some identity designers also develop sites and software interfaces. The necessary function of a brand identity designer is to establish the visual cues and a psychological tone with the objective of influencing actions, results as well as understandings.

select signs/logos

Retro logo layout of a bike created for a Milpitas coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were opening up in an old section of the area and hoped to visualize a nostalgic feel without coming across as boring or low energy. I accomplished the two tasks by means of designing a symbol design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo style with a microscope slide and germs designed for Milpitas clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the causes and consequences of diseases, mainly the branch of medicine which deals with the laboratory assessment of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the only instance I recollect in which I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be extremely literal with a concept and to a point, this specific design approaches the company it serves quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more interest grabbing and much more meaningful.

logo layout with a jumping environment-friendly frog made for a family enjoyable center in Milpitas.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects which come my way, I’ve done dozens of logo designs for surgeons, dentists, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to include a couple springs into the design but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo including a flock of birds, a hill, a route, a stream, as well as a tree - developed for Milpitas traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche field because travel photographers don’t shoot locations or things but rather convey emotional journeys by means of the photos they record. The thought behind this logo design was to make use of negative space to convey more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something much the same to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Milpitas logo but also to reveal the depth of her work and in the way that she views the world through the lens of her camera.

 Milpitas logo layout with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really savor and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but my client, even though he loved the concept, didn’t care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his hatred for this specific variety of sea bird.

When I turn a design over to a customer I urge all of them to share it with friends and family members as well as with individuals that they don’t actually know so as to get neutral judgements on the benefit of a concept. Fortunately, he shared it with his family members and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Business logos are a weird creature in the design world given that the people that have a tendency to hire an expert to design their logo comprehend how crucial a logo design is for their company so they are way more invested in the result. Every logo project has it’s portion of challenges, but the most significant obstacle is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Milpitas book publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, but it really is the most crucial part of a printed book because it is usually the very first thing a person sees in the book shop. With regard to a publisher, it’s the absolute best opportunity they will likely ever get to spotlight their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo design has two letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and go but it looks like that in many instances 1 of the items consumers often tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline company based in LA and while I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a spirit of flight and it was certainly a winner.

 Milpitas logo layout used for advertising as well as a label layout for Vintage Case includes an antiquated font style style.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which looked to be antique cases. For this logo concept I strove to come up with a logo that possessed a fluid old style feel to it and could easily be used for anything from a website to an insignia on brand new cases that looked like they were from another generation.

Logo design created for an orthodontist in Milpitas, style consist of an arc with lines intersecting through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can be one of the most challenging and difficult logo jobs considering that it seems that every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden careers when it comes to business advertising, if dining establishments approached their advertising in the same way dental professionals do every one of their company logos would be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentistry logos because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo design features 4 characters staggered in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to summarize how people should think or feel they don’t understand the mission of a logo. If viewers have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that describes itself will never have the chance to be comprehended.

Logo layout produced for a Milpitas hair style studio featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo which conveyed a spirit of relaxation and class for their new hair studio. I created a design that didn’t go the obvious route of designing merely a stylized orchid but instead delivered a business logo which suggested an orchid in the pattern of a swirl incorporated in to the letter O in the name and by placing emphasis on the logo design along with the figure of a hummingbird hovering over the image itself. The obvious path in creating a logo design is generally the incorrect course and in this case, the design ended up not being about the orchid but alternately laid the importance on the perception that they really wanted to transmit to their clients.

Arabian horse logo layout produced for a horse cattle ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original brand concept styled to epitomize the unique physical traits of the Arabian pedigree of equines. By having a distinctive head shape and high tail posture, the Arabian is one of the very most immediately identifiable horse breeds in the whole world.

Las Cafe, A Milpitas restaurant logo style a little restaurant, layout consists of a modified manuscript typeface which hovers above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small restaurant, layout includes a customized manuscript font which hovers above a group of ornate lines and also dots.

Logo layout for a software designer the design features and renowned Milpitas aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in quite a few cases the symbolism supporting a logo design is equally as important as how it serves the company it represents.

Advance logo style created for a Milpitasinterior designer, design attribute a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Milpitas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, coordinates, and oversees such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, site assessments, programming, research, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions in Milpitas, the personalities for letter V and also A in center of the word progressed have been changed to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Milpitas logo design job was undertaken for a management expert that helps business leaders to develop into more efficient at handling people, expectations, and profitability.

A Milpitas business logo design including a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market was ready for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a location to sell off their used goods to other sports enthusiasts.

I tailored their Milpitas logo design utilizing a graphic that garners the attention of vehicles and projects an image that evokes the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.

Logo design MQ farms, this Milpitas company logo design has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually developed for an Milpitas area farm it was actually devised for an investments broker, and this company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to make a graphic that projected confidence, effectiveness, and luxury.

 Milpitas Logo design for a not-for-profit, Transforming Point Solutions - the logo design attribute for ostensibly encountering arrow and the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they wanted, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to discover any concept that comes to mind, bad in that it’s hard to hit a bullseye without recognizing where the target is. Thankfully, in this particular case, I struck a bullseye with the 1st go.

Logo designed for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font that is evocative a popular Milpitas sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the proprietor to create a business logo which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Electrical sign design for Milpitas restaurnat designed by Milpitas Sign Business
Milpitas logo design and brand identity design for Milpitas commercial businesses
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,

Logo designed by ImageCo, Milpitas, California, CA,

Logo designed by ImageCo, Milpitas, California, CA,

Logo designed by ImageCo, Milpitas, California, CA,

Logo designed by ImageCo, Milpitas, California, CA,

Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,
Logo designed by ImageCo, Milpitas, California, CA,