Monrovia Logo Design

Every new Monrovia business realizes that they are in need of a logo, yet few new business owners fully grasp the pivotal role their business logo will play in their financial success, or precisely why one logo performs better than another. A company logo has an instant and long-term influence on the growth of a business, choose the correct one and it can make the door swing and cash register ring, choose the wrong one and it will be an obstacle and an impediment for the life span of a business. The logos included in the ImageCo portfolio help Monrovia businesses succeed, they are effective in any given situation and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t demand contemplation, they can be comprehended in just a look.
  2. Scalability: from business cards to signboards a scalable logo will remain legible and just as emotive at every scale.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a company logo must be timeless and will feel relevant today, tomorrow, and twenty five years from today.

Retro logo design of a bike produced for a Monrovia coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were launching in an old part of the town and wished to project a retro atmosphere without coming across as boring or low energy. I achieved each of the jobs by developing a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

clinical logo layout with a microscope slide and germs developed for Monrovia medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that researches the causes and consequences of diseases, mainly the branch of healthcare which works with the clinical evaluation of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is really the only instance I recall in which I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Usually I try not to be excessively literal with a concept and to a degree, this design approaches the company it represents quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more attention grabbing and even more unforgettable.

logo layout with a jumping green frog developed for a family enjoyable center in Monrovia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for surgeons, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the privilege to work on.

Given that the name of the business features the word springz in its name the clear choice would have been to incorporate a few springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I designed was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo design including a group of birds, a mountain, a trail, a stream, as well as a tree - designed for Monrovia traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche profession because travel photographers don’t shoot places or things but rather reveal emotional experiences through the images they record. The thought behind this logo composition was to utilize negative space to reveal more than what was visible upon initial view, which I think is quintessential of most good photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness which can’t be revealed with mere words. I attempted to do something very similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Monrovia logo but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Monrovia logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I seriously enjoy and the Coastal Wireless project was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my client, while he liked the concept, really did not care for my choice of birds. This man genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this specific breed of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with colleagues and family members as well as with folks that they don’t even know so as to get neutral viewpoints on the value of a design. Fortunately, he talked about it with his family members and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a strange animal in the design world given that the people that have a tendency to hire a professional to create their logo realize how important a logo design is for their organization so they are way more vested in the result. Every logo design job possesses it’s allotment of difficulties, however the biggest obstacle is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo in the background, style for Monrovia book author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, nevertheless it really is the most vital part of a printed book due to the fact that it is in most cases the initial thing a person views in the book store. For a publishing company, it’s the best opportunity that they will likely ever have to advertise their product and get their logo design in front of the men and women that buy actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it looks like that in many occurrences one of the things individuals often tend to remember the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline company based in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their title lent itself well to imparting a sense of flight and it was undoubtedly a success.

 Monrovia logo style used for advertising as well as a label design for Vintage Case features an old font style design.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, that looked to be antique cases. For this logo concept I attempted to come up with a logo that provided a fluid old-fashioned feel to it and could be utilized for anything from a web page to a label on brand new cases that seemed like they were from another point in time.

Logo design produced for an orthodontist in Monrovia, design consist of an arc with lines intersecting via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo projects considering that it appears that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden fields when it comes to business marketing, if dining establishments approached their branding in the exact same way dental professionals do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dental logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo design includes 4 personalities surprised in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to project.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being openly corny about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo design to describe specifically how people should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that explains itself will never have the opportunity to be comprehended.

Logo style created for a hair style studio featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that carried a feeling of peace and elegance for their new hair salon. I created a concept which did not go the obvious route of crafting merely a stylized orchid but rather crafted a logo which implied an orchid in the formation of a swirl integrated into the letter O in the title and by putting attention on the concept along with the silhouette of a hummingbird floating over the image itself. The obvious path in designing a business logo is in most cases the incorrect route and in this case, the design ended up not being about the orchid but instead placed the main focus on the feeling that they wanted to forecast to their patrons.

Arabian equine logo design created for a steed ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct business logo design customized to epitomize the unique physical traits of the Arabian kind of horses. With a distinctive head form and very high tail carriage, the Arabian is one of the most easily identifiable equine lineages in the world.

Las Cafe logo layout a little dining establishment, design includes a changed script font style which hovers above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small dining establishment, layout includes a modified manuscript font style which hovers over a team of elaborate lines as well as dots.

Logo layout for a software application developer the design functions and also iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. However it represented something to the owner of the business and in quite a few cases the substance behind a business logo is just as important as how it serves the company it stands for.

Evolve logo layout produced for a Monrovia indoor designer, layout function a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Monrovia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, researches, collaborates, and oversees such projects. Interior design is a multifaceted profession that consists of conceptual development, area planning, location inspections, programming, research study, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions, the characters for letter V as well as A in middle of words advanced have been modified to tie straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Monrovia logo design job was performed for a leadership specialist that aids business professionals to develop into more successful at managing people, expectations, and profitability.

A logo style featuring an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market place was primed for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their pre-owned items to other sports enthusiasts. I designed their Monrovia logo design dsign utilizing an image that garners the interest of vehicles and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo style has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually composed for an Monrovia regional farm it was really developed for an investments broker, and this logo design was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to create an identity that projected assurance, success, and affluence.
Logo made for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate script font that is reminiscent of a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the proprietor to produce a business logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very legible from over a block away.