Napa Logo Design

Every new Napa company realizes that they require a logo, yet few new business owners entirely are aware of the essential role their company logo can make in their becoming successful, or exactly why one logo design works better than another. A logo has a critical and lasting influence on the success of a company, choose the correct one and it can make the door swing and phone ring, choose the wrong one and it will be an obstacle and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Napa businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos do not demand deliberation, they can be grasped in merely a glance.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and just as emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a business logo must be ageless and should feel relevant today, tomorrow, and forty years from now.

Retro logo style of a bicycle created for a Napa coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were actually opening in an old section of the community and hoped to project a nostalgic vibe without coming across as boring or low energy. I accomplished each of the jobs by means of developing a logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo design with a microscope slide as well as germs designed for Napa medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the causes and effects of diseases, especially the field of healthcare which works with the laboratory examination of samplings of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it represents very literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more attention grabbing and a lot more unforgettable.

logo layout with a leaping environment-friendly frog created for a family members fun facility in Napa.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for doctors, dental practices, and lawyers but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to integrate a couple springs into the concept but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I created was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design featuring a flock of birds, a hill, a route, a stream, and a tree - made for Napa travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession because travel photographers don’t shoot locations or things but rather reveal emotional journeys through the photos they capture. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance which can’t be communicated with just words. I made an effort to do something similar to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Napa logo design but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 Napa logo layout with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I honestly savor and the Coastal Wireless assignment was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my client, even though he loved the concept, didn’t care for my choice of birds. This particular guy really hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a client I encourage them to talk about it with friends and family as well as with folks that they don’t even know so as to get impartial judgements on the merit of a design concept. Fortunately, he talked about it with his family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that are inclined to hire a professional to create their logo understand how vital a logo design is for their company so they are much more invested in the final result. Every logo project has it’s portion of difficulties, but the largest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo style with bamboo in the background, design for Napa publication author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, however it really is the most necessary part of a published book because it is in most cases the very first thing a person sees in the book store. With respect to a publisher, it’s the absolute best opportunity they will ever have to promote their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it seems like that in many occurrences 1 of the things folks often tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline based in LA and although I’m not sure it actually “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to affording a feeling of airline flight and it was undoubtedly a success.

 Napa logo layout made use of for marketing and a label layout for Vintage Instance features an old font style design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, that seemed to be older cases. For this logo design I attempted to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for every thing from a website to a label on brand new cases that looked like they were from a different point in time.

Logo design developed for an orthodontist in Napa, design include an arc with lines intersecting through it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo projects considering that it seems that every single dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to business advertising, if restaurants approached their branding in the exact same way dental practitioners do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a household nonprofit, the logo design features 4 characters startled in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the residents in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to explain exactly how individuals should think or feel they don’t understand the mission of a logo. If people have to consider a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself won’t have the chance to be comprehended.

Logo layout developed for a hair style workshop featuring a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that projected a spirit of tranquility and elegance for their new hair salon. I came up with a design which didn’t go the obvious course of creating just a stylized orchid but rather crafted a business logo that implied a flower in the pattern of a swirl featured in to the letter O in the title and by placing attention on the concept using the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a company logo is more often than not the wrong course and in this case, the design ended up not being about the orchid but instead placed the main focus on the emotion that they really wanted to forecast to their patrons.

Arabian equine logo design created for an equine ranch that specializes in breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct company logo concept styled to display the unique physical traits of the Arabian type of equines. With a different head shape and high tail carriage, the Arabian is one of the highly immediately recognizable equine lineages in the world.

Las Cafe logo layout a tiny dining establishment, design includes a modified manuscript typeface which floats over a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small dining establishment, layout includes a changed script font style which hovers over a team of luxuriant lines as well as dots.

Logo layout for a software program developer the style functions as well as renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However, it represented something to the owner of the company and in quite a few cases the meaning supporting a business logo is equally as important as how it serves the enterprise it represents.

Advance logo layout created for a Napa indoor developer, layout feature a series of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Napa interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, researches, collaborates, and manages such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, site examinations, programming, analysis, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V and A in center of the word progressed have actually been changed to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Napa logo design project was undertaken for a management expert that helps business leaders to develop into more successful at overseeing people, expectations, and profitability.

A logo layout including an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly knew the market was prepared for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a place to market their used goods to other sports enthusiasts. I created their Napa logo dsign along with an illustration which garners the interest of traffic and projects an image that wakens the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo layout has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really produced for an Napa regional farm it was actually devised for a commodities broker, and this particular logo design was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to generate a graphic that projected self-assurance, financial success, and prosperity.
Logo design made for using an indication for the restaurant (Brewgrrs), it is an ornate manuscript font style that is similar to a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked closely with the business owner to produce a business logo which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very legible from over a block away.