Acute Care 360 ImageCo, Oakley, California, CA,

ImageCo, Oakley, California, CA,

Evolv Design logo designed by ImageCo, Oakley, California, CA,

Red Panda Publishers logo designed by ImageCo, Oakley, California, CA,

Oakley, California, CA,

ImageCo, Oakley, California, CA,
ImageCo, Oakley, California, CA,

Mid Valley Pathology logo designed by ImageCo, Oakley, California, CA,

FSA OK logo designed by ImageCo, Oakley, California, CA,

Emerald Heights logo designed by ImageCo, Oakley, California, CA,

Club Sapphire logo designed by ImageCo, Oakley, California, CA,

Downtown Dogs logo designed by ImageCo, Oakley, California, CA,

School board logo designed by ImageCo, Oakley, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Oakley, California, CA,

Stoney Forensic logo designed by ImageCo, Oakley, California, CA,

Smart kernels logo designed by ImageCo, Oakley, California, CA,

POINTERS ON DETERMINING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so when a design firm presents a money back guarantee try to keep in mind that they can not reimburse the time you commit which is much more valuable than your money is.

PORTFOLIO

Many design firms talk a good game but in the end a designer can only be determined by the quality of their portfolio, if the work in their portfolio does not contain actual samples odds are they will not be able to deliver a top quality logo design.

VISION

A logo’s objective is to be understood and be unforgettable, and it’s goal is to mirror your personal vision for your company. If a designer isn’t focused on actualizing your vision, the thing they are actually focused on is how fast they can get paid.

Oakley LOGO DESIGN​

For over 20 years ImageCo has been helping business owners grow memorable brand identities. We’ve undertaken branding work for ranchers, educational institutions, heart surgeons, wedding singers, bistros, retailers, and virtually every other kind of business you can think of. What makes ImageCo different compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be utilized as an electrical sign. As a result of our sign first technique our logo designs can, and have been employed in everything from fashion labels to electrical signs. Our sign first method guarantees that our logos are just as effective whether they are used in TV commercials or web apps, they are consistently recognizable, understood, and always remembered no matter of scale or function.

American Made ★ Design

The one difference that seriously sets ImageCo apart from other design firms that you probably have come across in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are contracted to do, we perform in-house. No matter the kind of project we undertake, logo, web site, trade show exhibition, or retail sign, we do not, and never will farm-out our customer’s projects to contractors based outside the US. Whenever you call us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not a middleman that increases the price of your project and determines the conditions of how my customers and I do business.

CHARACTERISTICS OF A GREAT LOGO DESIGN

Nearly every new Oakley business realizes that they need a logo, but few start-ups fully comprehend the essential role their organization’s logo will perform in their becoming successful, or precisely why one business logo functions more effectively than another. A logo design has an immediate and sustaining influence on the growth of a business, select the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be a barrier and an impediment for the life of an organization. The logos presented in the ImageCo portfolio help Oakley companies prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs do not require consideration, they can be grasped in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at any size.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they brand.
  5. Relevance: a logo needs to be enduring and should feel equally relevant today, tomorrow, and twenty years from now.

understanding branding

Brand – It’s both a verb as well as a noun, it’s an identifying mark and also the process of denoting something to ensure that it could be recognized, its foundation comes from the mark branded onto animals. These days a brand signifies basically anything with an objective, regardless if it be revenue or politics, a brand is an inherent aspect of defining the value of something in the customer’s mind.

Branding – Is sort of like advertising and marketing’s attractive cousin, they are all from the exact same family, the difference being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest aimed at a target audience, it’s goal is to create a mental image that the audience will likely identify with.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When somebody states the brand names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can move us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and that is what makes people buy those brands. Brand image is why individuals purchase specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Companies – If you reflect on the beginning of many branding companies you’ll find that they are often rebranded marketing and advertising companies. When somebody says they are in marketing many people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or listened to are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that specializes in a kind of visual design which helps shape the image of a company, a product or an organization. Brand identity designers produce logo designs, signage designs, packaging, as well as collateral products such as cards, stationery, and also sales brochures. Some visual designers also develop web sites and software interfaces. The important duty of a brand identity designer is to develop the visual cues as well as an emotional tone with the objective of affecting activities, results and also understandings.

Featured logos & signs

Retro logo design of a bicycle developed for a Oakley coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were opening up in an old section of town and wanted to project a nostalgic atmosphere without appearing as uninteresting or low energy. I achieved each of the tasks by means of creating a company logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo layout with a microscopic lense slide and bacteria made for Oakley clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the root causes and effects of diseases, especially the field of healthcare which works with the laboratory examination of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be excessively literal with a design and to a point, this specific design approaches the company it serves rather literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more attention grabbing and much more meaningful.

logo layout with a leaping green frog created for a family enjoyable center in Oakley.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs which come my way, I’ve produced dozens of logo designs for medical professionals, dental practices, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to incorporate a couple springs into the design but Cool Springz is a fun location to go and spring does not really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, as well as a tree - designed for Oakley travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture places or things but instead convey emotional experiences through the photos they record. The idea behind this logo composition was to make use of negative space to communicate more than what was visible upon first view, which I think is quintessential of the majority of professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be communicated with just words. I tried to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Oakley logo but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Oakley logo style with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I honestly relish and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however my customer, while he loved the concept, really did not care for my choice of birds. This particular guy truly despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his aversion for this particular kind of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced judgements on the benefit of a concept. Fortunately, he talked about it with his family members and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world given that the people that have a tendency to hire an expert to design their logo design comprehend how vital a logo is for their company so they are way more invested in the final result. Every logo job possesses it’s portion of difficulties, however the biggest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Oakley book publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, however it really is the most important part of a published book considering that it is ordinarily the first thing a person views in the book store. For a publishing company, it’s the optimal opportunity they will likely ever have to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo design has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many instances 1 of the aspects people often tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a sense of air travel and it was surely a winner.

 Oakley logo design used for advertising and marketing as well as a tag design for Vintage Situation features an antiquated typeface design.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, which seemed to be much older cases. For this business logo concept I attempted to come up with a logo that offered a fluid nostalgic feel to it and could be utilized for everything from a web site to an insignia on brand new cases that looked like they were from another point in time.

Logo created for an orthodontist in Oakley, layout consist of an arc with lines intersecting via it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most difficult logo jobs due to the fact that it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to business advertising, if restaurants approached their branding in the very same way dentists do every one of their company logos would be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental care business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo made for a family not-for-profit, the logo design includes 4 personalities startled in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo design that communicated that they were about families without being overtly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe exactly how individuals should think or feel they don’t understand the goal of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that illustrates itself won’t have the chance to be understood.

Logo style created for a Oakley hair design workshop featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that carried a feeling of serenity and connection for their new hair studio. I came up with a concept that did not go the obvious course of creating simply a stylized orchid but alternatively created a company logo which suggested an orchid in the formation of a swirl integrated into the letter O in the name and by putting attention on the concept with the silhouette of a hummingbird floating above the logo itself. The obvious path in designing a company logo is in most cases the wrong course and in this case, the design ended up not being about the orchid but instead laid the attention on the emotion that they wanted to transmit to their customers.

Arabian equine logo layout developed for a horse cattle ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a distinct creative logo concept customized to epitomize the unique physical traits of the Arabian breed of equines. By having an unique head shape and very high tail posture, the Arabian is one of the very most easily recognizable horse lineages in the world.

Las Cafe, A Oakley Coffee shop logo style a little restaurant, style includes a modified manuscript font style which hovers above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small restaurant, style consists of a changed script font style which hovers above a group of ornate lines as well as dots.

Logo layout for a software program designer the style functions and renowned Oakley component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. But it represented something to the business owner of the business and in many cases the symbolism behind a logo design is equally as important as how it brands the business it stands for.

Evolve logo style produced for a Oakleyindoor developer, layout function a series of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oakley interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, researches, coordinates, and oversees such ventures. Interior design is a diverse occupation that consists of conceptual development, space planning, location assessments, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout done for Advanced Leadership Solutions in Oakley, the personalities for letter V and also A in center of the word advanced have been changed to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Oakley logo design job was completed for a leadership consultant that assists business leaders to become more effective at supervising people, expectations, and profitability.

A Oakley business logo layout featuring a fisherman in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was prepared for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a spot to sell off their pre-owned goods to other sports enthusiasts.

I tailored their Oakley logo design design utilizing a graphic that pulls in the attention of vehicles and sends an image that invokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.

Logo style MQ farms, this Oakley company logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t actually produced for an Oakley regional farm it was actually created for a products broker, and this company was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce an identity that projects self-assurance, success, and wealth.

 Oakley Logo design for a nonprofit, Transforming Point Solutions - the logo design feature for externally dealing with arrowhead and also the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to investigate any idea that comes to mind, bad in that it’s hard to hit a bullseye without realizing where exactly the target is. Fortunately, in this instance, I hit a bullseye with the 1st shot.

Logo created for using a sign for the dining establishment (Brewgrrs), it is an elaborate script font that is similar to a renowned Oakley sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked directly with the owner to design a logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Electrical sign design for Oakley restaurnat designed by Oakley Sign Company
Oakley logo design and brand identity design for Oakley businesses
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,

Logo designed by ImageCo, Oakley, California, CA,

Logo designed by ImageCo, Oakley, California, CA,

Logo designed by ImageCo, Oakley, California, CA,

Logo designed by ImageCo, Oakley, California, CA,

Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,
Logo designed by ImageCo, Oakley, California, CA,