Oceanside, California Logo Design

Every new Oceanside organization understands that they need a logo, yet few entrepreneurs fully comprehend the crucial role their business logo will make in their success, or the reason that one business logo functions better than another. A business logo has an immediate and sustaining effect on the success of a business, go with the right one and it can make the door swing and phone ring, go with the incorrect one and it can be an obstacle and an impediment for the longevity of a business.

The logos presented in the ImageCo portfolio help Oceanside, California businesses prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these five things in common.

  1. Simplicity: simple logo designs do not require contemplation, they can be understood in just a glance.
  2. Scalability: from business cards to signboards a scalable business logo will stay legible and equally emotive at virtually any dimension.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a business logo should be lasting and will feel relevant today, tomorrow, and twenty years from today.

Logo PORTFOLIO Volume 1

Retro logo layout of a bicycle developed for a Oceanside, California coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually launching in an older section of the city and wished to visualize a vintage tone without appearing as boring or low energy. I accomplished the two tasks via designing a logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo style with a microscope slide and bacteria designed for Oceanside, California medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and consequences of diseases, especially the field of medicine which deals with the clinical assessment of samples of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the only instance I recall where I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Typically I try not to be extremely literal with a design and to a point, this design approaches the company it represents quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more interest grabbing and a lot more unforgettable.

logo design with a jumping environment-friendly frog developed for a household enjoyable center in Oceanside, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental professionals, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to incorporate a couple of springs into the design but Cool Springz is a fun place to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design featuring a group of birds, a hill, a route, a stream, as well as a tree - developed for Oceanside, California travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche speciality because travel photographers tend not to capture places or things but rather reveal emotional journeys by means of the photos they capture. The idea behind this logo composition was to utilize negative space to communicate more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness which can’t be communicated with mere words. I attempted to do something much the same to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Oceanside logo but also to illustrate the depth of her work and in the way that she perceives the world through the lens of her camera.

 Oceanside logo design with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my customer, while he liked the concept, didn’t care for my choice of birds. This man genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his aversion for this particular type of sea bird.

When I turn a design over to a customer I urge all of them to share it with colleagues and family members as well as with individuals that they don’t actually know so as to get unprejudiced viewpoints on the worthiness of a concept. Fortunately, he talked about it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a weird animal in the design world given that the people that have a tendency to hire an expert to create their logo understand how essential a logo design is for their company so they are much more invested in the final result. Every logo project has it’s share of challenges, but the most significant obstacle is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Oceanside, California book publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, yet it really is the most necessary part of a published book given that it is in most cases the primary thing a person views in the bookstore. Concerning a publisher, it’s the most ideal opportunity they will likely ever get to advertise their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it looks like that in many cases one of the things individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle airline based in LA and although I’m not certain it really “took off” their custom logo didn’t ground them. The bookend A’s in their brand lent itself well to confering a spirit of flight and it was surely a success.

 Oceanside logo style made use of for marketing as well as a label style for Vintage Case includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that looked to be antique cases. For this brand design I strove to come up with a logo that offered a fluid vintage feel to it and could easily be utilized for everything from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo produced for an orthodontist in Oceanside, California, design consist of an arc with lines intersecting via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo projects due to the fact that it appears that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to company marketing, if dining establishments approached their advertising in the same way dental practices do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would likely have a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo made for a family nonprofit, the logo features 4 personalities startled in height to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to explain how individuals should think or feel they don’t understand the goal of a logo. If you have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that explains itself won’t have the chance to be comprehended.

Logo design produced for a hair style workshop featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that related a feeling of contentment and connection for their new hair salon. I created a concept which didn’t go the obvious direction of crafting just a stylized orchid but instead delivered a business logo which suggested a flower in the pattern of a swirl featured in to the letter O in the title and by putting emphasis on the concept using the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is usually the incorrect direction and in this case, the design ended up not being about the flower but instead laid the importance on the perception that they wanted to transmit to their patrons.

Arabian steed logo style developed for an equine ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct brand design styled to display the unique physical traits of the Arabian kind of equines. By having an unique head form and very high tail carriage, the Arabian is one of the highly immediately recognizable equine types in the entire world.

Las Cafe logo layout a small dining establishment, style contains a customized manuscript typeface which hovers over a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, style consists of a changed script typeface which hovers above a group of luxuriant lines and dots.

Logo layout for a software application designer the design functions as well as renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it intimated something to the owner of the business and in many cases the meaning supporting a logo is just as important as how it brands the organization it stands for.

Evolve logo style created for a Oceanside, California indoor designer, style function a collection of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oceanside, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, investigates, coordinates, and oversees such tasks. Interior design is a diverse occupation that consists of conceptual development, area planning, location assessments, programming, research study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style provided for Advanced Management Solutions, the personalities for letter V and A in middle of words progressed have been changed to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Oceanside, California logo design project was completed for a management advisor that helps business leaders to develop into more efficient at handling people, expectations, and profitability.
A logo design including an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was prepared for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their used goods to other sports enthusiasts. I tailored their Oceanside logo dsign along with an illustration that garners the attention of traffic and projects an image that evokes the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo layout has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t really created for an Oceanside, California regional farm it was actually designed for a products broker, and this particular company was one of many that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to design a graphic that projects confidence, effectiveness, and opulence.

 Oceanside Logo design for a nonprofit, Transforming Point Solutions - the logo design function for ostensibly dealing with arrow as well as the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they preferred, this can be a good thing or a bad thing. Good in that it provides a designer the liberty to investigate any idea that comes to mind, bad in that it’s tricky to hit a bullseye without realizing where the target is. Luckily, in this instance, I struck a bullseye with the very first go.

Logo design made for using an indication for the restaurant (Brewgrrs), it is an ornate script font that is evocative a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked closely with the owner to produce a business logo that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.