Oildale, California Logo Design

Virtually every new Oildale organization realizes that they are in need of a logo, however few entrepreneurs entirely comprehend the vital role their company logo will make in their financial success, or why one business logo performs far better than another. A logo has a critical and long-term effect on the prosperity of a business, go with the correct one and it will make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the longevity of an organization.

The logos presented in the ImageCo portfolio help Oildale, California companies succeed, they are effective in any given situation and the reason they are so effective is because they all have these five things in common.

  1. Simplicity: simple logos do not require scrutiny, they can be grasped in merely a look.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and just as emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a logo design needs to be enduring and will feel relevant today, tomorrow, and forty years from today.

Logo PORTFOLIO Volume 1

Retro logo layout of a bicycle created for a Oildale, California coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually launching in an old section of the town and really wanted to visualize a retro tone without coming across as uninteresting or low energy. I achieved each of the tasks via developing a company logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo style with a microscopic lense slide and also germs made for Oildale, California clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the triggers and consequences of diseases, especially the field of medicine which deals with the clinical examination of samplings of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I recall in which I was able to incorporate a bacteria-laden microscope slide into a logo design.

Normally I attempt not to be overly literal with a design and to a point, this design approaches the company it serves rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more interest grabbing and even more memorable.

logo layout with a jumping environment-friendly frog developed for a family members fun center in Oildale, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve done dozens of logo designs for physicians, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to integrate a some springs into the concept but Cool Springz is a fun place to go and spring does not actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo featuring a flock of birds, a hill, a route, a stream, as well as a tree - developed for Oildale, California traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture places or things but instead project emotional journeys through the images they capture. The idea behind this logo design was to utilize negative space to reveal more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance that can’t be communicated with just words. I made an effort to do something comparable to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Oildale logo but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Oildale logo style with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I honestly savor and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my client, while he loved the concept, didn’t care for my choice of birds. This guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this specific variety of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get unbiased judgements on the benefit of a design concept. Fortunately, he talked about it with his whole family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Business logos are a weird creature in the design world because the people that are inclined to hire a professional to design their business logo understand how crucial a logo is for their business so they are way more vested in the end result. Every logo design job possesses it’s portion of challenges, but the greatest obstacle is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Oildale, California book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, nevertheless it really is the most vital part of a printed book considering that it is often the very first thing a person sees in the bookstore. With respect to a publisher, it’s the best opportunity they will likely ever get to spotlight their brand and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go yet it looks like that in many cases one of the aspects consumers often tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle air service situated in LA and while I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to confering a sense of flight and it was certainly a success.

 Oildale logo design made use of for advertising and also a label design for Vintage Instance includes an old-fashioned typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which seemed to be much older cases. For this brand concept I tried to come up with a logo that offered a fluid vintage feel to it and could easily be used for every thing from a website to an insignia on brand new cases that appeared like they were from a different generation.

Logo design created for an orthodontist in Oildale, California, layout include an arc with lines intersecting with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most difficult logo jobs because it appears that every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the exact same way dental practitioners do every one of their logos would be a picture explaining something they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo includes 4 characters surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which communicated that they were about families without being openly corny about it. The aim of a logo design is to be remembered and recognized and if the designer tries to use the logo design to describe precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that describes itself will never have the opportunity to be understood.

Logo layout produced for a hair style studio including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which communicated a feeling of contentment and connection for their new hair studio. I created a concept which didn’t go the obvious direction of creating merely a stylized orchid but instead created a logo that implied a flower in the formation of a swirl incorporated into the letter O in the name and by putting attention on the logo design using the figure of a hummingbird floating above the logo design itself. The obvious path in creating a company logo is generally the incorrect course and in this case, the design ended up not being about the flower but alternately put the focus on the perception that they really wanted to project to their customers.

Arabian equine logo style created for a steed ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct custom logo design fashioned to exemplify the unique physical traits of the Arabian breed of equines. By having a distinctive head shape and higher tail posture, the Arabian is one of the very most quite easily recognizable horse types in the world.

Las Coffee shop logo style a little restaurant, design consists of a customized manuscript font style which floats above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, style includes a changed manuscript typeface which floats above a team of luxuriant lines and also dots.

Logo style for a software application developer the layout functions and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the business and in quite a few cases the significance supporting a logo is just as important as how it brands the organization it represents.

Progress logo style produced for a Oildale, California interior designer, style feature a collection of red circles that intersect and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oildale, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, researches, collaborates, and oversees such ventures. Interior design is a multifaceted occupation that includes conceptual development, area planning, site evaluations, programming, research, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Management Solutions, the characters for letter V and A in middle of the word advanced have been modified to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Oildale, California logo design job was carried out for a leadership expert that enables business leaders to develop into more successful at supervising people, expectations, and productivity.
A logo style featuring a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market was primed for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a location to market their used goods to other sports enthusiasts. I tailored their Oildale business logo dsign with an image that pulls in the interest of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo style has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t actually produced for an Oildale, California regional farm it was really developed for an investments broker, and this trademark was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to make a image that projected self-confidence, effectiveness, and affluence.

 Oildale Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for ostensibly facing arrowhead and the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they preferred, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to discover any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of understanding where the target is. Thankfully, in this case, I struck a bullseye with the 1st try.

Logo design created for using an indicator for the dining establishment (Brewgrrs), it is a luxuriant script typeface that is reminiscent of a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked closely with the proprietor to design a logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.