Prunedale Logo Design

Nearly every new Prunedale business knows they need a logo, but few entrepreneurs entirely realize the key role their business logo can perform in their becoming successful, or exactly why one logo functions more effectively than another. A company logo has an instant and sustaining effect on the financial success of a company, pick the right one and it will make the door swing and phone ring, select the incorrect one and it will be a barrier and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Prunedale companies prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be grasped in merely a look.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and equally emotive at every scale.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a business logo needs to be enduring and will feel relevant today, tomorrow, and forty years from today.

Retro logo style of a bike created for a Prunedale coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were opening in an older section of town and hoped to visualize a vintage feel without coming across as stodgy or low energy. I accomplished each of the tasks by means of developing a sign design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo design with a microscope slide as well as germs created for Prunedale medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the root causes and effects of diseases, mainly the field of healthcare that works with the laboratory assessment of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recall in which I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents fairly literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more attention grabbing and even more unforgettable.

logo style with a jumping green frog made for a family members enjoyable center in Prunedale.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun place to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo including a group of birds, a mountain, a trail, a stream, as well as a tree - made for Prunedale traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to capture locations or things but instead communicate emotional journeys by means of the pictures they capture. The thought behind this logo concept was to make use of negative space to reveal more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos often have an emotional fullness which can’t be revealed with just words. I made an effort to do something comparable to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Prunedale logo design but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Prunedale logo design with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I seriously relish and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however the customer, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his hatred for this particular type of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get objective point of views on the merit of a design concept. Fortunately, he discussed it with his family members and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Logo designs are a strange creature in the design world given that the people that have a tendency to hire a professional to create their logo design understand how important a logo is for their organization so they are way more invested in the outcome. Every logo job possesses it’s allotment of obstacles, however the greatest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Prunedale publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, yet it really is the most essential part of a published book because it is usually the primary thing a person sees in the book shop. For a publisher, it’s the absolute best opportunity that they will likely ever have to publicize their product and get their logo design in front of the individuals that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go however it looks like that in many cases one of the aspects folks usually tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline situated in LA and while I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a feeling of flight and it was definitely a winner.

 Prunedale logo style utilized for advertising and marketing and also a label style for Vintage Instance includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which looked to be vintage cases. For this business logo design I attempted to come up with a logo that had a fluid retro feel to it and could be utilized for every thing from a web page to an insignia on brand new cases that seemed like they were from a different era.

Logo design developed for an orthodontist in Prunedale, style include an arc with lines intersecting via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most difficult logo projects due to the fact that it seems that every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business advertising, if restaurants approached their branding in the very same way dental practitioners do every one of their logos would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind including an image of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry logo designs because it challenges me to come up with a design that implies dentistry or a certain area of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo design includes 4 characters surprised in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which communicated that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe precisely how individuals ought to think or feel they don’t understand the mission of a logo. If you have to consider a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that illustrates itself won’t have the opportunity to be understood.

Logo layout produced for a hair style workshop featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo which related a feeling of relaxation and elegance for their new hair salon. I came up with a concept which did not go the obvious direction of designing simply a stylized orchid but rather delivered a business logo which suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by placing emphasis on the concept along with the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a logo is oftentimes the wrong direction and in this case, the design ended up not being about the flower but instead placed the main focus on the emotion that they really wanted to transmit to their patrons.

Arabian steed logo design developed for an equine ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind organization logo concept customized to manifest the unique physical traits of the Arabian pedigree of horses. By having a distinctive head shape and higher tail posture, the Arabian is one of the highly easily identifiable horse breeds in the entire world.

Las Cafe logo design a small restaurant, style contains a modified script typeface which hovers over a team of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, layout includes a changed script font style which floats over a group of elaborate lines and also dots.

Logo layout for a software application programmer the design features and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the company and in quite a few cases the symbolism behind a logo is just as important as how it serves the business it represents.

Evolve logo layout produced for a Prunedale interior developer, style function a collection of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Prunedale interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, researches, coordinates, and oversees such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, location examinations, programming, investigation, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and A in center of words advanced have been modified to connect straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Prunedale logo design assignment was done for a leadership guide that aids business professionals to develop into more efficient at handling people, expectations, and profitability.

A logo layout featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting fans the founders of On the Fly knew the market was prepared for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a place to sell off their used products to other sports enthusiasts. I tailored their Prunedale logo dsign with a graphic that garners the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo style has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually developed for an Prunedale regional farm it was really devised for a products broker, and this particular business logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to generate an identity that projected confidence, effectiveness, and wealth.
Logo design designed for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font that is similar to a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked directly with the owner to create a logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very legible from over a block away.