Redlands, California Logo Design

Nearly every new Redlands venture realizes that they are in need of a logo, yet few new business owners fully comprehend the crucial role their business logo will perform in their becoming successful, or precisely why one logo performs better than another. A logo design has an immediate and sustaining impact on the prosperity of a business, go with the correct one and it can make the door swing and phone ring, choose the wrong one and it can be a barrier and a hindrance for the longevity of an organization.

The logos featured in the ImageCo portfolio help Redlands, California businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logo designs do not demand consideration, they can be comprehended in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will be legible and equally emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo needs to be lasting and should feel relevant today, tomorrow, and 20 years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bike created for a Redlands, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually launching in an old part of the community and wished to cast a vintage feel without appearing as boring or low energy. I accomplished both jobs by means of creating a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo layout with a microscopic lense slide as well as germs designed for Redlands, California clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and outcomes of diseases, especially the branch of healthcare which works with the clinical assessment of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Generally I attempt not to be overly literal with a design and to a point, this design approaches the company it serves rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more attention grabbing and a lot more unforgettable.

logo layout with a jumping environment-friendly frog developed for a family members enjoyable facility in Redlands, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs that come my way, I’ve done dozens of logo designs for surgeons, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to include a couple springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design featuring a flock of birds, a hill, a trail, a stream, as well as a tree - made for Redlands, California traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to shoot locations or things but rather project emotional journeys by means of the images they record. The thought behind this logo design was to make use of negative space to convey more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance which can’t be conveyed with mere words. I attempted to do something very similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Redlands logo design but also to illustrate the depth of her art and in the way that she views the world through the lens of her camera.

 Redlands logo layout with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my client, while he liked the concept, didn’t care for my choice of birds. This guy genuinely despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his hatred for this specific kind of sea bird.

When I turn a design over to a client I encourage all of them to share it with friends and colleagues and family as well as with people that they don’t actually know so as to get unbiased judgements on the merit of a concept. Fortunately, he discussed it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a strange animal in the design world because the people that are inclined to hire a professional to create their logo comprehend how vital a logo is for their company so they are way more vested in the result. Every logo design project possesses it’s portion of obstacles, however the largest obstacle is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Redlands, California book author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, nevertheless it is the most essential part of a published book because it is often the very first thing a person sees in the book store. For a publisher, it’s the most ideal opportunity they will ever have to promote their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems like that in many occurrences 1 of the items people tend to remember the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle airline located in LA and while I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a sense of air travel and it was undoubtedly a success.

 Redlands logo design utilized for marketing as well as a tag layout for Vintage Situation includes an old font design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which looked to be older cases. For this custom logo concept I attempted to come up with a logo that provided a fluid old style feel to it and could be used for anything from a web site to a label on brand new cases that looked like they were from a different point in time.

Logo created for an orthodontist in Redlands, California, design consist of an arc with lines intersecting through it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most difficult logo jobs due to the fact that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to company marketing, if restaurants approached their advertising in the same way dental offices do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually really love doing dental logo designs because it challenges me to come up with a design that implies dentistry or a specific field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family nonprofit, the logo includes 4 personalities surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or institution hopes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a logo that conveyed that they were about families without being openly cheesy about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to summarize how people ought to think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that describes itself won’t have the likelihood to be comprehended.

Logo design created for a hair layout workshop featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which communicated a spirit of calmness and class for their new hair studio. I came up with a design that didn’t go the obvious path of crafting just a stylized orchid but rather created a business logo that suggested an orchid in the formation of a swirl blended into the letter O in the title and by putting emphasis on the concept along with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a business logo is in most cases the incorrect course and in this case, the design ended up not being about the orchid but alternately put the importance on the emotion that they wanted to forecast to their patrons.

Arabian equine logo style created for a steed cattle ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind brand concept customized to illustrate the unique physical traits of the Arabian kind of horses. With a different head form and very high tail carriage, the Arabian is one of the most immediately identifiable horse lineages in the entire world.

Las Cafe logo style a little dining establishment, layout consists of a customized manuscript font style which floats above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny restaurant, design contains a customized manuscript font style which floats above a group of elaborate lines as well as dots.

Logo design for a software application designer the design functions and also renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However it symbolized something to the owner of the business and in quite a few cases the substance behind a company logo is just as important as how it serves the business it represents.

Progress logo layout created for a Redlands, California indoor designer, style function a series of red circles that intersect and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Redlands, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, investigates, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that involves conceptual development, space planning, site evaluations, programming, study, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have been customized to tie directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Redlands, California logo design job was performed for a leadership consultant that aids business professionals to develop into more efficient at supervising people, expectations, and productivity.
A logo design including an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly realized the market was primed for an outdoor sporting retailer that functions as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of passions, a place to market their secondhand goods to other sports enthusiasts. I designed their Redlands logo dsign along with a graphic that captures the interest of vehicles and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo design MQ ranches, this logo layout has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually composed for an Redlands, California area farm it was in reality developed for a commodities broker, and this company was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to produce an identity that projects self-assurance, financial success, and wealth.

 Redlands Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for externally encountering arrowhead as well as the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they wanted, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to delve into any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of recognizing where the target is. Fortunately, in this instance, I struck a bullseye with the 1st shot.

Logo design made for the use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript typeface that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked directly with the proprietor to develop a logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very easy to read from over a block away.