Reedley, California Logo Design

Each and every new Reedley company understands that they require a logo, yet few entrepreneurs entirely realize the crucial role their organization’s logo will play in their financial success, or exactly why one business logo functions better than another. A logo design has an immediate and sustaining influence on the viability of a business, choose the correct one and it will make the door swing and cash register ring, choose the wrong one and it can be an obstacle and an impediment for the life span of an organization.

The logos included in the ImageCo portfolio help Reedley, California companies prosper, they are effective in any given situation and the main reason they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logos don’t demand deliberation, they can be grasped in merely a look.
  2. Scalability: from business cards to posters a scalable business logo will stay legible and just as emotive at any scale.
  3. Versatility: logos which operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be lasting and will feel as relevant today, tomorrow, and twenty years from now.
Retro logo design of a bicycle created for a Reedley, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were actually launching in an older part of the city and really wanted to project a vintage feel without coming across as boring or low energy. I fulfilled both tasks via developing a custom logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo layout with a microscope slide and also bacteria made for Reedley, California clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the triggers and outcomes of diseases, especially the field of healthcare which works with the laboratory evaluation of samples of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the only instance I call to mind where I was able to integrate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be excessively literal with a design and to a degree, this design approaches the company it serves very literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more focus grabbing and much more unforgettable.

logo style with a leaping environment-friendly frog developed for a family enjoyable facility in Reedley, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve produced dozens of logo designs for doctors, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to feature a couple of springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also believe this is the only time that a logo I came up with was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a hill, a trail, a stream, and a tree - designed for Reedley, California traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche area due to the fact that travel photographers don’t shoot places or things but rather project emotional experiences through the pictures they record. The idea behind this logo concept was to use negative space to communicate more than what was visible upon initial glance, which I think is quintessential of the majority of good photographers in that they oftentimes share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness which can’t be revealed with mere words. I made an effort to do something much the same to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Reedley logo design but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Reedley logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy truly loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his contempt for this particular kind of sea bird.

When I turn a design over to a client I urge all of them to talk about it with colleagues and family members as well as with folks that they don’t even know so as to get impartial assessments on the worthiness of a design concept. Fortunately, he talked about it with his family members and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a strange creature in the design world given that the people that tend to hire a professional to create their logo design realize how crucial a logo is for their company so they are way more invested in the final result. Every logo project has it’s share of challenges, but the greatest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Reedley, California publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it is the most necessary part of a printed book since it is in most cases the initial thing a person sees in the book shop. Concerning a publishing company, it’s the most ideal opportunity they will likely ever have to spotlight their label and get their logo design in front of the men and women that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems that in many instances 1 of the traits folks usually tend to recollect the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline situated in LA and although I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of flight and it was undoubtedly a victory.

 Reedley logo design made use of for advertising as well as a label style for Vintage Instance includes an old font design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which seemed to be vintage cases. For this business logo design I strove to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for everything from a web site to a label on brand new cases that seemed like they were from a different point in time.

Logo design developed for an orthodontist in Reedley, California, design include an arc with lines intersecting through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo jobs because it seems that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden careers when it comes to business advertising, if restaurants approached their advertising in the exact same way dental practices do every one of their company logos would be a picture explaining anything they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dentist business logos because it challenges me to come up with a design that implies dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design includes 4 personalities startled in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo design which conveyed that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize precisely how individuals ought to think or feel they don’t understand the objective of a logo. If people have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that describes itself won’t have the opportunity to be comprehended.

Logo style produced for a hair layout studio including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that carried a sense of calmness and class for their new hair studio. I came up with a design which did not go the obvious direction of creating simply a stylized orchid but rather delivered a business logo which suggested a flower in the pattern of a swirl featured in to the letter O in the title and by placing attention on the concept along with the silhouette of a hummingbird floating over the image itself. The obvious path in creating a logo is usually the wrong path and in this case, the design ended up not being about the orchid but instead put the focus on the feeling that they really wanted to transmit to their patrons.

Arabian steed logo layout produced for a steed cattle ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed an original organization logo concept fashioned to manifest the unique physical traits of the Arabian pedigree of horses. With a different head form and higher tail posture, the Arabian is one of the very most easily recognizable horse types in the whole world.

Las Coffee shop logo design a little restaurant, design consists of a modified manuscript font style which hovers over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little restaurant, design includes a modified manuscript font style which hovers over a group of ornate lines and dots.

Logo style for a software application designer the style features as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the company and in many cases the significance supporting a business logo is just as important as how it brands the enterprise it represents.

Evolve logo style developed for a Reedley, California interior designer, layout attribute a series of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Reedley, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that includes conceptual development, area planning, site inspections, programming, study, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V as well as A in middle of words progressed have actually been changed to tie straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Reedley, California logo design job was done for a management expert that helps business professionals to become more successful at overseeing people, expectations, and profitability.
A logo design including an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market was ready for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of interests, a location to sell off their used items to other sports enthusiasts. I tailored their Reedley business logo dsign with an image that pulls in the attention of traffic and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo design MQ ranches, this logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually composed for an Reedley, California area farm it was actually created for a commodities broker, and this particular logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to produce a brand mark that projects self-confidence, success, and opulence.

 Reedley Logo design for a nonprofit, Turning Factor Solutions - the logo layout attribute for ostensibly dealing with arrow and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the flexibility to delve into any idea that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of understanding where the target is. Thankfully, in this case, I struck a bullseye with the 1st go.

Logo designed for using an indicator for the restaurant (Brewgrrs), it is a luxuriant script font that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked directly with the proprietor to produce a logo that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.