Acute Care 360 ImageCo, San Ramon, California, CA,

ImageCo, San Ramon, California, CA,

Evolv Design logo designed by ImageCo, San Ramon, California, CA,

Red Panda Publishers logo designed by ImageCo, San Ramon, California, CA,

San Ramon, California, CA,

ImageCo, San Ramon, California, CA,
ImageCo, San Ramon, California, CA,

Mid Valley Pathology logo designed by ImageCo, San Ramon, California, CA,

FSA OK logo designed by ImageCo, San Ramon, California, CA,

Emerald Heights logo designed by ImageCo, San Ramon, California, CA,

Club Sapphire logo designed by ImageCo, San Ramon, California, CA,

Downtown Dogs logo designed by ImageCo, San Ramon, California, CA,

School board logo designed by ImageCo, San Ramon, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, San Ramon, California, CA,

Stoney Forensic logo designed by ImageCo, San Ramon, California, CA,

Smart kernels logo designed by ImageCo, San Ramon, California, CA,

TIPS ON SELECTING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design firm presents a money back guarantee try to remember that they simply cannot refund the time you commit which is much more precious than your money is.

PORTFOLIO

Many design firms talk a good game but inevitably a designer can only be determined by the quality of their design work, if the work in their design portfolio doesn’t feature real world samples odds are they will not be able to produce a top quality logo design.

VISION

A logo’s aim is to be understood and remembered, and it’s goal is to reflect your personal vision for your organization. If a designer isn’t focused on fulfilling your vision, the thing they are really focused on is how soon they will get paid.

San Ramon LOGO DESIGN​

For over two decades ImageCo has been helping small business owners grow notable brand identities. We’ve done branding work for farmers, educational institutions, diamond miners, party planners, restaurants, retail stores, and practically every other kind of business concern you can think of. What makes us different compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every branding project as though it will be employed as an electric sign. As a result of our sign first technique our brand identity designs can, and have been used in everything from fashion labels to billboards. Our sign first approach guarantees that our logo designs are equally successful whether they are used in television commercials or web apps, they are consistently identifiable, comprehended, and always remembered no matter of scale or function.

American Made ★ Design

The thing that really sets ImageCo apart from many of the design firms that you may have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are hired to perform, we do ourselves. No matter the kind of design project we undertake, brand identity design, website design, trade show banners, or retail sign, we do not, and never will job out our client’s projects to agencies based outside the US. Whenever you call us at 1-855-IMAGECO the individual that picks up the phone is ImageCo’s owner and designer, not an agent that increases the price of your project and imposes the conditions of how you and I conduct business.

CHARACTERISTICS OF A GOOD LOGO DESIGN

Every new San Ramon business knows they require a logo, yet few start ups thoroughly comprehend the crucial role their company logo will perform in their success, or precisely why one business logo works more effectively than another. A business logo has a critical and long-term effect on the prosperity of a business, select the right one and it can make the door swing and cash register ring, select the wrong one and it will be a barrier and an impediment for the life span of a company. The logos presented in the ImageCo portfolio help San Ramon businesses prosper, they are effective in any given circumstance and the reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logo designs don’t need contemplation, they can be grasped in just a look.
  2. Scalability: from business cards to billboards a scalable logo will be legible and just as emotive at any size.
  3. Versatility: logos which function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or business they brand.
  5. Relevance: a business logo should be ageless and should feel equally relevant today, tomorrow, and thirty years from today.

understanding branding

Brand – It is both a verb and a noun, it’s an identifying mark and also the process of noting something so that it could be recognized, its foundation originates from the mark burned onto animals. Nowadays a brand indicates basically anything with a motive, regardless of whether it be profit or government agencies, a brand is an intrinsic aspect of defining the value of something in the public’s mind.

Branding – Is sort of like advertising and marketing’s attractive cousin, they are each from the same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity contest directed at a specific audience, it’s goal is to produce an image that the audience will likely relate to.

Brand Image – An image planted and nurtured by advertising and marketing as well as identity design. When a person says the brand names Ferrari or Corvette what we think of is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and exotic . That is brand image and that is what makes individuals buy those products. Brand image is why people purchase most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Companies – If you look back at the origin of a lot of branding firms you’ll discover that they are often re-branded marketing and advertising companies. When someone claims they are in advertising and marketing lots of people will likely have an idea about what they do. However when someone says “I’m in branding”… it just sounds more attractive, maybe it’s since many people do not understand what it indicates to be in branding so it comes off as mysterious and maybe even sexy.

Brand Identity – Is a comprehensive term that defines the visual aspects of a product or business that influence understandings. This mainly includes the name, the logo design, the packaging, the colors used however can additionally consist of sound, lights, texture, signs, really anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that concentrates on a type of visual design which helps shape the public image of a business, a product or an institution. Brand identity designers develop logo designs, sign designs, packaging, and collateral products such as business cards, stationery, as well as pamphlets. Some identity designers also design web sites and also user interfaces. The essential role of a brand identity designer is to develop the visual cues and a psychological tone with the goal of affecting actions, end results as well as understandings.

Featured SIGNS & LOGOS

Retro logo layout of a bicycle developed for a San Ramon coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were launching in an older part of the town and wished to project an old-fashioned tone without coming across as uninteresting or low energy. I fulfilled the two tasks by developing a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo layout with a microscope slide and also bacteria made for San Ramon clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the triggers and outcomes of diseases, especially the field of medicine which works with the clinical evaluation of samplings of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is the only instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be overly literal with a design and to a degree, this design approaches the company it represents quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more focus grabbing and even more memorable.

logo layout with a leaping eco-friendly frog developed for a family members fun center in San Ramon.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to include a couple springs into the design but Cool Springz is a fun location to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for marketing. I also believe this is the only time that a logo I created was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and also a tree - developed for San Ramon travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche area because travel photographers don’t capture places or things but instead reveal emotional experiences by means of the images they record. The idea behind this logo concept was to utilize negative space to reveal more than what was visible upon first view, which I think is representative of most professional photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I attempted to do something comparable to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  San Ramon logo design but also to reveal the depth of her work and in the way that she views the world through the lens of her camera.

 San Ramon logo style with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I truly relish and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my client, even though he liked the concept, really did not care for my choice of birds. This man genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his aversion for this particular type of sea bird.

When I turn a design over to a customer I encourage all of them to discuss it with colleagues and family as well as with other people that they don’t actually know so as to get unprejudiced judgements on the value of a design concept. Fortunately, he discussed it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original concept.

Business logos are a weird creature in the design world because the people that have a tendency to hire a professional to create their logo design realize how essential a logo is for their company so they are way more invested in the outcome. Every logo design job possesses it’s share of difficulties, however the largest obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for San Ramon book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it is the most necessary part of a printed book since it is ordinarily the primary thing a person views in the bookstore. Regarding a publishing company, it’s the opportunity they will likely ever have to publicize their label and get their logo design in front of the people that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo design has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences 1 of the things folks tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline situated in LA and although I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to affording a sense of air travel and it was undoubtedly a winner.

 San Ramon logo style utilized for advertising and a tag layout for Vintage Situation features an old typeface layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that seemed to be older cases. For this custom logo concept I tried to come up with a logo that had a fluid nostalgic feel to it and could be used for anything from a web site to a label on brand new cases that looked like they were from a different generation.

Logo design developed for an orthodontist in San Ramon, design include an arc with lines converging via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging logo design jobs because it seems that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to small business branding, if dining establishments approached their advertising in the very same way dental practitioners do every one of their company logos would be a picture trying to explain anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dental business logos simply because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo design includes 4 characters surprised in height to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which conveyed that they were about families without being overtly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe specifically how people should think or feel they don’t understand the goal of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that describes itself will never have the chance to be understood.

Logo design developed for a San Ramon hair design studio featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that projected a spirit of relaxation and class for their new hair studio. I created a concept which did not go the obvious direction of crafting merely a stylized orchid but instead designed a business logo that suggested an orchid in the pattern of a swirl featured into the letter O in the name and by putting attention on the logo design with the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a logo is generally the incorrect direction and in this case, the design ended up not being about the orchid but alternately put the importance on the emotion that they really wanted to forecast to their patrons.

Arabian steed logo design created for a horse cattle ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed an original logo design customized to display the unique physical traits of the Arabian breed of horses. With a distinctive head shape and very high tail posture, the Arabian is one of the highly quite easily identifiable horse lineages in the whole world.

Las Cafe, A San Ramon Coffee shop logo design a tiny dining establishment, layout includes a modified manuscript font which floats over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little restaurant, layout consists of a customized script font style which floats over a team of ornate lines as well as dots.

Logo layout for a software application developer the layout functions and iconic San Ramon element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. However it meant something to the owner of the company and in quite a few cases the symbolism supporting a logo design is equally as important as how it serves the enterprise it represents.

Develop logo layout developed for a San Ramoninterior designer, style feature a series of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a San Ramon interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, researches, coordinates, and oversees such tasks. Interior design is a diverse profession that involves conceptual development, area planning, location examinations, programming, study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Leadership Solutions in San Ramon, the personalities for letter V and also A in center of words advanced have actually been modified to link straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This San Ramon logo design job was carried out for a leadership coach that aids business professionals to become more efficient at managing people, expectations, and profitability.

A San Ramon business logo style including an angler in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly realized the market was prepared for an outdoor sporting merchant that functions as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of passions, a place to sell off their previously owned goods to other sports enthusiasts.

I created their San Ramon logo design along with an illustration that grabs the interest of traffic and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.

Logo style MQ ranches, this San Ramon company logo layout has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really designed for an San Ramon regional farm it was in reality designed for a products broker, and this business logo was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to produce a image that projects self-assurance, effectiveness, and prosperity.

 San Ramon Logo design for a nonprofit, Transforming Point Solutions - the logo layout function for externally dealing with arrow and also the arrowheads indicate that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they preferred, that can be a good thing or a bad thing. Good in that it offers a designer the freedom to delve into any idea that comes to mind, bad in that it’s tricky to hit a bullseye without understanding where exactly the target is. Fortunately, in this particular case, I nailed a bullseye with the very first go.

Logo design designed for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is similar to a renowned San Ramon sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked closely with the business owner to produce a logo design which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Electrical sign design for San Ramon restaurnat designed by San Ramon Sign Company
San Ramon logo design and brand identity design for San Ramon companies
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,

Logo designed by ImageCo, San Ramon, California, CA,

Logo designed by ImageCo, San Ramon, California, CA,

Logo designed by ImageCo, San Ramon, California, CA,

Logo designed by ImageCo, San Ramon, California, CA,

Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,
Logo designed by ImageCo, San Ramon, California, CA,