Santa Paula Logo Design

Nearly every new Santa Paula company understands that they are in need of a logo, however few entrepreneurs entirely recognize the key role their company logo can make in their success, or why one business logo performs far better than another. A company logo has an instant and long term effect on the success of a company, go with the correct one and it can make the door swing and phone ring, go with the incorrect one and it can be an obstacle and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Santa Paula businesses prosper, they are effective in any given scenario and the reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logos don’t demand contemplation, they can be realized in just a glance.
  2. Scalability: from business cards to signboards a scalable business logo will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo needs to be ageless and will feel relevant today, tomorrow, and 20 years from today.

Retro logo design of a bike developed for a Santa Paula coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were launching in an older part of the city and wished to project a nostalgic tone without appearing as boring or low energy. I accomplished both of these jobs by means of creating a sign design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo design with a microscopic lense slide and bacteria designed for Santa Paula medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and effects of diseases, especially the field of healthcare which deals with the clinical evaluation of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I attempt not to be extremely literal with a concept and to a point, this design approaches the company it represents fairly literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more attention grabbing and even more unforgettable.

logo design with a jumping environment-friendly frog designed for a family fun center in Santa Paula.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs which come my way, I’ve done dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to feature a some springs into the design but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design including a group of birds, a hill, a trail, a stream, as well as a tree - developed for Santa Paula travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche field due to the fact that travel photographers tend not to shoot places or things but rather project emotional experiences by means of the photos they record. The idea behind this logo design was to utilize negative space to reveal more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I made an effort to do something very similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Santa Paula logo design but also to illustrate the depth to her art and in the way that she sees the world through the lens of her camera.

 Santa Paula logo design with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I honestly relish and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A but my customer, even though he liked the concept, really did not care for my choice of birds. This guy seriously loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his contempt for this specific type of sea bird.

When I turn a concept over to a customer I urge them to share it with friends and colleagues and family as well as with people that they don’t actually know so as to get unprejudiced viewpoints on the worthiness of a design concept. Fortunately, he talked about it with his family and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logo designs are a weird creature in the design world given that the people that tend to hire a professional to design their business logo comprehend how crucial a logo is for their organization so they are much more invested in the final result. Every logo project has it’s portion of difficulties, however the most significant challenge is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Santa Paula publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, however it is the most essential part of a published book given that it is usually the first thing a person views in the book store. With respect to a publisher, it’s the best opportunity they will ever get to promote their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines come and go yet it seems like that in many occurrences one of the traits folks often tend to recollect the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle air service situated in LA and while I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of air travel and it was surely a victory.

 Santa Paula logo style utilized for advertising and also a label style for Vintage Situation features an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which looked to be vintage cases. For this logo concept I sought to come up with a logo that provided a fluid old style feel to it and could be used for every thing from a web page to a label on brand new cases that seemed like they were from a different generation.

Logo design produced for an orthodontist in Santa Paula, style consist of an arc with lines intersecting with it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging and difficult logo jobs considering that it seems that every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to business advertising, if dining establishments approached their advertising in the very same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would likely have a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo design features 4 characters surprised in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which communicated that they were about families without being openly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to describe exactly how individuals ought to think or feel they don’t understand the goal of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that explains itself will never have the chance to be comprehended.

Logo layout developed for a hair style studio including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo which conveyed a feeling of ease and elegance for their new hair salon. I created a design which didn’t go the obvious route of creating simply a stylized orchid but rather designed a logo design which suggested a flower in the formation of a swirl integrated into the letter O in the title and by placing attention on the logo design with the silhouette of a hummingbird hovering above the logo itself. The obvious path in creating a company logo is more often than not the incorrect path and in this case, the design ended up not being about the flower but alternately laid the attention on the feeling that they wanted to forecast to their patrons.

Arabian horse logo design produced for a steed ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a distinct brand concept fashioned to symbolize the unique physical traits of the Arabian breed of equines. By having a distinctive head shape and higher tail carriage, the Arabian is one of the very most quite easily identifiable equine types in the entire world.

Las Coffee shop logo layout a tiny dining establishment, design consists of a changed script typeface which hovers over a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, layout consists of a modified script font style which floats over a group of elaborate lines and dots.

Logo design for a software program programmer the style attributes and also renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. But it represented something to the business owner of the company and in quite a few cases the substance supporting a business logo is equally as important as how it serves the enterprise it represents.

Evolve logo design created for a Santa Paula indoor designer, design function a collection of red circles that intersect and replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Santa Paula interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, investigates, coordinates, and manages such projects. Interior design is a diverse profession that includes conceptual development, space planning, site assessments, programming, study, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions, the personalities for letter V as well as A in center of words advanced have actually been customized to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Santa Paula logo design assignment was done for a management coach that helps business leaders to become more efficient at supervising people, expectations, and productivity.

A logo style featuring an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly recognized the market was ready for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a location to sell off their used products to other sports enthusiasts. I created their Santa Paula business logo dsign utilizing a graphic which grabs the interest of traffic and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo style MQ farms, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t really produced for an Santa Paula regional farm it was actually developed for a products broker, and this particular company logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create a graphic that projects self-assurance, success, and opulence.
Logo design designed for making use of an indicator for the restaurant (Brewgrrs), it is an ornate manuscript font that is evocative a renowned sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project in which I worked directly with the owner to produce a logo design which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.