Simi Valley, California Logo Design

Virtually every new Simi Valley company understands that they are in need of a logo, yet few new business owners entirely realize the essential role their company logo can take in their becoming successful, or exactly why one logo works better than another. A business logo has an immediate and long term influence on the viability of a company, select the right one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and a hindrance for the life span of a business.

The logos featured in the ImageCo portfolio help Simi Valley, California companies prosper, they are effective in any given scenario and the reason they are so effective is because they all have these 5 things in common.

  1. Simplicity: simple logo designs don’t demand contemplation, they can be understood in merely a glance.
  2. Scalability: from labels to signboards a scalable logo design will continue to be legible and equally emotive at any scale.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they stand for.
  5. Relevance: a logo should be lasting and should feel as relevant today, tomorrow, and forty years from today.
Retro logo layout of a bike created for a Simi Valley, California coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were opening up in an old part of town and wanted to cast a retro tone without appearing as uninteresting or low energy. I fulfilled each of the jobs via creating a business logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo design with a microscope slide and also bacteria designed for Simi Valley, California clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the causes and outcomes of diseases, especially the branch of healthcare which works with the laboratory evaluation of samples of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is the sole instance I remember where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be overly literal with a concept and to a point, this design approaches the company it serves very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more interest grabbing and more memorable.

logo layout with a leaping green frog designed for a household enjoyable facility in Simi Valley, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental professionals, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to feature a couple of springs into the design but Cool Springz is a fun place to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a mountain, a route, a stream, and also a tree - developed for Simi Valley, California traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche profession due to the fact that travel photographers don’t capture places or things but instead communicate emotional journeys by means of the images they record. The idea behind this logo composition was to use negative space to reveal more than what was visible upon initial glance, which I think is representative of almost all good photographers in that they often share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I attempted to do something very similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Simi Valley logo design but also to show the depth of her art and in the way that she views the world through the lens of her camera.

 Simi Valley logo design with a seagull utilized for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however my client, even though he loved the concept, really did not care for my choice of birds. This particular man really loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his hatred for this specific variety of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with colleagues and family members as well as with folks that they don’t actually know so as to get honest assessments on the benefit of a design concept. Fortunately, he shared it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world because the people that tend to hire an expert to design their logo design comprehend how vital a logo is for their company so they are way more invested in the result. Every logo design job has it’s portion of hurdles, however the biggest challenge is finding that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Simi Valley, California book author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it is the most crucial part of a published book given that it is ordinarily the very first thing a person sees in the bookstore. Regarding a publishing company, it’s the absolute best opportunity they will likely ever have to spotlight their product and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has two letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many cases 1 of the things people tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company situated in LA and although I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their name lent itself well to conferring a feeling of airline flight and it was definitely a winner.

 Simi Valley logo design made use of for advertising and also a tag design for Vintage Instance includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, which looked to be vintage cases. For this brand concept I tried to come up with a logo that provided a fluid old style feel to it and could be used for everything from a web page to a label on brand new cases that appeared like they were from another era.

Logo design created for an orthodontist in Simi Valley, California, design consist of an arc with lines intersecting through it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most challenging logo design jobs due to the fact that it seems that every single dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to company branding, if dining establishments approached their advertising in the very same way dental professionals do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentist logos because it challenges me to come up with a design that implies dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the families in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo that communicated that they were about families without being overtly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate exactly how individuals should think or feel they don’t understand the mission of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself will never have the opportunity to be comprehended.

Logo layout developed for a hair layout studio including a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that related a sense of tranquility and elegance for their new hair salon. I created a design which did not go the obvious route of making simply a stylized orchid but alternatively created a logo that implied an orchid in the pattern of a swirl featured into the letter O in the name and by putting emphasis on the logo design along with the figure of a hummingbird floating over the image itself. The obvious path in creating a company logo is more often than not the wrong course and in this case, the design ended up not being about the orchid but instead laid the main focus on the emotion that they wanted to forecast to their clients.

Arabian steed logo layout developed for an equine cattle ranch that specializes in breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed an original brand concept tailored to embody the unique physical traits of the Arabian pedigree of horses. By having an unique head form and very high tail posture, the Arabian is one of the highly immediately identifiable horse types in the world.

Las Cafe logo style a small dining establishment, design includes a customized script font which hovers above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, design contains a changed script font which floats above a team of luxuriant lines as well as dots.

Logo design for a software program programmer the style features and renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in quite a few cases the substance behind a company logo is just as important as how it brands the organization it stands for.

Progress logo style developed for a Simi Valley, California indoor designer, design feature a series of red circles that converge and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Simi Valley, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, explores, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site assessments, programming, research, corresponding with the stakeholders of a project, construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V and also A in middle of words advanced have actually been modified to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Simi Valley, California logo design project was carried out for a management coach that assists business leaders to develop into more efficient at overseeing people, expectations, and profitability.
A logo style featuring an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly realized the market place was primed for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of interests, a location to sell their pre-owned products to other sports enthusiasts. I designed their Simi Valley logo design dsign along with an image which garners the attention of traffic and projects an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo style has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t actually produced for an Simi Valley, California area farm it was actually created for an investments broker, and this particular business logo was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to produce an identity that projects self-confidence, effectiveness, and prosperity.

 Simi Valley Logo design for a nonprofit, Turning Point Solutions - the logo design attribute for outwardly dealing with arrow and also the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to discover any idea that comes to mind, bad in that it’s hard to hit a bullseye without recognizing where exactly the target is. Luckily, in this instance, I nailed a bullseye with the 1st try.

Logo design developed for using a sign for the restaurant (Brewgrrs), it is an ornate script font that is reminiscent of a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the business owner to produce a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very legible from over a block away.