Studio City Logo Design

Each and every new Studio City venture understands that they are in need of a logo, but few entrepreneurs thoroughly understand the crucial role their logo can perform in their becoming successful, or precisely why one logo works better than another. A logo has a critical and long term impact on the success of a company, choose the right one and it can make the door swing and cash register ring, choose the incorrect one and it will be a barrier and a hindrance for the longevity of a business. The logos included in the ImageCo portfolio help Studio City businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos do not demand deliberation, they can be comprehended in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and just as emotive at every size.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and twenty years from now.

Retro logo layout of a bicycle created for a Studio City coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were launching in an older part of the area and really wanted to project an old-fashioned feel without coming across as boring or low energy. I achieved the two jobs via developing a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo design with a microscope slide as well as germs made for Studio City medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the causes and effects of diseases, mainly the field of healthcare which deals with the laboratory evaluation of samples of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recall where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Generally I try not to be extremely literal with a design and to a point, this specific design approaches the company it serves rather literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and much more unforgettable.

logo design with a leaping green frog designed for a family enjoyable facility in Studio City.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs that come my way, I’ve produced dozens of logo designs for physicians, dentists, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to integrate a couple springs into the concept but Cool Springz is a fun location to go and spring does not really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design including a group of birds, a hill, a path, a stream, and also a tree - designed for Studio City travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche field due to the fact that travel photographers don’t shoot locations or things but instead convey emotional experiences by means of the images they capture. The thought behind this logo composition was to utilize negative space to communicate more than what was visible upon initial glance, which I think is representative of almost all professional photographers in that they oftentimes convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be revealed with mere words. I attempted to do something the same to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Studio City logo design but also to reveal the depth to her work and in the way that she views the world through the lens of her camera.

 Studio City logo design with a seagull used for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I really savor and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but the customer, even though he loved the concept, really did not care for my choice of birds. This man genuinely loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his contempt for this particular breed of sea bird.

When I turn a concept over to a client I encourage them to talk about it with friends and colleagues and family as well as with people that they don’t even know so as to get impartial opinions on the worthiness of a concept. Fortunately, he shared it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange creature in the design world because the people that tend to hire an expert to create their logo design recognize how essential a logo design is for their organization so they are way more invested in the end result. Every logo design job possesses it’s allotment of obstacles, however the largest obstacle is finding that sweet spot in a design that works really well at the job it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Studio City book author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, however it really is the most essential part of a published book considering that it is ordinarily the first thing a person sees in the book store. For a publishing company, it’s the most ideal opportunity that they will ever have to publicize their label and get their logo design in front of the men and women that buy actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has 2 letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many occurrences 1 of the items people tend to recall the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline situated in LA and while I’m not sure it really “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a feeling of air travel and it was certainly a victory.

 Studio City logo layout utilized for advertising and marketing as well as a tag layout for Vintage Case includes an antiquated typeface design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be older cases. For this custom logo design I sought to come up with a logo that offered a fluid vintage feel to it and could be utilized for everything from a web page to an insignia on brand new cases that looked like they were from a different era.

Logo produced for an orthodontist in Studio City, layout consist of an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging and difficult logo design projects because it seems that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to small business marketing, if restaurants approached their advertising in the exact same way dental practices do every one of their logos would be a picture explaining anything they served, McDonalds would likely contain a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design includes 4 personalities staggered in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being openly corny about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo design to describe specifically how people should think or feel they don’t understand the purpose of a logo. If you have to think about a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that explains itself will never have the chance to be comprehended.

Logo style produced for a hair layout studio featuring a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which carried a sense of serenity and elegance for their new hair studio. I came up with a design that didn’t go the obvious direction of making simply a stylized orchid but instead crafted a logo design that suggested an orchid in the formation of a swirl incorporated into the letter O in the title and by putting emphasis on the concept using the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a business logo is usually the wrong course and in this case, the design ended up not being about the flower but alternately placed the attention on the feeling that they really wanted to forecast to their customers.

Arabian horse logo design produced for a steed cattle ranch that focuses on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted an original business logo design tailored to embody the unique physical traits of the Arabian type of equines. By having a different head form and higher tail posture, the Arabian is one of the very most easily recognizable equine lineages in the whole world.

Las Cafe logo design a tiny restaurant, style consists of a customized manuscript font style which hovers above a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, layout consists of a changed manuscript font which hovers above a group of elaborate lines as well as dots.

Logo design for a software developer the style features as well as renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. But it symbolized something to the owner of the business and in quite a few cases the substance behind a logo design is equally as important as how it brands the enterprise it represents.

Progress logo design produced for a Studio City indoor developer, style attribute a series of red circles that converge as well as change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Studio City interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, researches, collaborates, and oversees such tasks. Interior design is a diverse occupation that includes conceptual development, area planning, location inspections, programming, study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V as well as A in middle of the word progressed have been modified to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Studio City logo design project was undertaken for a leadership expert that helps business leaders to develop into more efficient at managing people, expectations, and profitability.

A logo style featuring an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market place was ready for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of interests, a spot to sell their pre-owned products to other sports enthusiasts. I designed their Studio City business logo dsign utilizing a graphic which garners the interest of vehicles and sends an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really created for an Studio City area farm it was in reality created for an investments broker, and this particular company logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to create a image that projects self-assurance, effectiveness, and luxury.
Logo design made for using an indicator for the restaurant (Brewgrrs), it is an ornate manuscript font that is evocative a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the owner to design a logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.