Acute Care 360 ImageCo, Tulare, California, CA,

ImageCo, Tulare, California, CA,

Evolv Design logo designed by ImageCo, Tulare, California, CA,

Red Panda Publishers logo designed by ImageCo, Tulare, California, CA,

Tulare, California, CA,

ImageCo, Tulare, California, CA,
ImageCo, Tulare, California, CA,

Mid Valley Pathology logo designed by ImageCo, Tulare, California, CA,

FSA OK logo designed by ImageCo, Tulare, California, CA,

Emerald Heights logo designed by ImageCo, Tulare, California, CA,

Club Sapphire logo designed by ImageCo, Tulare, California, CA,

Downtown Dogs logo designed by ImageCo, Tulare, California, CA,

School board logo designed by ImageCo, Tulare, California, CA,

Ferry Street Coffee Company logo designed by ImageCo, Tulare, California, CA,

Stoney Forensic logo designed by ImageCo, Tulare, California, CA,

Smart kernels logo designed by ImageCo, Tulare, California, CA,

STRATEGIES FOR PICKING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so anytime a design agency offers a money back guarantee try to remember that they simply cannot refund the time you invest which is much more precious than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design agency can only be determined from the quality of their design work, if the work in their portfolio does not contain real life samples odds are they will never be able to produce a top quality logo design.

VISION

A logo’s objective is to be understood and remembered, and it’s goal is to mirror your unique vision for your organization. If a logo designer isn’t focused on actualizing your vision, the thing they are really focused on is how quickly they will get paid.

Tulare LOGO DESIGN​

For over 20 years ImageCo has been helping start ups and entrepreneurs establish unforgettable brands. We’ve performed brand identity design work for farmers, colleges, diamond miners, party planners, bistros, retail stores, and practically every other kind of business you can think of. What makes ImageCo unique compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every branding project as though it will be utilized as an electric sign. Because of our sign first approach our brand identity designs can, and have been used in everything from clothing labels to neon signs. Our sign first approach guarantees that our logo designs are just as successful whether they are used in television commercials or web apps, they are consistently identifiable, understood, and remembered irrespective of scale or use.

American Made ★ Design

The one difference which truly sets ImageCo apart from many of the design agencies that you might have encountered in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are retained to do, we perform in-house. Regardless of the type of project we undertake, logo, web page, trade show banners, or electrical sign, we do not, and never will contract out our customer’s projects to companies based outside the US. Whenever you phone us at 1-855-IMAGECO the individual that answers the telephone is ImageCo’s owner and designer, not a go-between that increases the price of your design project and imposes the conditions of how my customers and I do business.

CHARACTERISTICS OF AN EFFECTIVE LOGO DESIGN

Virtually every new Tulare company realizes that they require a logo, however few start ups fully grasp the essential role their logo can play in their success, or the reason that one logo functions far better than another. A company logo has a critical and long-term effect on the viability of a company, select the correct one and it will make the door swing and phone ring, go with the wrong one and it can be a barrier and a hindrance for the longevity of a company. The logos featured in the ImageCo portfolio help Tulare businesses succeed, they are effective in any given situation and the reason why they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos do not need deliberation, they can be grasped in just a look.
  2. Scalability: from clothing labels to store signs a scalable logo will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos which operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or business they represent.
  5. Relevance: a company logo should be timeless and should feel equally relevant today, tomorrow, and forty years from now.

understanding branding

Brand – It is both a verb and also a noun, it’s an identifying mark as well as the process of denoting something so that it can be identified, its foundation originates from the brand burned onto animals. These days a brand symbolizes pretty much anything with a motive, regardless if it be profit or political parties, a brand is an intrinsic aspect of defining the value of something in the consumer’s mind.

Branding – Is sort of like marketing and advertising’s sexy sister, they are both from the very same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest targeted at a specific audience, it’s objective is to develop a mental image that the audience will identify with.

Brand Image – An image planted and nurtured by advertising and marketing and also identity design. When somebody states the brand names Ferrari or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, elegance, of something dangerous and unique . That is brand image and that is what makes individuals buy those brands. Brand image is why individuals buy specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Agencies – If you look back at the origin of a lot of branding firms you’ll discover that they are quite often rebranded advertising and marketing firms. When somebody says they are in advertising and marketing lots of people will likely have an idea about what they do. Yet when somebody says “I am in branding”… it simply sounds much more impressive, possibly it’s due to the fact that the majority of people don’t know what it implies to be in branding so it comes off as mysterious and even sexy.

Brand Identity – Is an inclusive term that describes the visual elements of a product or company that affect view points. This mostly consists of the name, the logo design, the packaging, the colors used but can also consist of audio, lights, texture, signage, actually anything that can be seen, touched or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that focuses on a type of visual design that helps shape the public image of a company, a product or an organization. Brand identity designers produce logo designs, signage designs, packaging, as well as collateral products such as business cards, stationery, and pamphlets. Some identity designers also develop web sites and also user interfaces. The essential function of a brand identity designer is to develop the visual cues as well as a psychological tone with the objective of influencing activities, end results as well as understandings.

Featured logos & signs

Retro logo design of a bike developed for a Tulare coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening up in an old part of the area and wanted to project a nostalgic atmosphere without coming across as stodgy or low energy. I fulfilled both tasks by means of creating a custom logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo design with a microscope slide and germs designed for Tulare medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the root causes and outcomes of diseases, mainly the field of healthcare which deals with the clinical assessment of samples of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind in which I was able to integrate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be excessively literal with a concept and to a point, this specific design approaches the company it serves quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more intriguing, more attention grabbing and more meaningful.

logo layout with a leaping green frog developed for a family fun center in Tulare.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to incorporate a some springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising. I also believe this is the only time that a logo I created was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a group of birds, a mountain, a path, a stream, as well as a tree - designed for Tulare traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche sector due to the fact that travel photographers tend not to capture locations or things but rather project emotional journeys through the pictures they capture. The idea behind this logo design was to make use of negative space to reveal more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness that can’t be conveyed with mere words. I attempted to do something comparable to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Tulare logo but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Tulare logo design with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really take pleasure in and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the character A however my client, even though he loved the concept, didn’t care for my choice of birds. This guy really despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this specific kind of sea bird.

When I turn a concept over to a customer I urge them to talk about it with friends and colleagues and family as well as with individuals that they don’t actually know so as to get impartial viewpoints on the worthiness of a design. Fortunately, he shared it with his family members and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire a professional to design their logo design comprehend how essential a logo design is for their company so they are much more invested in the final result. Every logo design job has it’s allotment of obstacles, however the largest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Tulare book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, nevertheless it is the most critical part of a published book since it is ordinarily the initial thing a person sees in the bookstore. With respect to a publisher, it’s the optimal opportunity that they will likely ever get to spotlight their product and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems like that in many occurrences one of the traits consumers tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service based in LA and while I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a feeling of air travel and it was certainly a success.

 Tulare logo design used for marketing and a tag layout for Vintage Situation features an old-fashioned typeface design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that appeared to be vintage cases. For this logo concept I tried to come up with a logo that provided a fluid vintage feel to it and could easily be utilized for every thing from a website to a label on brand new cases that appeared like they were from a different point in time.

Logo design created for an orthodontist in Tulare, layout include an arc with lines intersecting through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most difficult logo jobs due to the fact that it appears that each and every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden fields when it comes to company branding, if dining establishments approached their advertising in the exact same way dentists do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo made for a family not-for-profit, the logo design includes 4 characters staggered in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design that conveyed that they were about families without being overtly corny about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate specifically how people should think or feel they don’t understand the objective of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that explains itself will never have the opportunity to be comprehended.

Logo layout produced for a Tulare hair design workshop featuring a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which related an atmosphere of ease and connection for their new hair studio. I came up with a concept that didn’t go the obvious route of crafting simply a stylized orchid but instead crafted a business logo which suggested a flower in the pattern of a swirl blended into the letter O in the title and by putting attention on the logo design along with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is oftentimes the wrong path and in this case, the design ended up not being about the flower but alternately laid the emphasis on the emotion that they wanted to forecast to their clients.

Arabian horse logo design developed for a steed ranch that concentrates on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct custom logo design tailored to symbolize the unique physical traits of the Arabian type of equines. With a distinctive head shape and higher tail posture, the Arabian is one of the very most immediately identifiable horse breeds in the entire world.

Las Cafe, A Tulare Coffee shop logo style a little restaurant, style includes a changed script font style which floats above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, style consists of a customized manuscript font which floats over a group of elaborate lines and also dots.

Logo style for a software designer the design attributes and renowned Tulare aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. But it represented something to the business owner of the business and in quite a few cases the meaning supporting a logo is equally as important as how it brands the company it stands for.

Progress logo design created for a Tulareinterior designer, layout attribute a series of red circles that intersect and replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Tulare interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, investigates, coordinates, and oversees such ventures. Interior design is a multifaceted profession that consists of conceptual development, area planning, location inspections, programming, study, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions in Tulare, the characters for letter V and also A in middle of the word progressed have actually been modified to connect straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Tulare logo design project was undertaken for a leadership advisor that helps business leaders to become more effective at managing people, expectations, and profitability.

A Tulare business logo style including a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was ready for an outdoor sporting merchant that operates as a consignment company. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a location to market their used products to other sports enthusiasts.

I created their Tulare logo design along with a graphic which captures the attention of traffic and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.

Logo style MQ farms, this Tulare company logo design has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really designed for an Tulare area farm it was in reality created for a products broker, and this creative logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to produce a image that projects esteem, financial success, and opulence.

 Tulare Logo design for a nonprofit, Transforming Point Solutions - the logo design attribute for externally facing arrow and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they wanted, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to discover any idea that comes to mind, bad in that it’s tricky to hit a bullseye without realizing where the target is. Luckily, in this particular case, I nailed a bullseye with the first try.

Logo design created for using an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font that is evocative a renowned Tulare sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the proprietor to develop a logo design that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Electrical sign design for Tulare restaurnat designed by Tulare Sign Business
Tulare logo design and brand identity design for Tulare retailers
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,

Logo designed by ImageCo, Tulare, California, CA,

Logo designed by ImageCo, Tulare, California, CA,

Logo designed by ImageCo, Tulare, California, CA,

Logo designed by ImageCo, Tulare, California, CA,

Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,
Logo designed by ImageCo, Tulare, California, CA,