Victorville Logo Design

Virtually every new Victorville business realizes that they need a logo, but few new business owners fully recognize the key role their company logo can make in their financial success, or exactly why one logo functions better than another. A company logo has a critical and long term influence on the financial success of a business, go with the right one and it will make the door swing and cash register ring, select the incorrect one and it will be an obstacle and a hindrance for the life span of a company. The logos featured in the ImageCo portfolio help Victorville companies prosper, they are effective in any given situation and the reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be realized in just a look.
  2. Scalability: from business cards to billboards a scalable logo will remain legible and just as emotive at virtually any size.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a business logo needs to be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo layout of a bike produced for a Victorville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were opening up in an older section of the community and hoped to project a nostalgic vibe without coming across as stodgy or low energy. I fulfilled both jobs by developing a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo style with a microscope slide and also bacteria created for Victorville clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and effects of diseases, especially the branch of healthcare that works with the laboratory examination of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more focus grabbing and more memorable.

logo layout with a jumping eco-friendly frog developed for a family members fun facility in Victorville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects that come my way, I’ve produced dozens of logo designs for doctors, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to integrate a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo including a group of birds, a hill, a trail, a stream, and also a tree - made for Victorville traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche sector because travel photographers tend not to shoot locations or things but rather project emotional journeys through the pictures they record. The idea behind this logo design was to make use of negative space to project more than what was visible upon first glance, which I think is representative of the majority of good photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be communicated with mere words. I made an effort to do something the same to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Victorville logo design but also to reveal the depth to her work and in the way that she perceives the world through the lens of her camera.

 Victorville logo design with a seagull utilized for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I seriously enjoy and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however my customer, while he liked the concept, didn’t care for my choice of birds. This particular guy really hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his contempt for this specific variety of sea bird.

When I turn a design over to a customer I urge them to share it with friends and family members as well as with other people that they don’t even know so as to get honest viewpoints on the merit of a design concept. Fortunately, he discussed it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a strange animal in the design world because the people that have a tendency to hire a professional to design their logo realize how essential a logo design is for their organization so they are much more vested in the final result. Every logo design project possesses it’s allotment of hurdles, but the largest obstacle is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Victorville publication author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, however it is the most important part of a printed book given that it is usually the primary thing a person views in the bookstore. For a publishing company, it’s the most ideal opportunity they will ever get to publicize their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many cases 1 of the traits individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their logo design didn’t slow them. The bookend A’s in their name lent itself well to affording a good sense of air travel and it was definitely a success.

 Victorville logo design used for advertising and also a tag layout for Vintage Case features an old typeface style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be vintage cases. For this business logo design I sought to come up with a logo that offered a fluid vintage feel to it and could be utilized for everything from a web page to a label on brand new cases that looked like they were from a different generation.

Logo design produced for an orthodontist in Victorville, layout consist of an arc with lines intersecting via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo projects considering that it seems that every single dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to business branding, if dining establishments approached their branding in the same way dentists do every one of their logo designs would be a picture explaining something they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family nonprofit, the logo design features 4 personalities staggered in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how individuals ought to think or feel they don’t understand the goal of a logo. If you have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself won’t have the likelihood to be understood.

Logo style produced for a hair style workshop featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that carried a spirit of peace and class for their new hair studio. I created a concept that didn’t go the obvious course of making just a stylized orchid but alternatively crafted a logo which suggested a flower in the formation of a swirl integrated into the letter O in the title and by putting emphasis on the concept along with the figure of a hummingbird floating over the logo design itself. The obvious path in creating a logo design is generally the wrong course and in this case, the design ended up not being about the orchid but alternately laid the focus on the feeling that they really wanted to forecast to their clients.

Arabian steed logo design created for a horse cattle ranch that concentrates on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind business logo concept tailored to embody the unique physical traits of the Arabian breed of equines. By having a distinctive head shape and higher tail posture, the Arabian is one of the highly immediately recognizable horse lineages in the whole world.

Las Coffee shop logo layout a tiny dining establishment, design consists of a customized manuscript font style which hovers over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout contains a changed script font which floats over a team of ornate lines as well as dots.

Logo layout for a software program designer the style features and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. But it meant something to the owner of the business and in quite a few cases the meaning behind a business logo is equally as important as how it brands the business it represents.

Progress logo style produced for a Victorville indoor developer, style attribute a collection of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Victorville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, coordinates, and oversees such ventures. Interior design is a multifaceted profession that consists of conceptual development, area planning, location examinations, programming, investigation, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have actually been customized to tie directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Victorville logo design project was carried out for a leadership coach that helps business professionals to develop into more successful at overseeing people, expectations, and productivity.

A logo layout including a fisherman in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly understood the market place was primed for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a location to market their pre-owned products to other sports enthusiasts. I tailored their Victorville logo design dsign using an image which garners the attention of vehicles and projects an image that arouses the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo layout has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really composed for an Victorville area farm it was really developed for a products broker, and this particular trademark was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to make a image that projected assurance, financial success, and luxury.
Logo design developed for making use of an indicator for the dining establishment (Brewgrrs), it is an elaborate script font style that is evocative a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked directly with the business owner to develop a logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very legible from over a block away.