Victorville, California Logo Design

Each and every new Victorville business person realizes that they are in need of a logo, but few new business owners fully realize the crucial role their logo design can play in their becoming successful, or precisely why one logo design functions far better than another. A business logo has an immediate and sustaining influence on the financial success of a company, select the correct one and it can make the door swing and phone ring, go with the wrong one and it can be an obstacle and an impediment for the longevity of a company.

The logos presented in the ImageCo portfolio help Victorville, California businesses succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logos do not require contemplation, they can be comprehended in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will be legible and equally emotive at every dimension.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a business logo needs to be ageless and should feel as relevant today, tomorrow, and twenty five years from now.

Retro logo style of a bike developed for a Victorville, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were actually opening up in an old section of town and hoped to visualize a retro vibe without appearing as stodgy or low energy. I achieved both tasks via developing a trademark concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo layout with a microscope slide and also bacteria created for Victorville, California medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the causes and outcomes of diseases, mainly the field of medicine that works with the laboratory evaluation of samples of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the sole instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I try not to be overly literal with a concept and to a point, this design approaches the company it serves very literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more focus grabbing and even more memorable.

logo style with a leaping green frog developed for a family enjoyable center in Victorville, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of projects which come my way, I’ve done dozens of logo designs for doctors, dental professionals, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to feature a few springs into the design but Cool Springz is a fun location to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo design featuring a group of birds, a mountain, a route, a stream, and also a tree - designed for Victorville, California traveling digital photographer.

Travel Don't Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to shoot places or things but rather project emotional experiences by means of the pictures they record. The idea behind this logo composition was to make use of negative space to convey more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they frequently tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I made an effort to do something the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable ¬†Victorville logo but also to illustrate the depth in her art and in the way that she perceives the world through the lens of her camera.

 Victorville logo design with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I honestly savor and the Coastal Wireless project was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however my client, while he loved the concept, didn’t care for my choice of birds. This guy genuinely disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family as well as with folks that they don’t actually know so as to get objective opinions on the value of a design. Fortunately, he discussed it with his family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world because the people that have a tendency to hire a professional to design their business logo recognize how vital a logo design is for their company so they are much more invested in the end result. Every logo job has it’s portion of difficulties, however the largest obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, design for Victorville, California publication author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, nevertheless it really is the most vital part of a printed book because it is ordinarily the primary thing a person views in the book store. With respect to a publishing company, it’s the most ideal opportunity they will likely ever have to publicize their label and get their logo design in front of the people that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many occurrences 1 of the traits consumers usually tend to remember the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline situated in LA and although I’m not sure it actually “took off” their business logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was surely a victory.

 Victorville logo design made use of for marketing as well as a tag layout for Vintage Instance includes an archaic font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that appeared to be older cases. For this logo design I strove to come up with a logo that possessed a fluid old style feel to it and could easily be used for everything from a web page to a label on brand new cases that appeared like they were from a different point in time.

Logo created for an orthodontist in Victorville, California, style include an arc with lines converging with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most difficult logo design projects because it seems that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to small business branding, if dining establishments approached their advertising in the exact same way dental offices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would most likely include a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really enjoy doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a certain area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a family nonprofit, the logo design features 4 characters staggered in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to project.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly corny about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to describe exactly how individuals ought to think or feel they don’t understand the goal of a logo. If people have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the opportunity to be comprehended.

Logo layout developed for a hair design workshop featuring a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo which communicated a feeling of peace and elegance for their new hair salon. I created a design which did not go the obvious route of crafting simply a stylized orchid but alternatively designed a company logo that implied an orchid in the pattern of a swirl featured into the letter O in the name and by putting emphasis on the logo design along with the silhouette of a hummingbird floating above the image itself. The obvious path in creating a company logo is in most cases the incorrect direction and in this case, the design ended up not being about the orchid but alternately laid the main focus on the emotion that they really wanted to forecast to their clients.

Arabian horse logo style developed for a steed ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a unique logotype concept styled to embody the unique physical traits of the Arabian breed of horses. With an unique head shape and high tail posture, the Arabian is one of the most easily identifiable horse breeds in the whole world.

Las Cafe logo style a little restaurant, design consists of a modified script typeface which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, layout consists of a modified script font which floats above a team of elaborate lines and dots.

Logo style for a software application programmer the design attributes and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. However it symbolized something to the owner of the business and in many cases the substance supporting a logo is just as important as how it brands the organization it stands for.

Develop logo design developed for a Victorville, California interior designer, design function a series of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Victorville, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and oversees such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, location assessments, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and A in middle of words progressed have been changed to tie directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Victorville, California logo design job was performed for a leadership expert that enables business leaders to develop into more efficient at managing people, expectations, and productivity.

A logo style including a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was primed for an outdoor sporting store that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a spot to market their used products to other sports enthusiasts.
I tailored their Victorville business logo dsign with a graphic that garners the attention of vehicles and projects an image that arouses the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.

Logo design MQ farms, this logo design has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t actually produced for an Victorville, California area farm it was actually devised for an investments broker, and this particular trademark was one of several which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create a brand mark that projected confidence, financial success, and affluence.

 Victorville Logo design for a nonprofit, Turning Factor Solutions - the logo design feature for externally encountering arrow as well as the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to investigate any idea that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where the target is. Luckily, in this particular instance, I nailed a bullseye with the very first go.

Logo design made for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript font style that is similar to a well-known sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked directly with the proprietor to develop a logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.