Westmont, California Logo Design

Nearly every new Westmont organization knows they need a logo, however few entrepreneurs entirely are aware of the pivotal role their logo can make in their success, or why one logo works far better than another. A logo design has a critical and long-term influence on the growth of a company, go with the correct one and it can make the door swing and phone ring, select the incorrect one and it will be an obstacle and an impediment for the life span of a business.

The logos featured in the ImageCo portfolio help Westmont, California companies prosper, they are effective in any given scenario and the reason they are so effective is because they all have these five things in common.

  1. Simplicity: simple logos don’t demand deliberation, they can be realized in just a look.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they stand for.
  5. Relevance: a company logo must be ageless and will feel relevant today, tomorrow, and forty years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bicycle developed for a Westmont, California coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually launching in an old section of the town and wished to cast an old-fashioned atmosphere without coming across as stodgy or low energy. I accomplished both of these jobs via designing a sign design that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo design with a microscopic lense slide and also germs designed for Westmont, California clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the triggers and consequences of diseases, especially the branch of medicine that works with the clinical examination of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the only instance I recollect where I was able to integrate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be overly literal with a design and to a point, this design approaches the company it serves rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more focus grabbing and a lot more unforgettable.

logo style with a jumping green frog made for a family members fun facility in Westmont, California.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs that come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to integrate a some springs into the design but Cool Springz is a fun place to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and also a tree - designed for Westmont, California traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers tend not to capture locations or things but rather project emotional experiences by means of the images they record. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they often tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I tried to do something the same to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Westmont logo design but also to reveal the depth in her work and in the way that she perceives the world through the lens of her camera.

 Westmont logo layout with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I genuinely enjoy and the Coastal Wireless assignment was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however the customer, even though he liked the concept, didn’t care for my choice of birds. This guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this specific breed of sea bird.

When I turn a concept over to a customer I encourage them to share it with friends and family members as well as with people that they don’t actually know so as to get unprejudiced opinions on the worthiness of a concept. Fortunately, he shared it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange creature in the design world because the people that are inclined to hire a professional to design their business logo understand how important a logo design is for their company so they are much more vested in the result. Every logo design project has it’s portion of hurdles, however the biggest challenge is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Westmont, California publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, but it really is the most critical part of a printed book since it is ordinarily the very first thing a person views in the book shop. With regard to a publisher, it’s the absolute best opportunity they will likely ever have to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go yet it seems like that in many cases 1 of the aspects folks often tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service located in LA and while I’m not certain it actually “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to confering a spirit of airline flight and it was undoubtedly a success.

 Westmont logo style utilized for advertising and marketing as well as a label design for Vintage Situation features an archaic font design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which seemed to be older cases. For this custom logo concept I strove to come up with a logo that provided a fluid old-fashioned feel to it and could easily be utilized for every thing from a web page to a label on brand new cases that appeared like they were from another generation.

Logo created for an orthodontist in Westmont, California, layout consist of an arc with lines intersecting through it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most difficult logo design projects due to the fact that it appears that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the same way dental practitioners do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would most likely contain a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dentist logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 characters startled in height to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that communicated that they were about families without being overtly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo that explains itself won’t have the likelihood to be understood.

Logo design created for a hair design studio featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which carried a sense of calmness and connection for their new hair salon. I came up with a design that didn’t go the obvious course of creating merely a stylized orchid but rather created a company logo that implied an orchid in the pattern of a swirl integrated in to the letter O in the name and by placing emphasis on the logo design along with the figure of a hummingbird floating over the image itself. The obvious path in designing a logo is generally the wrong route and in this case, the design ended up not being about the orchid but instead placed the importance on the perception that they really wanted to transmit to their clients.

Arabian equine logo design created for a steed ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind organization logo design tailored to exemplify the unique physical traits of the Arabian type of equines. With a distinctive head form and very high tail carriage, the Arabian is one of the most immediately identifiable equine lineages in the world.

Las Cafe logo design a tiny dining establishment, layout consists of a customized script typeface which floats over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny dining establishment, style includes a modified manuscript font which hovers over a team of elaborate lines and dots.

Logo design for a software application developer the design features and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it represented something to the owner of the business and in many cases the meaning supporting a logo is equally as important as how it serves the company it stands for.

Evolve logo layout created for a Westmont, California indoor designer, style attribute a collection of red circles that intersect and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Westmont, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, collaborates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site examinations, programming, research, interacting with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Management Solutions, the characters for letter V as well as A in middle of words progressed have been customized to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Westmont, California logo design project was carried out for a management expert that assists business leaders to develop into more effective at supervising people, expectations, and profitability.
A logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly recognized the market was prepared for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of interests, a place to market their secondhand products to other sports enthusiasts. I designed their Westmont logo design dsign utilizing an illustration that captures the interest of traffic and projects an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo style has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really produced for an Westmont, California area farm it was really designed for a commodities broker, and this particular business logo was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to create a brand mark that projects self-assurance, financial success, and luxury.

 Westmont Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for ostensibly facing arrow and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they desired, this can be a good thing or a bad thing. Good in that it grants a designer the freedom to explore any concept that comes to mind, bad in that it’s difficult to hit a bullseye without knowing where the target is. Thankfully, in this case, I struck a bullseye with the first try.

Logo design developed for using an indication for the restaurant (Brewgrrs), it is an elaborate script font that is reminiscent of a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the business owner to develop a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.