Westmont, California Logo Design

Virtually every new Westmont business person knows they require a logo, yet few entrepreneurs thoroughly comprehend the vital role their company logo will play in their becoming successful, or the reason that one logo design performs far better than another. A logo has a critical and lasting effect on the financial success of a business, pick the right one and it can make the door swing and phone ring, choose the incorrect one and it will be an obstacle and a hindrance for the life of a company.

The logos featured in the ImageCo portfolio help Westmont, California companies succeed, they are effective in any given situation and the reason why they are so effective is because they all have these 5 traits in common.

  1. Simplicity: simple logos do not demand consideration, they can be understood in merely a glance.
  2. Scalability: from labels to signboards a scalable logo will continue to be legible and equally emotive at virtually any dimension.
  3. Versatility: logos which operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo design must be ageless and should feel as relevant today, tomorrow, and 20 years from today.
Retro logo layout of a bicycle created for a Westmont, California coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually launching in an older section of the area and wanted to visualize an old-fashioned atmosphere without appearing as stodgy or low energy. I achieved the two tasks via developing a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

medical logo style with a microscopic lense slide as well as germs designed for Westmont, California medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the root causes and effects of diseases, mainly the branch of healthcare which works with the clinical assessment of samplings of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the sole instance I recollect where I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more intriguing, more interest grabbing and a lot more memorable.

logo layout with a jumping environment-friendly frog designed for a household enjoyable center in Westmont, California.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs that come my way, I’ve done dozens of logo designs for medical professionals, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to integrate a handful of springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for advertising. I also believe this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design including a group of birds, a hill, a route, a stream, and a tree - made for Westmont, California traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector because travel photographers tend not to capture places or things but instead reveal emotional experiences by means of the images they capture. The thought behind this logo composition was to make use of negative space to convey more than what was visible upon first view, which I think is quintessential of most good photographers in that they oftentimes convey whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be communicated with just words. I made an effort to do something the same to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Westmont logo design but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Westmont logo style with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I truly savor and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the character A however the customer, while he loved the concept, didn’t care for my choice of birds. This particular man genuinely despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his aversion for this specific kind of sea bird.

When I turn a concept over to a client I urge all of them to share it with friends and family as well as with individuals that they don’t even know so as to get honest judgements on the value of a design concept. Fortunately, he shared it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Custom logo designs are a weird animal in the design world given that the people that tend to hire a professional to design their logo design realize how essential a logo design is for their business so they are way more vested in the outcome. Every logo project has it’s portion of hurdles, but the greatest obstacle is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Westmont, California book author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, however it is the most essential part of a published book given that it is usually the initial thing a person sees in the bookstore. Regarding a publishing company, it’s the absolute best opportunity that they will likely ever get to publicize their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems like that in many occurrences one of the aspects folks tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service situated in LA and although I’m not certain it really “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a good sense of air travel and it was certainly a success.

 Westmont logo layout used for marketing and a tag layout for Vintage Situation features an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be antique cases. For this brand concept I tried to come up with a logo that had a fluid vintage feel to it and could be used for everything from a website to a label on brand new cases that seemed like they were from a different point in time.

Logo developed for an orthodontist in Westmont, California, layout include an arc with lines intersecting with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging logo jobs considering that it appears that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to small business branding, if restaurants approached their advertising in the same way dental professionals do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would probably have an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dentist logos because it challenges me to come up with a design that implies dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo design features 4 characters staggered in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe exactly how individuals should think or feel they don’t understand the goal of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo that describes itself won’t have the chance to be understood.

Logo style produced for a hair design studio including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that conveyed a sense of serenity and elegance for their new hair salon. I created a concept which did not go the obvious direction of creating just a stylized orchid but rather created a business logo which suggested a flower in the formation of a swirl blended in to the letter O in the title and by putting emphasis on the logo design along with the figure of a hummingbird hovering above the logo design itself. The obvious path in designing a business logo is oftentimes the incorrect direction and in this case, the design ended up not being about the orchid but alternately put the importance on the feeling that they really wanted to project to their patrons.

Arabian steed logo layout produced for a horse ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a distinct custom logo concept fashioned to display the unique physical traits of the Arabian type of horses. By having an identifiable head shape and very high tail posture, the Arabian is one of the very most quite easily recognizable equine breeds in the entire world.

Las Cafe logo layout a small dining establishment, design consists of a customized script font style which hovers over a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style consists of a modified manuscript font which floats above a group of luxuriant lines and dots.

Logo style for a software application designer the layout attributes as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. But it symbolized something to the business owner of the business and in quite a few cases the meaning behind a logo is equally as important as how it brands the company it represents.

Progress logo layout developed for a Westmont, California indoor developer, layout feature a collection of red circles that converge and replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Westmont, California interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, explores, coordinates, and manages such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site examinations, programming, analysis, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Management Solutions, the personalities for letter V as well as A in middle of words advanced have been changed to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Westmont, California logo design assignment was undertaken for a leadership expert that aids business leaders to become more efficient at supervising people, expectations, and profitability.
A logo layout featuring a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market was ready for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of interests, a place to sell their previously owned goods to other sports enthusiasts. I designed their Westmont logo design dsign utilizing an illustration which garners the interest of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo style has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really created for an Westmont, California area farm it was in reality created for a commodities broker, and this logo design was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to design a graphic that projected trust, financial success, and prosperity.

 Westmont Logo design for a nonprofit, Turning Factor Solutions - the logo design attribute for ostensibly facing arrow and also the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they desired, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to investigate any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of recognizing where exactly the target is. Fortunately, in this particular instance, I nailed a bullseye with the very first shot.

Logo design developed for making use of an indication for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is evocative a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the owner to create a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.