Casas Adobes Logo Design

Virtually every new Casas Adobes venture understands that they require a logo, however few entrepreneurs thoroughly recognize the crucial role their company logo can perform in their success, or why one logo design performs more effectively than another. A business logo has a critical and long-term influence on the success of a business, pick the right one and it can make the door swing and cash register ring, go with the incorrect one and it will be a barrier and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Casas Adobes businesses prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be understood in just a look.
  2. Scalability: from business cards to posters a scalable logo design will stay legible and just as emotive at virtually any size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a business logo should be enduring and should feel relevant today, tomorrow, and thirty years from now.

Retro logo style of a bicycle developed for a Casas Adobes coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually opening up in an older part of the community and wanted to project a vintage tone without coming across as uninteresting or low energy. I achieved both jobs via designing a logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo design with a microscopic lense slide and also bacteria developed for Casas Adobes clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the causes and outcomes of diseases, especially the field of healthcare that works with the clinical assessment of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the only instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Typically I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more intriguing, more attention grabbing and a lot more unforgettable.

logo style with a leaping eco-friendly frog made for a household fun center in Casas Adobes.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs that come my way, I’ve produced dozens of logo designs for doctors, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a couple of springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo design including a flock of birds, a mountain, a route, a stream, and also a tree - designed for Casas Adobes traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field because travel photographers tend not to capture places or things but instead communicate emotional journeys by means of the images they record. The thought behind this logo composition was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of most good photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something the same to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Casas Adobes logo but also to illustrate the depth of her art and in the way that she sees the world through the lens of her camera.

 Casas Adobes logo layout with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I really savor and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the customer, even though he liked the concept, really did not care for my choice of birds. This man truly hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his aversion for this specific variety of sea bird.

When I turn a design over to a client I urge them to discuss it with colleagues and family members as well as with folks that they don’t actually know so as to get impartial assessments on the worthiness of a concept. Fortunately, he discussed it with his family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logos are a strange creature in the design world given that the people that are inclined to hire an expert to design their logo understand how crucial a logo is for their organization so they are way more vested in the result. Every logo job has it’s share of hurdles, however the most significant obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo style with bamboo in the background, design for Casas Adobes publication author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it really is the most crucial part of a printed book because it is often the primary thing a person views in the bookstore. For a publishing company, it’s the absolute best opportunity that they will ever have to advertise their brand and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems like that in many cases one of the items consumers tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a sense of airline flight and it was certainly a success.

 Casas Adobes logo design made use of for advertising and a tag style for Vintage Case includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which seemed to be older cases. For this business logo concept I tried to come up with a logo that possessed a fluid old style feel to it and could easily be used for every thing from a website to a label on brand new cases that seemed like they were from a different generation.

Logo design developed for an orthodontist in Casas Adobes, style consist of an arc with lines intersecting via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo design jobs because it seems that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden careers when it comes to company branding, if restaurants approached their advertising in the very same way dental practices do every one of their logos would definitely be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind including an image of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really love doing dentist business logos simply because it challenges me to come up with a design that implies dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 characters startled in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name offered a distinct opportunity to do a logo which conveyed that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that illustrates itself won’t have the chance to be comprehended.

Logo design produced for a hair style studio including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that conveyed a spirit of relaxation and connection for their new hair salon. I came up with a concept which didn’t go the obvious course of designing just a stylized orchid but rather delivered a logo which suggested a flower in the pattern of a swirl integrated into the letter O in the name and by placing attention on the concept with the silhouette of a hummingbird hovering over the logo itself. The obvious path in creating a business logo is frequently the incorrect route and in this case, the design ended up not being about the orchid but alternately placed the emphasis on the feeling that they really wanted to project to their clients.

Arabian equine logo style produced for an equine cattle ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed an original logo concept tailored to illustrate the unique physical traits of the Arabian pedigree of equines. With a distinctive head form and higher tail posture, the Arabian is one of the highly quite easily identifiable equine lineages in the entire world.

Las Coffee shop logo layout a tiny dining establishment, design includes a customized script font which hovers over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny restaurant, style includes a modified script font style which hovers over a team of luxuriant lines and dots.

Logo layout for a software program programmer the style features as well as famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in quite a few cases the substance supporting a logo is just as important as how it brands the business it represents.

Evolve logo style developed for a Casas Adobes interior developer, style feature a collection of red circles that intersect and also change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Casas Adobes interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and manages such projects. Interior design is a diverse occupation that involves conceptual development, space planning, site examinations, programming, analysis, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and A in center of words advanced have been modified to link straight into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Casas Adobes logo design project was carried out for a management specialist that enables business professionals to develop into more successful at supervising people, expectations, and productivity.

A logo style including a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly understood the market place was primed for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of interests, a spot to sell their previously owned products to other sports enthusiasts. I tailored their Casas Adobes logo dsign along with an illustration which captures the interest of vehicles and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo design has actually an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t really designed for an Casas Adobes area farm it was actually designed for a commodities broker, and this company was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to design a brand mark that projects trust, effectiveness, and affluence.
Logo design developed for using a sign for the dining establishment (Brewgrrs), it is an elaborate script typeface that is similar to a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked directly with the proprietor to produce a logo which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.