Fountain Logo Design

Virtually every new Fountain business understands that they need a logo, yet few new business owners thoroughly comprehend the crucial role their company logo can make in their financial success, or precisely why one business logo functions far better than another. A company logo has an instant and long-term impact on the financial success of a business, pick the correct one and it will make the door swing and phone ring, choose the incorrect one and it will be a barrier and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Fountain businesses prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos do not require deliberation, they can be realized in just a glance.
  2. Scalability: from business cards to signboards a scalable logo will remain legible and just as emotive at every scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo should be timeless and should feel relevant today, tomorrow, and forty years from now.

Retro logo layout of a bicycle created for a Fountain coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually launching in an older section of the area and wanted to visualize a nostalgic feel without coming across as monotonous or low energy. I accomplished each of the tasks by designing a trademark design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo layout with a microscope slide as well as germs made for Fountain clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the triggers and outcomes of diseases, especially the field of medicine which deals with the clinical evaluation of samples of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the sole instance I call to mind where I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be extremely literal with a design and to a point, this design approaches the company it represents rather literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more attention grabbing and a lot more unforgettable.

logo design with a jumping green frog created for a family members enjoyable center in Fountain.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to include a couple springs into the design but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a mountain, a trail, a stream, as well as a tree - developed for Fountain travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche profession because travel photographers don’t shoot places or things but instead communicate emotional experiences through the pictures they record. The idea behind this logo concept was to use negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they frequently tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be revealed with just words. I attempted to do something comparable to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Fountain logo but also to reveal the depth of her art and in the way that she views the world through the lens of her camera.

 Fountain logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I seriously relish and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however the client, while he loved the concept, didn’t care for my choice of birds. This particular guy genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his scorn for this specific breed of sea bird.

When I turn a concept over to a client I encourage them to share it with friends and family members as well as with people that they don’t actually know so as to get unbiased viewpoints on the merit of a design. Fortunately, he shared it with his whole family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original design.

Logos are a weird creature in the design world given that the people that have a tendency to hire an expert to design their logo comprehend how vital a logo is for their organization so they are way more invested in the final result. Every logo design job possesses it’s portion of challenges, but the biggest challenge is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Fountain publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, yet it really is the most important part of a printed book considering that it is ordinarily the first thing a person sees in the bookstore. For a publisher, it’s the absolute best opportunity that they will ever have to spotlight their brand and get their logo design in front of the men and women that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it looks like that in many instances 1 of the traits people often tend to remember the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline located in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to conferring a good sense of airline flight and it was surely a success.

 Fountain logo style used for advertising and a tag style for Vintage Case features an antiquated font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be much older cases. For this logo design I strove to come up with a logo that offered a fluid retro feel to it and could be used for anything from a website to an insignia on brand new cases that looked like they were from a different point in time.

Logo design produced for an orthodontist in Fountain, style consist of an arc with lines converging through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo projects because it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden professions when it comes to business advertising, if restaurants approached their branding in the same way dental offices do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo design features 4 personalities staggered in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or institution wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo which conveyed that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to explain specifically how individuals ought to think or feel they don’t understand the objective of a logo. If people have to ponder a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that illustrates itself will never have the likelihood to be understood.

Logo design developed for a hair style workshop including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design that communicated an atmosphere of tranquility and connection for their new hair salon. I came up with a design which didn’t go the obvious course of crafting merely a stylized orchid but rather designed a logo design that suggested a flower in the formation of a swirl blended in to the letter O in the name and by placing attention on the logo design along with the silhouette of a hummingbird floating above the logo itself. The obvious path in designing a logo design is in most cases the wrong path and in this case, the design ended up not being about the flower but instead placed the attention on the perception that they really wanted to transmit to their customers.

Arabian steed logo layout created for a horse ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind company logo design customized to display the unique physical traits of the Arabian pedigree of equines. With an identifiable head form and higher tail carriage, the Arabian is one of the highly quite easily identifiable equine breeds in the entire world.

Las Cafe logo style a little restaurant, style includes a changed manuscript typeface which floats above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny restaurant, style contains a changed script typeface which floats above a group of luxuriant lines as well as dots.

Logo design for a software programmer the layout functions as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it represented something to the owner of the company and in quite a few cases the symbolism behind a business logo is equally as important as how it serves the company it stands for.

Advance logo style created for a Fountain interior designer, style attribute a series of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fountain interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, explores, coordinates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, area planning, location assessments, programming, research study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo layout done for Advanced Management Solutions, the characters for letter V and also A in middle of the word progressed have been changed to link directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Fountain logo design job was done for a leadership guide that enables business leaders to develop into more effective at managing people, expectations, and productivity.

A logo design including a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market place was prepared for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of interests, a location to sell their secondhand items to other sports enthusiasts. I designed their Fountain business logo dsign using a graphic that grabs the attention of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo layout MQ farms, this logo design has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t really created for an Fountain regional farm it was in reality designed for a products broker, and this particular company was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create a graphic that projected assurance, effectiveness, and affluence.
Logo design created for using an indicator for the dining establishment (Brewgrrs), it is an elaborate script font that is reminiscent of a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked directly with the owner to produce a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very legible from over a block away.