Some work speaks for itself...

Acute Care 360 ImageCo, City of Milford (balance), Connecticut, CT,

ImageCo, City of Milford (balance), Connecticut, CT,

Evolv Design logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Red Panda Publishers logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

City of Milford (balance), Connecticut, CT,

ImageCo, City of Milford (balance), Connecticut, CT,
ImageCo, City of Milford (balance), Connecticut, CT,

Mid Valley Pathology logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

FSA OK logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Emerald Heights logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Club Sapphire logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Downtown Dogs logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

School board logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Ferry Street Coffee Company logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Stoney Forensic logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Smart kernels logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

...our work speaks for our clients

ImageCo Logo & Sign

For over two decades ImageCo has been helping business owners develop memorable brands. We have performed brand design work for ranchers, educational institutions, diamond miners, party planners, coffee shops, retailers, and virtually every other kind of business you can envision. What makes ImageCo different compared to ordinary graphic designers is that our background is rooted in the electrical sign industry so we undertake every branding project as though it will be utilized as an electric sign and because of this method our identity designs can, and have been used in everything from clothing labels to billboards. Our sign first approach guarantees that our logo designs are just as effective whether they are used in television commercials or web applications, they are consistently identifiable, comprehended, and always remembered no matter of scale or purpose.

American Made ★ Design

The one difference that truly sets ImageCo apart from many of the design companies that you probably have stumbled upon in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are brought on board to perform, we do in-house. No matter the type of design project we accept, logo design, website design, trade show exhibit, or commercial sign, we do not, and never will farm-out our client’s projects to organizations based outside the USA. When you contact us at 1-855-IMAGECO the individual that picks up the phone is ImageCo’s owner and designer, not a broker that increases the price of your design project and dictates the terms of how my customers and I do business.

City of Milford (balance) Logo Design

It’s likely that every new City of Milford (balance) entrepreneur understands that they probably need a logo, however few new business owners fully grasp the crucial role their organization’s logo will play in their becoming successful, or the reason that one logo performs far better than another. A logo has an immediate and long term influence on the viability of a business, select the right one and it will make the door swing and phone ring, select the incorrect one and it can be a barrier and an impediment for the life of a company.

The logos featured in the ImageCo portfolio help City of Milford (balance) companies succeed, they are effective in any given situation and the reason they are so effective is that they all have these five things in common.

  1. Simplicity: simple logo designs don’t need deliberation, they can be grasped in just a look.
  2. Scalability: from clothing labels to posters a scalable logo will continue to be legible and just as emotive at virtually any dimension.
  3. Versatility: logos which operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or organization they brand.
  5. Relevance: a logo design needs to be timeless and should feel as relevant today, tomorrow, and twenty five years from now.

understanding branding

Brand – It’s a verb and also a noun, it is an identifying mark as well as the process of marking something so that it can be distinguished, its genesis originates from the mark branded onto animals. These days a brand symbolizes virtually anything with a motive, whether it be profit or politics, a brand is an innate aspect of defining the worth of something in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s attractive cousin, they are all from the exact same family, the difference being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest aimed at a target market, it’s goal is to create a mental image that the target market will likely relate to.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When someone states the names Porsche or Corvette what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can deliver us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and brand image is what makes individuals want those brands. Brand image is why individuals identify with specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Agencies – If you look back at the history of many branding companies you’ll discover that they are frequently re-branded marketing companies. When someone says they are in advertising and marketing most people will likely have an idea about the type of work they do anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that specializes in a kind of visual design that helps shape the public image of a company, a product or a business organization. Brand identity designers produce logo designs, sign designs, packaging, and collateral material such as business cards, stationery, and sales brochures. Some visual designers also develop web sites and user interfaces. The vital function of a brand identity designer is to establish the visual cues and also an emotional tone with the goal of affecting actions, end results as well as perceptions.

select signs/logos

Retro logo layout of a bike created for a City of Milford (balance) coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually launching in an old section of the community and hoped to visualize an old-fashioned tone without appearing as boring or low energy. I accomplished both of these tasks via creating a custom logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo style with a microscopic lense slide and also germs designed for City of Milford (balance) clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and outcomes of diseases, especially the field of medicine that works with the clinical assessment of samples of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is really the sole instance I recall where I was able to incorporate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a design and to a degree, this specific design approaches the company it serves quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more attention grabbing and more memorable.

logo style with a leaping green frog developed for a family enjoyable center in City of Milford (balance).

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for surgeons, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to include a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo including a flock of birds, a mountain, a trail, a stream, and also a tree - made for City of Milford (balance) travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche sector due to the fact that travel photographers don’t capture places or things but rather reveal emotional journeys through the pictures they capture. The thought behind this logo design was to use negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I tried to do something similar to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  City of Milford (balance) logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 City of Milford (balance) logo design with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I really savor and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my client, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific kind of sea bird.

When I turn a design over to a customer I urge them to talk about it with friends and colleagues and family members as well as with folks that they don’t actually know so as to get neutral viewpoints on the value of a design concept. Fortunately, he discussed it with his family members and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a weird animal in the design world given that the people that tend to hire a professional to create their business logo recognize how crucial a logo design is for their company so they are much more vested in the final result. Every logo design job has it’s share of challenges, however the most significant challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, style for City of Milford (balance) book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, nevertheless it is the most necessary part of a published book because it is usually the initial thing a person sees in the bookstore. With respect to a publishing company, it’s the opportunity that they will likely ever get to promote their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems like that in many cases 1 of the items folks tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service based in LA and while I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to affording a feeling of flight and it was definitely a winner.

 City of Milford (balance) logo layout made use of for advertising as well as a tag style for Vintage Instance features an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which seemed to be vintage cases. For this logo concept I strove to come up with a logo that offered a fluid old-fashioned feel to it and could be utilized for everything from a website to a label on brand new cases that looked like they were from another generation.

Logo design created for an orthodontist in City of Milford (balance), layout consist of an arc with lines converging via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most difficult logo jobs because it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to small business advertising, if dining establishments approached their branding in the exact same way dental offices do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would likely contain a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dental care logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo made for a family members not-for-profit, the logo includes 4 characters surprised in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be representative of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly cheesy about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate precisely how people ought to think or feel they don’t understand the objective of a logo. If people have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that illustrates itself won’t have the likelihood to be understood.

Logo layout developed for a City of Milford (balance) hair layout studio featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that carried a spirit of peace and connection for their new hair salon. I created a design which did not go the obvious path of creating simply a stylized orchid but rather designed a business logo that implied an orchid in the formation of a swirl featured into the letter O in the title and by placing emphasis on the concept with the figure of a hummingbird floating above the logo design itself. The obvious path in creating a logo is frequently the incorrect route and in this case, the design ended up not being about the flower but instead laid the importance on the perception that they really wanted to forecast to their customers.

Arabian equine logo design created for an equine cattle ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct logotype concept fashioned to symbolize the unique physical traits of the Arabian kind of horses. With an identifiable head form and very high tail posture, the Arabian is one of the very most immediately identifiable horse breeds in the whole world.

Las Cafe, A City of Milford (balance) Coffee shop logo design a little dining establishment, design includes a modified script font which hovers above a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, layout consists of a modified script font which floats above a team of luxuriant lines and also dots.

Logo style for a software developer the design features as well as renowned City of Milford (balance) component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it intimated something to the owner of the business and in quite a few cases the significance behind a company logo is just as important as how it serves the organization it represents.

Advance logo design produced for a City of Milford (balance)indoor designer, layout function a series of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a City of Milford (balance) interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, investigates, collaborates, and oversees such projects. Interior design is a diverse occupation that involves conceptual development, area planning, location examinations, programming, analysis, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions in City of Milford (balance), the characters for letter V and also A in middle of the word progressed have been changed to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This City of Milford (balance) logo design project was done for a leadership guide that aids business professionals to become more successful at managing people, expectations, and productivity.

A City of Milford (balance) business logo design including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market was prepared for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of passions, a location to market their pre-owned items to other sports enthusiasts.

I designed their City of Milford (balance) logo design design using an illustration which pulls in the interest of vehicles and projects an image that evokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo layout MQ farms, this City of Milford (balance) company logo style has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t actually created for an City of Milford (balance) regional farm it was really devised for an investments broker, and this particular company was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to make an identity that projected confidence, financial success, and prosperity.

 City of Milford (balance) Logo design for a nonprofit, Transforming Point Solutions - the logo style function for externally dealing with arrow and also the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it grants a designer the liberty to explore any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where exactly the target is. Luckily, in this instance, I hit a bullseye with the very first shot.

Logo created for the use of a sign for the restaurant (Brewgrrs), it is an elaborate script font style that is reminiscent of a popular City of Milford (balance) sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the business owner to develop a business logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Electrical sign design for City of Milford (balance) restaurnat designed by City of Milford (balance) Sign Shop
City of Milford (balance) logo design and brand identity design for City of Milford (balance) commercial businesses
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,

Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,
Logo designed by ImageCo, City of Milford (balance), Connecticut, CT,