Fairfield, Connecticut Logo Design

Nearly every new Fairfield venture understands that they are in need of a logo, however few entrepreneurs fully grasp the vital role their company logo can perform in their becoming successful, or the reason that one logo design performs far better than another. A logo has a critical and lasting influence on the success of a company, select the right one and it can make the door swing and cash register ring, choose the wrong one and it will be an obstacle and an impediment for the life span of an organization.

The logos featured in the ImageCo portfolio help Fairfield, Connecticut businesses succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.

  1. Simplicity: simple logos do not demand consideration, they can be understood in just a look.
  2. Scalability: from business cards to billboards a scalable logo will be legible and just as emotive at any scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a business logo needs to be lasting and should feel relevant today, tomorrow, and twenty five years from today.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle developed for a Fairfield, Connecticut coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were opening up in an older section of the town and wanted to cast a retro atmosphere without coming across as monotonous or low energy. I fulfilled both tasks by means of designing a trademark concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscopic lense slide and also bacteria created for Fairfield, Connecticut medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the causes and effects of diseases, especially the branch of medicine that deals with the laboratory examination of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the only instance I recollect in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Normally I attempt not to be overly literal with a design and to a point, this design approaches the company it serves very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more interest grabbing and more meaningful.

logo design with a leaping eco-friendly frog designed for a family enjoyable facility in Fairfield, Connecticut.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for medical professionals, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company features the word springz in its name the obvious choice would have been to feature a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for advertising. I also think this is the only time that a logo I designed was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo including a group of birds, a hill, a route, a stream, and also a tree - made for Fairfield, Connecticut travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector because travel photographers don’t capture places or things but rather reveal emotional experiences through the pictures they capture. The thought behind this logo concept was to use negative space to reveal more than what was visible upon initial view, which I think is quintessential of almost all professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness which can’t be conveyed with mere words. I tried to do something much the same to this logo design by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Fairfield logo but also to show the depth in her work and in the way that she views the world through the lens of her camera.

 Fairfield logo design with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I seriously relish and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but the client, while he loved the concept, didn’t care for my choice of birds. This guy really loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his hatred for this specific type of sea bird.

When I turn a design over to a customer I urge all of them to discuss it with colleagues and family as well as with other people that they don’t actually know so as to get impartial viewpoints on the merit of a concept. Fortunately, he discussed it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Logo designs are a strange animal in the design world because the people that have a tendency to hire an expert to design their business logo comprehend how essential a logo is for their company so they are way more vested in the result. Every logo design job possesses it’s allotment of hurdles, however the greatest obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Fairfield, Connecticut book author

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, however it really is the most essential part of a published book given that it is ordinarily the primary thing a person sees in the bookstore. For a publisher, it’s the opportunity they will ever get to spotlight their brand and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has 2 letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences 1 of the things consumers often tend to remember the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline located in LA and while I’m not certain it really “took off” their business logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a feeling of air travel and it was surely a winner.

 Fairfield logo design utilized for marketing as well as a label style for Vintage Situation includes an archaic font design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, which looked to be vintage cases. For this logo concept I tried to come up with a logo that had a fluid retro feel to it and could easily be utilized for everything from a web site to an insignia on brand new cases that looked like they were from a different era.

Logo developed for an orthodontist in Fairfield, Connecticut, layout include an arc with lines intersecting through it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo design jobs because it appears that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to small business marketing, if dining establishments approached their branding in the exact same way dental practitioners do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I actually love doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo created for a household not-for-profit, the logo includes 4 personalities staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be representative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a logo design that communicated that they were about families without being overtly corny about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to summarize how people should think or feel they don’t understand the objective of a logo. If people have to consider a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that explains itself will never have the opportunity to be comprehended.

Logo layout produced for a hair layout studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that conveyed a feeling of contentment and elegance for their new hair salon. I came up with a concept which didn’t go the obvious direction of creating just a stylized orchid but alternatively created a logo which suggested an orchid in the formation of a swirl featured in to the letter O in the title and by putting attention on the logo design along with the figure of a hummingbird floating above the logo design itself. The obvious path in designing a company logo is more often than not the incorrect route and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the perception that they wanted to project to their customers.

Arabian steed logo design created for a steed cattle ranch that focuses on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind custom logo concept customized to manifest the unique physical traits of the Arabian type of equines. By having an unique head shape and very high tail carriage, the Arabian is one of the most quite easily identifiable equine breeds in the world.

Las Coffee shop logo layout a little restaurant, layout consists of a modified script font style which floats above a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, layout contains a modified script font style which hovers over a team of ornate lines and also dots.

Logo style for a software program designer the style attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and drive operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. However, it represented something to the owner of the company and in many cases the significance supporting a logo design is equally as important as how it serves the company it represents.

Evolve logo design created for a Fairfield, Connecticut interior designer, layout function a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fairfield, Connecticut interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, explores, coordinates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and also A in center of the word progressed have been customized to connect straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Fairfield, Connecticut logo design job was performed for a management consultant that helps business leaders to become more effective at handling people, expectations, and profitability.
A logo style featuring a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market place was ready for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all kinds of interests, a location to market their secondhand goods to other sports enthusiasts. I created their Fairfield logo design dsign using an illustration which grabs the interest of traffic and sends an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo design MQ farms, this logo design has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually composed for an Fairfield, Connecticut area farm it was actually designed for a commodities broker, and this particular logo design was one of many that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to develop a brand mark that projected self-assurance, financial success, and luxury.

 Fairfield Logo design for a not-for-profit, Turning Factor Solutions - the logo style feature for externally facing arrowhead and the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they would like, this can be a good thing or a bad thing. Good in that it gives a designer the liberty to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye without understanding where exactly the target is. Luckily, in this particular case, I nailed a bullseye with the 1st go.

Logo design made for the use of an indication for the restaurant (Brewgrrs), it is an ornate script typeface that is evocative a renowned sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the business owner to produce a logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very legible from over a block away.