Acute Care 360 ImageCo, Farmington, Connecticut, CT,

ImageCo, Farmington, Connecticut, CT,

Evolv Design logo designed by ImageCo, Farmington, Connecticut, CT,

Red Panda Publishers logo designed by ImageCo, Farmington, Connecticut, CT,

Farmington, Connecticut, CT,

ImageCo, Farmington, Connecticut, CT,
ImageCo, Farmington, Connecticut, CT,

Mid Valley Pathology logo designed by ImageCo, Farmington, Connecticut, CT,

FSA OK logo designed by ImageCo, Farmington, Connecticut, CT,

Emerald Heights logo designed by ImageCo, Farmington, Connecticut, CT,

Club Sapphire logo designed by ImageCo, Farmington, Connecticut, CT,

Downtown Dogs logo designed by ImageCo, Farmington, Connecticut, CT,

School board logo designed by ImageCo, Farmington, Connecticut, CT,

Ferry Street Coffee Company logo designed by ImageCo, Farmington, Connecticut, CT,

Stoney Forensic logo designed by ImageCo, Farmington, Connecticut, CT,

Smart kernels logo designed by ImageCo, Farmington, Connecticut, CT,

STRATEGIES FOR CHOOSING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so anytime a design firm presents a money back guarantee try to keep in mind that they simply cannot reimburse the time you commit which is much more valuable than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design agency can only be evaluated by the quality of their portfolio, if the work in their portfolio does not contain real world samples odds are they will not be able to produce a premium logo design.

VISION

A logo’s aim is to be understood and remembered, and it’s objective is to echo your personal vision for your business. If a designer isn’t focused on actualizing your vision, the thing they are really focused on is how quickly they will get paid.

Farmington LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs establish memorable brand identities. We’ve undertaken brand design work for builders, colleges, diamond miners, wedding singers, diners, retail stores, and practically every other kind of business concern you can envision. What makes ImageCo unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every branding project as if it will be utilized as an electric sign. As a result of our sign first method our identity designs can, and have been utilized in everything from garment labels to billboards. Our sign first method guarantees that our logo designs are just as effective whether they are used in TV commercials or website headers, they are consistently recognizable, understood, and always remembered irrespective of size or purpose.

American Made ★ Design

The thing which seriously sets ImageCo apart from many of the design companies that you might possibly have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are brought on board to do, we perform in-house. No matter the kind of project we undertake, logo design, website design, trade show display, or retail sign, we do not, and never will farm out our customer’s projects to agencies based outside the US. Whenever you call us at 1-855-IMAGECO the person that answers the telephone is ImageCo’s owner and designer, not an agent that marks up the cost of your design project and dictates the terms of how we do business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

Nearly every new Farmington entrepreneur knows they require a logo, however few new business owners entirely realize the pivotal role their organization’s logo will make in their financial success, or precisely why one logo design works better than another. A logo design has an immediate and lasting influence on the prosperity of a company, go with the right one and it can make the door swing and phone ring, select the incorrect one and it will be an obstacle and an impediment for the life of a company. The logos featured in the ImageCo portfolio help Farmington companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs do not need deliberation, they can be comprehended in just a glance.
  2. Scalability: from business cards to retail signs a scalable logo design will be legible and equally emotive at every scale.
  3. Versatility: logos which function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or organization they represent.
  5. Relevance: a company logo must be timeless and should feel equally relevant today, tomorrow, and thirty years from now.

understand your brand

Brand – It’s both a verb and a noun, it’s an identifying mark and also the act of denoting something to make sure that it can be identified, its origin comes from the brand burned onto animals. Today a brand indicates pretty much anything with a motive, regardless of whether it be earnings or politics, a brand is an innate aspect of specifying the worth of something in the customer’s mind.

Branding – Is sort of like marketing and advertising’s attractive sister, they are all from the exact same family, the difference being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest aimed at a specific audience, it’s objective is to develop a mental image that the target market can connect to.

Brand Image – An image planted and nurtured through advertising and marketing and also identity design. When a person mentions the brand names Porsche or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can deliver us from point A to point B, the image we have (or at least I have) is of freedom, elegance, of something dangerous and sexy . That is brand image and brand image is what makes individuals purchase those brands. Brand image is why individuals acquire specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Companies – If you reflect on the origin of the majority of branding companies you’ll find that they are often re-branded advertising and marketing firms. When a person says they are in advertising and marketing the majority of people will likely have an idea about what they do. However when a person claims “I’m in branding”… it just sounds much more impressive, probably it’s due to the fact that most people do not know what it implies to be in branding so it comes off as more mysterious and maybe even sexy.

Brand Identity – Is an inclusive term that defines the visual components of a product or agency that influence perceptions. This mainly includes the name, the logo, the product packaging, the different colors utilized however can likewise include sound, lights, texture, signage, really anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that focuses on a kind of visual design that helps form the public image of a firm, a product or an organization. Brand identity designers produce logo designs, signage designs, product packaging, as well as collateral products such as business cards, stationery, and pamphlets. Some visual designers also develop websites and user interfaces. The crucial function of a brand identity designer is to develop the visual cues as well as an emotional tone with the objective of influencing activities, results and assumptions.

select signs/logos

Retro logo design of a bike produced for a Farmington coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were launching in an old section of the community and hoped to project a retro atmosphere without appearing as stodgy or low energy. I fulfilled the two jobs by developing a business logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo style with a microscopic lense slide and also germs designed for Farmington medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the causes and outcomes of diseases, mainly the field of medicine that deals with the clinical examination of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is the only instance I remember where I was able to integrate a bacteria-laden microscope slide within a business logo design.

Typically I try not to be overly literal with a design and to a degree, this design approaches the company it serves quite literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more interest grabbing and even more unforgettable.

logo layout with a jumping green frog designed for a family members enjoyable facility in Farmington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects that come my way, I’ve done dozens of logo designs for doctors, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to feature a handful of springs into the design but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for marketing. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, as well as a tree - developed for Farmington travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche profession due to the fact that travel photographers don’t shoot places or things but rather convey emotional journeys through the pictures they record. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be communicated with mere words. I attempted to do something similar to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Farmington logo design but also to show the depth in her art and in the way that she perceives the world through the lens of her camera.

 Farmington logo design with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I genuinely relish and the Coastal Wireless project was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A but my customer, even though he loved the concept, didn’t care for my choice of birds. This guy seriously hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this particular breed of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with colleagues and family members as well as with folks that they don’t even know so as to get impartial viewpoints on the value of a design. Fortunately, he discussed it with his family members and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a weird animal in the design world given that the people that are inclined to hire a professional to create their logo design recognize how crucial a logo is for their organization so they are way more invested in the end result. Every logo job possesses it’s portion of hurdles, however the most significant challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo style with bamboo in the background, style for Farmington publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, but it is the most crucial part of a published book because it is usually the primary thing a person views in the bookstore. With regard to a publishing company, it’s the best opportunity that they will likely ever have to publicize their product and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it seems like that in many cases 1 of the items people often tend to recollect the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline located in LA and while I’m not sure it really “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a sense of flight and it was definitely a success.

 Farmington logo design utilized for marketing and also a tag style for Vintage Instance includes an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which appeared to be vintage cases. For this custom logo design I attempted to come up with a logo that provided a fluid retro feel to it and could be utilized for everything from a web page to a label on brand new cases that appeared like they were from another era.

Logo produced for an orthodontist in Farmington, layout include an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging and difficult logo jobs because it appears that every single dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to small business branding, if restaurants approached their branding in the same way dental practices do every one of their logos would definitely be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dental logos because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this concept over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo designed for a family members nonprofit, the logo design features 4 characters surprised in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe how individuals should think or feel they don’t understand the purpose of a logo. If people have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the likelihood to be understood.

Logo design developed for a Farmington hair style studio featuring a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design that communicated a sense of serenity and connection for their new hair studio. I created a concept that did not go the obvious route of crafting simply a stylized orchid but rather crafted a company logo that implied a flower in the pattern of a swirl integrated into the letter O in the title and by putting emphasis on the logo design using the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a logo design is in most cases the incorrect course and in this case, the design ended up not being about the orchid but alternately put the importance on the perception that they really wanted to project to their clients.

Arabian horse logo style created for a steed cattle ranch that specializes in breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a unique custom logo design styled to display the unique physical traits of the Arabian pedigree of horses. By having a different head shape and higher tail carriage, the Arabian is one of the very most quite easily identifiable equine types in the whole world.

Las Cafe, A Farmington Coffee shop logo layout a tiny restaurant, layout includes a modified script font which hovers over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny dining establishment, style consists of a modified script typeface which floats over a team of elaborate lines as well as dots.

Logo design for a software program developer the layout attributes as well as iconic Farmington component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and drive operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. But it represented something to the owner of the business and in quite a few cases the significance supporting a logo is equally as important as how it brands the company it stands for.

Develop logo design produced for a Farmingtoninterior developer, style attribute a series of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Farmington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, researches, coordinates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location assessments, programming, research, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions in Farmington, the personalities for letter V as well as A in center of the word progressed have actually been customized to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Farmington logo design job was undertaken for a management consultant that assists business professionals to develop into more effective at supervising people, expectations, and productivity.

A Farmington business logo layout featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market was primed for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of interests, a place to sell their previously owned products to other sports enthusiasts.

I designed their Farmington logo design design utilizing an illustration which grabs the attention of vehicles and sends an image that invokes the enthusiasm of the outdoors. With traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.

Logo style MQ ranches, this Farmington company logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really created for an Farmington area farm it was in reality designed for a products broker, and this particular brand was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to make a brand mark that projected self-assurance, effectiveness, and luxury.

 Farmington Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for externally facing arrow and also the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they desired, that can be a good thing or a bad thing. Good in that it grants a designer the freedom to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye without knowing where the target is. Thankfully, in this case, I hit a bullseye with the 1st shot.

Logo design made for the use of an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is reminiscent of a renowned Farmington sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the proprietor to produce a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Electrical sign design for Farmington restaurnat designed by Farmington Sign Shop
Farmington logo design and brand identity design for Farmington companies
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,

Logo designed by ImageCo, Farmington, Connecticut, CT,

Logo designed by ImageCo, Farmington, Connecticut, CT,

Logo designed by ImageCo, Farmington, Connecticut, CT,

Logo designed by ImageCo, Farmington, Connecticut, CT,

Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,
Logo designed by ImageCo, Farmington, Connecticut, CT,