Glastonbury, Connecticut Logo Design

Virtually every new Glastonbury company realizes that they require a logo, yet few new business owners thoroughly understand the pivotal role their company logo will make in their becoming successful, or why one business logo works far better than another. A logo design has an instant and long-term influence on the financial success of a company, choose the correct one and it will make the door swing and phone ring, go with the incorrect one and it can be an obstacle and a hindrance for the life span of an organization.

The logos featured in the ImageCo portfolio help Glastonbury, Connecticut companies succeed, they are effective in any given scenario and the reason they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logo designs don’t require scrutiny, they can be comprehended in just a glance.
  2. Scalability: from labels to movie screens a scalable logo will continue to be legible and just as emotive at virtually any scale.
  3. Versatility: logos which operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a company logo needs to be lasting and should feel as relevant today, tomorrow, and 20 years from now.
Retro logo design of a bicycle created for a Glastonbury, Connecticut coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were actually launching in an older section of the area and wanted to project a nostalgic vibe without appearing as boring or low energy. I fulfilled both of these tasks by means of creating a business logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo design with a microscopic lense slide as well as germs created for Glastonbury, Connecticut medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the root causes and consequences of diseases, especially the branch of healthcare which deals with the laboratory assessment of specimens of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I remember where I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Usually I try not to be extremely literal with a design and to a degree, this design approaches the company it represents fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more focus grabbing and more unforgettable.

logo design with a leaping green frog developed for a family fun center in Glastonbury, Connecticut.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs that come my way, I’ve done dozens of logo designs for doctors, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the obvious choice would have been to feature a handful of springs into the design but Cool Springz is a fun location to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a route, a stream, and also a tree - made for Glastonbury, Connecticut travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional experiences through the photos they capture. The thought behind this logo concept was to utilize negative space to communicate more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance which can’t be communicated with just words. I tried to do something much the same to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Glastonbury logo but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Glastonbury logo design with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I seriously enjoy and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however the client, while he loved the concept, really did not care for my choice of birds. This man really loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his contempt for this particular breed of sea bird.

When I turn a concept over to a customer I encourage them to talk about it with colleagues and family as well as with people that they don’t even know so as to get unprejudiced point of views on the benefit of a design. Fortunately, he shared it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Custom logo designs are a weird animal in the design world given that the people that have a tendency to hire a professional to create their business logo comprehend how crucial a logo design is for their company so they are much more vested in the end result. Every logo design project has it’s share of hurdles, but the greatest challenge is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo style with bamboo in the background, layout for Glastonbury, Connecticut book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, but it is the most crucial part of a published book since it is usually the first thing a person sees in the bookstore. Regarding a publisher, it’s the opportunity they will likely ever get to promote their product and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go yet it looks like that in many instances 1 of the aspects folks often tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service based in LA and while I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of air travel and it was undoubtedly a winner.

 Glastonbury logo design utilized for marketing and a tag style for Vintage Case features an old typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that looked to be antique cases. For this business logo concept I tried to come up with a logo that offered a fluid old style feel to it and could be utilized for everything from a web site to an insignia on brand new cases that looked like they were from another era.

Logo produced for an orthodontist in Glastonbury, Connecticut, design consist of an arc with lines converging through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most difficult logo projects considering that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to business advertising, if restaurants approached their advertising in the very same way dental professionals do every one of their logos would definitely be a picture explaining anything they served, McDonalds would likely contain a picture of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really enjoy doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo features 4 personalities staggered in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate specifically how people should think or feel they don’t understand the objective of a logo. If viewers have to consider a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that describes itself will never have the chance to be comprehended.

Logo style created for a hair design workshop featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that projected a feeling of relaxation and class for their new hair salon. I came up with a concept that did not go the obvious path of creating merely a stylized orchid but alternatively created a logo design which implied a flower in the pattern of a swirl incorporated into the letter O in the name and by putting emphasis on the concept using the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a logo design is more often than not the wrong route and in this case, the design ended up not being about the orchid but instead laid the focus on the perception that they really wanted to transmit to their clients.

Arabian horse logo layout produced for a steed ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind creative logo design tailored to exemplify the unique physical traits of the Arabian breed of horses. With a distinctive head shape and very high tail carriage, the Arabian is one of the highly immediately identifiable horse breeds in the world.

Las Coffee shop logo layout a little restaurant, style consists of a changed script typeface which floats over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, design includes a modified manuscript typeface which hovers over a group of luxuriant lines as well as dots.

Logo design for a software developer the style features and renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However, it represented something to the owner of the business and in many cases the significance behind a business logo is equally as important as how it serves the business it represents.

Develop logo style developed for a Glastonbury, Connecticut indoor designer, layout function a series of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Glastonbury, Connecticut interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, collaborates, and oversees such projects. Interior design is a diverse profession that consists of conceptual development, space planning, location examinations, programming, research, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and also A in center of the word progressed have actually been changed to connect directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Glastonbury, Connecticut logo design project was completed for a leadership expert that helps business professionals to develop into more efficient at supervising people, expectations, and profitability.
A logo design featuring an angler in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the founders of On the Fly understood the market place was prepared for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a location to market their pre-owned products to other sports enthusiasts. I created their Glastonbury logo dsign utilizing an image which grabs the interest of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t actually created for an Glastonbury, Connecticut area farm it was in reality devised for a commodities broker, and this trademark was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to create a brand mark that projects self-assurance, financial success, and wealth.

 Glastonbury Logo design for a nonprofit, Turning Point Solutions - the logo style attribute for outwardly dealing with arrow and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they desired, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to explore any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where exactly the target is. Luckily, in this particular case, I hit a bullseye with the 1st go.

Logo designed for making use of an indication for the restaurant (Brewgrrs), it is an ornate script font style that is evocative a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked directly with the owner to produce a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.