Guilford, Connecticut Logo Design

Every new Guilford organization understands that they require a logo, yet few new business owners thoroughly grasp the key role their company logo can make in their financial success, or the reason that one business logo works better than another. A business logo has an instant and sustaining impact on the growth of a business, select the right one and it can make the door swing and cash register ring, go with the incorrect one and it can be a barrier and an impediment for the longevity of an organization.

The logos featured in the ImageCo portfolio help Guilford, Connecticut companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five things in common.

  1. Simplicity: simple logo designs don’t require deliberation, they can be realized in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and just as emotive at any size.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a logo should be timeless and will feel relevant today, tomorrow, and thirty years from today.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle produced for a Guilford, Connecticut coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were opening up in an old section of the community and wished to visualize a retro tone without appearing as boring or low energy. I fulfilled the two tasks via developing a business logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo layout with a microscopic lense slide as well as bacteria created for Guilford, Connecticut medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the causes and effects of diseases, mainly the branch of medicine that works with the laboratory examination of samples of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be excessively literal with a design and to a degree, this design approaches the company it represents quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more interest grabbing and even more meaningful.

logo design with a jumping eco-friendly frog created for a family members fun facility in Guilford, Connecticut.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to integrate a some springs into the design but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design including a flock of birds, a mountain, a trail, a stream, as well as a tree - designed for Guilford, Connecticut travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field because travel photographers don’t shoot places or things but instead project emotional experiences by means of the images they capture. The idea behind this logo concept was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of almost all good photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness which can’t be revealed with mere words. I attempted to do something very similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Guilford logo design but also to show the depth of her art and in the way that she sees the world through the lens of her camera.

 Guilford logo layout with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really relish and the Coastal Wireless project was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the client, while he liked the concept, really did not care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his scorn for this particular variety of sea bird.

When I turn a design over to a client I urge all of them to discuss it with colleagues and family members as well as with other people that they don’t actually know so as to get impartial assessments on the worthiness of a design. Fortunately, he shared it with his family members and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logos are a weird animal in the design world because the people that are inclined to hire an expert to design their logo comprehend how essential a logo is for their company so they are much more invested in the end result. Every logo project possesses it’s portion of obstacles, however the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Guilford, Connecticut book author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, yet it really is the most crucial part of a printed book due to the fact that it is in most cases the initial thing a person views in the book shop. Regarding a publisher, it’s the optimal opportunity they will ever have to publicize their product and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many cases one of the aspects folks tend to recall the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service located in LA and although I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a sense of flight and it was undoubtedly a success.

 Guilford logo layout made use of for advertising and a label style for Vintage Situation features an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which looked to be much older cases. For this business logo design I attempted to come up with a logo that possessed a fluid vintage feel to it and could be used for everything from a web page to an insignia on brand new cases that appeared like they were from a different point in time.

Logo design developed for an orthodontist in Guilford, Connecticut, design include an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most difficult logo jobs due to the fact that it appears that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to small business advertising, if restaurants approached their advertising in the very same way dental offices do every one of their company logos would be a picture trying to explain anything they served, McDonalds would most likely contain a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family nonprofit, the logo design features 4 characters startled in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name presented a distinct opportunity to do a logo design that communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe specifically how people should think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that explains itself will never have the likelihood to be comprehended.

Logo style created for a hair style workshop including a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which communicated a sense of calmness and class for their new hair studio. I came up with a design that didn’t go the obvious path of designing merely a stylized orchid but alternatively designed a logo design which implied an orchid in the pattern of a swirl featured into the letter O in the name and by placing emphasis on the logo design using the figure of a hummingbird hovering above the image itself. The obvious path in creating a company logo is usually the wrong path and in this case, the design ended up not being about the flower but instead placed the emphasis on the emotion that they wanted to forecast to their clients.

Arabian equine logo design developed for a steed ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a unique organization logo design fashioned to illustrate the unique physical traits of the Arabian pedigree of horses. By having an unique head form and high tail carriage, the Arabian is one of the very most easily recognizable horse breeds in the entire world.

Las Cafe logo design a tiny restaurant, style consists of a changed manuscript font style which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, layout consists of a changed script font style which floats above a team of elaborate lines and dots.

Logo layout for a software application developer the layout features and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the business and in quite a few cases the symbolism supporting a logo design is just as important as how it serves the business it stands for.

Develop logo layout developed for a Guilford, Connecticut interior designer, layout function a collection of red circles that converge as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Guilford, Connecticut interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, collaborates, and oversees such ventures. Interior design is a multifaceted occupation that includes conceptual development, area planning, location inspections, programming, investigation, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo layout done for Advanced Management Solutions, the characters for letter V as well as A in middle of the word advanced have actually been customized to connect straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Guilford, Connecticut logo design project was undertaken for a management coach that enables business leaders to become more efficient at overseeing people, expectations, and productivity.
A logo design including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly understood the market place was primed for an outdoor sporting merchant that operates as a consignment company. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of passions, a place to sell their used equipment to other sports enthusiasts. I created their Guilford logo dsign with a graphic that captures the attention of vehicles and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo design has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually produced for an Guilford, Connecticut area farm it was actually created for a products broker, and this company was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to produce a graphic that projects esteem, success, and opulence.

 Guilford Logo design for a nonprofit, Transforming Factor Solutions - the logo style function for ostensibly facing arrowhead and also the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they wanted, that can be a good thing or a bad thing. Good in that it grants a designer the freedom to delve into any concept that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this instance, I struck a bullseye with the first go.

Logo made for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant script font style that is evocative a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the owner to create a business logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very easy to read from over a block away.