Westport Logo Design

Each and every new Westport company realizes that they need a logo, yet few new business owners entirely comprehend the key role their logo design will perform in their financial success, or the reason that one logo design works better than another. A logo design has a critical and long-term impact on the financial success of a business, go with the right one and it can make the door swing and cash register ring, select the wrong one and it will be a barrier and a hindrance for the life span of a company. The logos included in the ImageCo portfolio help Westport businesses succeed, they are effective in any given circumstance and the reason why they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logos do not require consideration, they can be realized in merely a look.
  2. Scalability: from business cards to signboards a scalable logo design will continue to be legible and just as emotive at any scale.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and thirty years from now.

Retro logo design of a bicycle produced for a Westport coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually launching in an old part of the city and hoped to project a retro tone without coming across as uninteresting or low energy. I achieved both of these tasks by means of creating a sign concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

medical logo style with a microscope slide and bacteria made for Westport medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the triggers and effects of diseases, especially the field of medicine which works with the clinical evaluation of samples of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the only instance I recall where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I try not to be excessively literal with a concept and to a degree, this design approaches the company it serves rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more attention grabbing and more meaningful.

logo design with a leaping eco-friendly frog developed for a household enjoyable facility in Westport.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to feature a few springs into the design but Cool Springz is a fun location to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a route, a stream, and also a tree - designed for Westport traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers don’t capture locations or things but instead project emotional journeys through the pictures they capture. The idea behind this logo composition was to utilize negative space to project more than what was visible upon initial view, which I think is quintessential of almost all good photographers in that they often convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance that can’t be communicated with just words. I made an effort to do something comparable to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Westport logo design but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Westport logo style with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I truly relish and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A but my customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy truly despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his hatred for this specific type of sea bird.

When I turn a concept over to a client I encourage them to talk about it with friends and family members as well as with individuals that they don’t actually know so as to get objective opinions on the worthiness of a concept. Fortunately, he discussed it with his whole family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Custom logo designs are a strange creature in the design world because the people that have a tendency to hire a professional to create their logo comprehend how important a logo design is for their organization so they are much more invested in the outcome. Every logo design project has it’s portion of difficulties, however the most significant obstacle is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Westport publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, yet it is the most important part of a printed book because it is in most cases the first thing a person sees in the bookstore. Regarding a publisher, it’s the optimal opportunity they will ever have to publicize their label and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has two letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many occurrences 1 of the traits folks usually tend to recollect the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline based in LA and while I’m not certain it actually “took off” their logo design didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of air travel and it was definitely a success.

 Westport logo layout utilized for advertising and a tag design for Vintage Instance features an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, that appeared to be much older cases. For this custom logo design I tried to come up with a logo that had a fluid retro feel to it and could easily be used for anything from a web site to an insignia on brand new cases that looked like they were from another era.

Logo design developed for an orthodontist in Westport, style include an arc with lines converging through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most challenging logo design jobs because it seems that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to business branding, if dining establishments approached their branding in the very same way dental practitioners do every one of their company logos would be a picture explaining something they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dental care logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo features 4 personalities startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be representative of the love that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that communicated that they were about families without being openly corny about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo design to describe precisely how individuals should think or feel they don’t understand the purpose of a logo. If people have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that describes itself won’t have the opportunity to be understood.

Logo design created for a hair design workshop including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which conveyed an atmosphere of tranquility and class for their new hair salon. I came up with a concept which did not go the obvious course of creating just a stylized orchid but rather created a company logo which implied an orchid in the formation of a swirl integrated in to the letter O in the name and by placing attention on the concept using the figure of a hummingbird floating above the image itself. The obvious path in creating a logo is generally the wrong direction and in this case, the design ended up not being about the orchid but instead laid the attention on the perception that they wanted to transmit to their clients.

Arabian steed logo style developed for a horse cattle ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind business logo design fashioned to display the unique physical traits of the Arabian breed of horses. By having an unique head shape and higher tail posture, the Arabian is one of the most easily recognizable equine types in the whole world.

Las Coffee shop logo layout a little dining establishment, layout consists of a modified manuscript font which floats above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout contains a changed manuscript font style which floats over a group of ornate lines and also dots.

Logo design for a software programmer the design features and also iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. However it represented something to the owner of the business and in many cases the symbolism behind a logo design is just as important as how it brands the business it represents.

Progress logo style produced for a Westport interior developer, design attribute a collection of red circles that intersect and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Westport interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, investigates, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, area planning, location inspections, programming, research, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and A in middle of the word advanced have been customized to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Westport logo design project was completed for a management guide that assists business professionals to develop into more successful at overseeing people, expectations, and profitability.

A logo design including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market place was primed for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a location to sell off their previously owned goods to other sports enthusiasts. I tailored their Westport business logo dsign using an illustration that garners the interest of vehicles and sends an image that invokes the passion of the outdoors. With traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo style MQ ranches, this logo design has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo concept wasn’t really produced for an Westport area farm it was actually created for a products broker, and this business logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce a graphic that projects esteem, effectiveness, and luxury.
Logo design developed for making use of a sign for the dining establishment (Brewgrrs), it is a luxuriant manuscript typeface that is similar to a well-known sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project in which I worked closely with the business owner to produce a logo design that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very easy to read from over a block away.