Bear Logo Design

Virtually every new Bear organization knows they need a logo, but few entrepreneurs fully understand the pivotal role their business logo will take in their financial success, or why one logo performs far better than another. A logo design has an instant and long term impact on the prosperity of a company, choose the right one and it can make the door swing and phone ring, select the wrong one and it will be a barrier and a hindrance for the longevity of a company. The logos presented in the ImageCo portfolio help Bear businesses prosper, they are effective in any given situation and the reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t demand contemplation, they can be realized in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable logo will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a business logo should be enduring and should feel relevant today, tomorrow, and 20 years from today.

Retro logo style of a bike developed for a Bear coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were actually launching in an old part of the town and wanted to cast a nostalgic vibe without coming across as boring or low energy. I achieved both tasks via creating a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo layout with a microscope slide and also germs developed for Bear medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the root causes and consequences of diseases, mainly the field of healthcare that works with the clinical evaluation of specimens of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind where I was able to incorporate a bacteria-laden microscope slide into a logo design.

Generally I try not to be overly literal with a design and to a point, this design approaches the company it serves rather literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more focus grabbing and a lot more unforgettable.

logo layout with a jumping eco-friendly frog developed for a household fun center in Bear.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve done dozens of logo designs for surgeons, dental offices, and lawyers but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to include a handful of springs into the concept but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a path, a stream, and also a tree - designed for Bear travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche area because travel photographers don’t shoot locations or things but instead reveal emotional experiences by means of the photos they record. The idea behind this logo design was to utilize negative space to communicate more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I attempted to do something comparable to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Bear logo design but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Bear logo layout with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I truly take pleasure in and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my customer, even though he loved the concept, didn’t care for my choice of birds. This man truly hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his scorn for this particular breed of sea bird.

When I turn a design over to a client I encourage them to share it with friends and colleagues and family as well as with other people that they don’t even know so as to get objective assessments on the value of a concept. Fortunately, he shared it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange creature in the design world because the people that have a tendency to hire an expert to create their logo design understand how important a logo design is for their company so they are way more vested in the final result. Every logo design project has it’s portion of obstacles, but the greatest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Bear publication author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it really is the most vital part of a printed book given that it is ordinarily the first thing a person sees in the bookstore. With regard to a publisher, it’s the absolute best opportunity that they will ever get to publicize their label and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go however it seems that in many instances one of the items individuals usually tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline company situated in LA and although I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a good sense of flight and it was definitely a winner.

 Bear logo style used for advertising and marketing and a tag layout for Vintage Case features an antiquated typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that appeared to be much older cases. For this business logo design I tried to come up with a logo that had a fluid retro feel to it and could be utilized for everything from a web site to a label on brand new cases that appeared like they were from another era.

Logo developed for an orthodontist in Bear, style consist of an arc with lines converging through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging logo projects because it appears that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden fields when it comes to business marketing, if dining establishments approached their advertising in the exact same way dental practitioners do every one of their company logos would definitely be a picture explaining something they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental care business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo developed for a family not-for-profit, the logo design features 4 personalities startled in height to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the residents in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to convey.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer attempts to use the logo to illustrate how individuals should think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that illustrates itself will never have the opportunity to be understood.

Logo style developed for a hair design studio including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that conveyed a spirit of relaxation and elegance for their new hair salon. I created a concept that did not go the obvious route of designing simply a stylized orchid but alternatively crafted a business logo which implied a flower in the formation of a swirl featured in to the letter O in the name and by putting attention on the logo design along with the silhouette of a hummingbird hovering above the image itself. The obvious path in creating a business logo is generally the incorrect direction and in this case, the design ended up not being about the flower but alternately placed the emphasis on the feeling that they really wanted to project to their patrons.

Arabian equine logo design produced for an equine ranch that focuses on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind custom logo design styled to display the unique physical traits of the Arabian kind of horses. By having an unique head shape and high tail carriage, the Arabian is one of the highly easily recognizable equine types in the whole world.

Las Cafe logo layout a little dining establishment, style consists of a modified script font style which hovers above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny restaurant, style consists of a customized script typeface which floats over a team of luxuriant lines as well as dots.

Logo layout for a software programmer the design attributes and also renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the business owner of the company and in quite a few cases the meaning behind a business logo is just as important as how it brands the company it stands for.

Advance logo style developed for a Bear interior designer, layout feature a series of red circles that intersect as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Bear interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, explores, collaborates, and manages such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, site assessments, programming, investigation, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of the word progressed have been changed to connect straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Bear logo design assignment was undertaken for a leadership advisor that helps business professionals to become more successful at overseeing people, expectations, and productivity.

A logo design including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the founders of On the Fly realized the market was primed for an outdoor sporting store that functions as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of interests, a place to sell their pre-owned products to other sports enthusiasts. I created their Bear logo dsign with an image which garners the interest of traffic and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.
Logo style MQ ranches, this logo layout has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really designed for an Bear regional farm it was in reality devised for an investments broker, and this creative logo was one of several which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a brand mark that projects self-confidence, effectiveness, and luxury.
Logo design created for making use of an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the proprietor to design a logo design which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very legible from over a block away.