Coconut Grove, Florida Logo Design

Nearly every new Coconut Grove company understands that they need a logo, but few entrepreneurs entirely understand the pivotal role their business logo will make in their financial success, or why one logo design works far better than another. A logo has an immediate and long-term effect on the viability of a business, choose the right one and it can make the door swing and phone ring, select the incorrect one and it can be an obstacle and an impediment for the life span of a company.

The logos included in the ImageCo portfolio help Coconut Grove, Florida companies succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logos don’t require deliberation, they can be grasped in just a glimpse.
  2. Scalability: from labels to movie screens a scalable logo design will remain legible and equally emotive at every dimension.
  3. Versatility: logos which work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they represent.
  5. Relevance: a business logo needs to be ageless and should feel as relevant today, tomorrow, and twenty years from today.
Retro logo design of a bicycle produced for a Coconut Grove, Florida coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually opening in an old section of the town and wished to cast a vintage feel without coming across as uninteresting or low energy. I achieved both tasks by developing a business logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo style with a microscope slide as well as germs made for Coconut Grove, Florida clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the triggers and effects of diseases, mainly the field of medicine which deals with the laboratory examination of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the only instance I remember where I was able to integrate a bacteria-laden microscope slide within a logo design.

Typically I try not to be overly literal with a concept and to a degree, this specific design approaches the company it represents rather literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and even more meaningful.

logo design with a leaping environment-friendly frog developed for a family enjoyable center in Coconut Grove, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects that come my way, I’ve produced dozens of logo designs for physicians, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the apparent choice would have been to incorporate a few springs into the concept but Cool Springz is a fun place to go and spring does not actually reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo design including a group of birds, a mountain, a path, a stream, and also a tree - designed for Coconut Grove, Florida travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture places or things but rather reveal emotional journeys by means of the images they capture. The idea behind this logo composition was to use negative space to convey more than what was visible upon first view, which I think is quintessential of most good photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness that can’t be conveyed with just words. I attempted to do something comparable to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Coconut Grove logo design but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Coconut Grove logo style with a seagull used for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I really savor and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however the customer, while he loved the concept, really did not care for my choice of birds. This particular man truly disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his scorn for this particular variety of sea bird.

When I turn a concept over to a customer I urge all of them to share it with colleagues and family members as well as with people that they don’t actually know so as to get unprejudiced viewpoints on the benefit of a design. Fortunately, he shared it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange creature in the design world given that the people that are inclined to hire a professional to create their logo recognize how vital a logo is for their business so they are way more invested in the final result. Every logo design project has it’s share of obstacles, however the biggest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Coconut Grove, Florida book author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, nevertheless it really is the most critical part of a published book because it is ordinarily the initial thing a person views in the book store. For a publishing company, it’s the absolute best opportunity they will likely ever get to promote their brand and get their logo design in front of the men and women that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many occurrences 1 of the aspects people often tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service located in LA and although I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of air travel and it was surely a winner.

 Coconut Grove logo layout used for marketing and also a tag style for Vintage Instance includes an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which seemed to be antique cases. For this logo concept I tried to come up with a logo that possessed a fluid nostalgic feel to it and could easily be used for everything from a website to a label on brand new cases that seemed like they were from another era.

Logo design produced for an orthodontist in Coconut Grove, Florida, design consist of an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging logo jobs due to the fact that it seems that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden professions when it comes to small business advertising, if restaurants approached their advertising in the same way dental practices do every one of their logos would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a household not-for-profit, the logo features 4 personalities startled in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wishes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that communicated that they were about families without being openly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize how people should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that explains itself will never have the opportunity to be comprehended.

Logo style developed for a hair layout workshop including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo which related a feeling of tranquility and class for their new hair studio. I created a concept which didn’t go the obvious path of designing merely a stylized orchid but instead crafted a logo which implied a flower in the formation of a swirl featured in to the letter O in the title and by placing attention on the logo design using the silhouette of a hummingbird floating over the logo design itself. The obvious path in designing a logo design is generally the incorrect route and in this case, the design ended up not being about the flower but instead put the attention on the emotion that they really wanted to transmit to their patrons.

Arabian horse logo style developed for an equine ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed an original company logo concept customized to illustrate the unique physical traits of the Arabian pedigree of equines. With a different head form and very high tail posture, the Arabian is one of the highly easily identifiable equine breeds in the whole world.

Las Cafe logo design a little restaurant, design consists of a changed manuscript font style which floats above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, style consists of a changed manuscript font style which hovers over a team of ornate lines as well as dots.

Logo layout for a software application designer the layout functions and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in quite a few cases the symbolism supporting a logo design is just as important as how it brands the enterprise it represents.

Progress logo style created for a Coconut Grove, Florida indoor developer, layout feature a collection of red circles that converge and also change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Coconut Grove, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, explores, coordinates, and manages such tasks. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site evaluations, programming, research, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and A in middle of words advanced have been customized to tie directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Coconut Grove, Florida logo design job was carried out for a management expert that helps business leaders to become more effective at overseeing people, expectations, and productivity.
A logo design featuring an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly realized the market was primed for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of passions, a spot to market their pre-owned equipment to other sports enthusiasts. I tailored their Coconut Grove logo design dsign utilizing an image that garners the attention of traffic and sends an image that calls to mind the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo design has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t really created for an Coconut Grove, Florida area farm it was really devised for an investments broker, and this logo design was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to generate a brand mark that projected confidence, success, and opulence.

 Coconut Grove Logo design for a not-for-profit, Transforming Factor Solutions - the logo style function for outwardly dealing with arrow as well as the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to discover any idea that comes to mind, bad in that it’s tricky to hit a bullseye without understanding where the target is. Luckily, in this particular instance, I nailed a bullseye with the 1st shot.

Logo created for making use of an indicator for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project in which I worked closely with the proprietor to develop a logo design which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.