Daytona Beach, Florida Logo Design

Nearly every new Daytona Beach business professional understands that they require a logo, however few new business owners thoroughly understand the vital role their organization’s logo will make in their becoming successful, or precisely why one business logo functions more effectively than another. A logo design has an instant and long term effect on the success of a business, select the correct one and it can make the door swing and cash register ring, go with the incorrect one and it can be an obstacle and a hindrance for the life of a business.

The logos included in the ImageCo portfolio help Daytona Beach, Florida companies prosper, they are effective in any given situation and the main reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs don’t demand contemplation, they can be understood in just a glance.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and just as emotive at every dimension.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo needs to be lasting and should feel as relevant today, tomorrow, and 20 years from today.
Retro logo style of a bike created for a Daytona Beach, Florida coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually launching in an old part of the city and wished to visualize a retro tone without coming across as stodgy or low energy. I fulfilled both tasks by creating a trademark concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

clinical logo style with a microscopic lense slide and bacteria designed for Daytona Beach, Florida clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the triggers and consequences of diseases, mainly the field of medicine that works with the clinical examination of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Generally I try not to be overly literal with a design and to a degree, this design approaches the company it represents very literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more focus grabbing and more meaningful.

logo layout with a leaping eco-friendly frog created for a household fun center in Daytona Beach, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for surgeons, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I did was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a mountain, a trail, a stream, and a tree - created for Daytona Beach, Florida traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche field due to the fact that travel photographers tend not to capture locations or things but instead project emotional journeys by means of the images they record. The idea behind this logo design was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of almost all professional photographers in that they frequently convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be conveyed with mere words. I attempted to do something very similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Daytona Beach logo design but also to show the depth to her work and in the way that she perceives the world through the lens of her camera.

 Daytona Beach logo style with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I genuinely savor and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however my customer, while he loved the concept, didn’t care for my choice of birds. This guy truly despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his aversion for this particular type of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with colleagues and family members as well as with individuals that they don’t even know so as to get neutral viewpoints on the worthiness of a design. Fortunately, he discussed it with his family members and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world because the people that have a tendency to hire a professional to design their logo design realize how important a logo design is for their organization so they are way more invested in the final result. Every logo design job possesses it’s portion of hurdles, however the largest obstacle is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Daytona Beach, Florida publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it is the most important part of a printed book due to the fact that it is ordinarily the first thing a person sees in the bookstore. Regarding a publisher, it’s the absolute best opportunity that they will likely ever have to promote their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems that in many occurrences one of the things folks usually tend to remember the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline company situated in LA and while I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a spirit of flight and it was undoubtedly a winner.

 Daytona Beach logo layout utilized for advertising and also a tag design for Vintage Situation includes an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, which appeared to be much older cases. For this brand design I tried to come up with a logo that had a fluid nostalgic feel to it and could be used for anything from a web page to a label on brand new cases that seemed like they were from a different point in time.

Logo design produced for an orthodontist in Daytona Beach, Florida, style include an arc with lines converging through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo jobs considering that it appears that each and every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden professions when it comes to small business advertising, if restaurants approached their branding in the exact same way dental practitioners do every one of their company logos would be a picture trying to explain anything they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental care logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo made for a household nonprofit, the logo design features 4 characters staggered in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution wishes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which conveyed that they were about families without being overtly tacky about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe precisely how people ought to think or feel they don’t understand the purpose of a logo. If people have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo style developed for a hair style workshop including a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that conveyed a feeling of tranquility and elegance for their new hair salon. I came up with a concept that did not go the obvious course of creating simply a stylized orchid but instead delivered a company logo which suggested a flower in the formation of a swirl integrated in to the letter O in the title and by placing emphasis on the logo design along with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is in most cases the incorrect direction and in this case, the design ended up not being about the orchid but alternately placed the importance on the emotion that they really wanted to forecast to their clients.

Arabian horse logo design developed for an equine ranch that specializes in breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed an original creative logo concept customized to epitomize the unique physical traits of the Arabian type of equines. With a distinctive head shape and very high tail carriage, the Arabian is one of the highly quite easily identifiable equine types in the whole world.

Las Coffee shop logo style a small restaurant, design consists of a modified script font which hovers above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small dining establishment, style includes a modified manuscript typeface which floats above a group of ornate lines and also dots.

Logo design for a software programmer the layout functions as well as iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the business and in quite a few cases the symbolism supporting a logo is just as important as how it serves the company it represents.

Advance logo design created for a Daytona Beach, Florida indoor designer, layout function a collection of red circles that intersect and change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Daytona Beach, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, explores, coordinates, and manages such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, location inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of words progressed have been customized to tie straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Daytona Beach, Florida logo design job was undertaken for a leadership consultant that assists business professionals to develop into more successful at supervising people, expectations, and profitability.
A logo style featuring a fisherman in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was ready for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their secondhand goods to other sports enthusiasts. I designed their Daytona Beach logo dsign using a graphic which grabs the attention of traffic and projects an image that evokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ farms, this logo design has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really created for an Daytona Beach, Florida area farm it was actually devised for a products broker, and this brand was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to design a brand mark that projects trust, effectiveness, and wealth.

 Daytona Beach Logo design for a nonprofit, Transforming Point Solutions - the logo design function for ostensibly dealing with arrow as well as the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye without understanding where the target is. Luckily, in this particular instance, I nailed a bullseye with the very first try.

Logo designed for using an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked directly with the business owner to develop a business logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.