Delray Beach Logo Design

Nearly every new Delray Beach organization realizes that they need a logo, yet few new business owners fully recognize the pivotal role their logo will make in their success, or why one logo performs better than another. A business logo has an instant and lasting influence on the growth of a business, choose the correct one and it can make the door swing and phone ring, select the wrong one and it will be an obstacle and a hindrance for the life span of a business. The logos included in the ImageCo portfolio help Delray Beach businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos don’t demand consideration, they can be grasped in merely a glance.
  2. Scalability: from business cards to billboards a scalable business logo will remain legible and just as emotive at any size.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they represent.
  5. Relevance: a business logo should be enduring and will feel relevant today, tomorrow, and twenty years from now.

Retro logo layout of a bike produced for a Delray Beach coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were actually launching in an old part of the area and wished to visualize a nostalgic atmosphere without coming across as boring or low energy. I accomplished both jobs by means of creating a company logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

medical logo design with a microscopic lense slide and germs developed for Delray Beach clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the causes and effects of diseases, especially the field of healthcare which works with the laboratory assessment of specimens of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is really the sole instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Generally I attempt not to be overly literal with a design and to a degree, this design approaches the company it represents very literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more attention grabbing and much more meaningful.

logo design with a leaping eco-friendly frog designed for a family fun center in Delray Beach.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for surgeons, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to feature a couple springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for advertising. I also think this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo design featuring a group of birds, a hill, a path, a stream, and a tree - made for Delray Beach travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche profession due to the fact that travel photographers don’t capture places or things but instead reveal emotional journeys through the pictures they capture. The idea behind this logo composition was to make use of negative space to convey more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be revealed with mere words. I made an effort to do something the same to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Delray Beach logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Delray Beach logo style with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I really savor and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however my client, even though he liked the concept, didn’t care for my choice of birds. This man truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this specific type of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and colleagues and family members as well as with people that they don’t actually know so as to get honest assessments on the worthiness of a concept. Fortunately, he talked about it with his family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world given that the people that tend to hire an expert to create their logo understand how crucial a logo is for their business so they are much more vested in the result. Every logo project has it’s allotment of hurdles, but the greatest obstacle is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Delray Beach publication author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it is the most important part of a published book due to the fact that it is ordinarily the primary thing a person views in the book shop. Regarding a publisher, it’s the best opportunity that they will likely ever have to promote their label and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many instances 1 of the items individuals usually tend to recall the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline situated in LA and although I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their name lent itself well to conferring a feeling of air travel and it was definitely a winner.

 Delray Beach logo style utilized for advertising and a tag layout for Vintage Situation features an antiquated font style style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which seemed to be much older cases. For this logo concept I strove to come up with a logo that offered a fluid old-fashioned feel to it and could easily be used for anything from a web site to an insignia on brand new cases that appeared like they were from a different point in time.

Logo design produced for an orthodontist in Delray Beach, style include an arc with lines converging through it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging and difficult logo design projects due to the fact that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to business advertising, if restaurants approached their branding in the exact same way dental professionals do every one of their company logos would definitely be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design includes 4 characters surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo that conveyed that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to summarize specifically how people ought to think or feel they don’t understand the goal of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that describes itself won’t have the chance to be comprehended.

Logo layout produced for a hair style workshop featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo which projected a feeling of ease and connection for their new hair studio. I came up with a design that didn’t go the obvious course of creating merely a stylized orchid but rather created a logo design which suggested an orchid in the formation of a swirl integrated in to the letter O in the name and by putting attention on the concept along with the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a business logo is more often than not the wrong course and in this case, the design ended up not being about the flower but alternately placed the emphasis on the emotion that they really wanted to forecast to their clients.

Arabian equine logo design created for an equine ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct logo design customized to illustrate the unique physical traits of the Arabian type of horses. With a different head form and higher tail carriage, the Arabian is one of the most quite easily identifiable horse breeds in the entire world.

Las Cafe logo layout a small dining establishment, style includes a changed script font which floats above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small restaurant, design consists of a modified manuscript font style which hovers over a group of luxuriant lines as well as dots.

Logo design for a software designer the style functions and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in many cases the significance supporting a logo design is equally as important as how it brands the company it stands for.

Evolve logo style produced for a Delray Beach interior developer, design attribute a collection of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Delray Beach interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, explores, coordinates, and oversees such tasks. Interior design is a diverse occupation that involves conceptual development, space planning, site examinations, programming, study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V as well as A in center of the word progressed have actually been modified to link directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Delray Beach logo design project was completed for a leadership specialist that assists business professionals to become more successful at managing people, expectations, and profitability.

A logo layout featuring a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market place was prepared for an outdoor sporting store that functions as a consignment company. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a location to market their pre-owned items to other sports enthusiasts. I designed their Delray Beach logo design dsign along with an image that garners the interest of traffic and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo layout has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually produced for an Delray Beach regional farm it was actually developed for a products broker, and this logo design was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to generate an identity that projected confidence, success, and wealth.
Logo design created for making use of an indication for the dining establishment (Brewgrrs), it is an ornate script font that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked directly with the owner to develop a logo that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very easy to read from over a block away.