Delray Beach, Florida Logo Design

Every new Delray Beach business person understands that they are in need of a logo, however few entrepreneurs thoroughly recognize the pivotal role their logo design can play in their becoming successful, or precisely why one logo works better than another. A logo design has an instant and long-term effect on the financial success of a company, pick the right one and it can make the door swing and phone ring, select the incorrect one and it will be a barrier and a hindrance for the longevity of a business.

The logos presented in the ImageCo portfolio help Delray Beach, Florida companies prosper, they are effective in any given situation and the reason why they are so effective is because they all have these 5 features in common.

  1. Simplicity: simple logos don’t require deliberation, they can be grasped in merely a look.
  2. Scalability: from business cards to movie screens a scalable logo will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos which operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a logo design should be lasting and will feel as relevant today, tomorrow, and thirty years from today.
Retro logo layout of a bicycle developed for a Delray Beach, Florida coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were opening up in an older part of the area and wished to project a retro feel without appearing as uninteresting or low energy. I fulfilled both of these tasks by means of creating a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo layout with a microscopic lense slide and also germs made for Delray Beach, Florida medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the triggers and effects of diseases, especially the branch of healthcare which works with the clinical evaluation of samplings of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is really the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Usually I try not to be overly literal with a concept and to a degree, this design approaches the company it represents rather literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more interest grabbing and a lot more meaningful.

logo style with a leaping eco-friendly frog created for a household enjoyable center in Delray Beach, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects that come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to include a few springs into the design but Cool Springz is a fun location to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design featuring a flock of birds, a mountain, a path, a stream, as well as a tree - created for Delray Beach, Florida traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche area because travel photographers tend not to capture locations or things but rather reveal emotional journeys by means of the images they capture. The thought behind this logo concept was to utilize negative space to project more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they oftentimes convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness which can’t be revealed with mere words. I attempted to do something similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Delray Beach logo but also to illustrate the depth to her work and in the way that she sees the world through the lens of her camera.

 Delray Beach logo style with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I truly take pleasure in and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A however my customer, while he liked the concept, didn’t care for my choice of birds. This particular guy truly disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and family as well as with folks that they don’t even know so as to get objective point of views on the merit of a concept. Fortunately, he shared it with his family members and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logo designs are a strange animal in the design world because the people that tend to hire an expert to design their business logo understand how important a logo design is for their business so they are much more invested in the final result. Every logo design project possesses it’s portion of hurdles, however the greatest obstacle is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Delray Beach, Florida book author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, nevertheless it really is the most essential part of a printed book since it is usually the primary thing a person views in the book shop. Regarding a publisher, it’s the best opportunity that they will ever have to publicize their brand and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems like that in many instances one of the items consumers often tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline based in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a spirit of air travel and it was definitely a winner.

 Delray Beach logo design used for advertising and also a label design for Vintage Situation features an archaic font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that appeared to be vintage cases. For this custom logo design I tried to come up with a logo that offered a fluid vintage feel to it and could easily be utilized for anything from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo design produced for an orthodontist in Delray Beach, Florida, layout consist of an arc with lines intersecting via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo design jobs due to the fact that it appears that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to small business branding, if restaurants approached their branding in the same way dentists do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would likely include a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design developed for a household nonprofit, the logo features 4 personalities staggered in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo which communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer tries to use the logo design to illustrate precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that illustrates itself will never have the opportunity to be comprehended.

Logo style developed for a hair style workshop including a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that communicated an atmosphere of tranquility and class for their new hair salon. I created a concept which didn’t go the obvious path of making just a stylized orchid but rather crafted a company logo that suggested a flower in the pattern of a swirl integrated in to the letter O in the title and by placing attention on the logo design using the figure of a hummingbird hovering above the logo itself. The obvious path in designing a logo design is usually the incorrect course and in this case, the design ended up not being about the flower but instead put the focus on the emotion that they really wanted to forecast to their clients.

Arabian steed logo design created for an equine cattle ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique logo design customized to display the unique physical traits of the Arabian type of horses. With a different head shape and higher tail posture, the Arabian is one of the highly quite easily recognizable equine lineages in the whole world.

Las Coffee shop logo design a little dining establishment, style includes a customized script font style which hovers over a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, design consists of a customized script font which floats over a group of elaborate lines and also dots.

Logo design for a software program developer the design functions and also iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. However, it meant something to the business owner of the business and in many cases the substance supporting a company logo is equally as important as how it brands the enterprise it stands for.

Evolve logo style produced for a Delray Beach, Florida interior designer, design feature a series of red circles that intersect as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Delray Beach, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, explores, coordinates, and manages such tasks. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V and also A in center of the word progressed have been customized to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Delray Beach, Florida logo design project was undertaken for a management coach that enables business leaders to become more successful at overseeing people, expectations, and profitability.
A logo design featuring an angler in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly realized the market place was ready for an outdoor sporting retailer that functions as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a location to market their pre-owned goods to other sports enthusiasts. I tailored their Delray Beach logo design dsign using an image that garners the attention of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really designed for an Delray Beach, Florida area farm it was actually developed for a commodities broker, and this creative logo was one of several that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to produce a graphic that projects confidence, effectiveness, and affluence.

 Delray Beach Logo design for a nonprofit, Transforming Factor Solutions - the logo style feature for ostensibly facing arrow as well as the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to investigate any concept that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where exactly the target is. Thankfully, in this particular instance, I hit a bullseye with the very first shot.

Logo design designed for making use of a sign for the dining establishment (Brewgrrs), it is a luxuriant manuscript typeface that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project where I worked closely with the proprietor to develop a logo design which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.