East Lake-Orient Park Logo Design

Nearly every new East Lake-Orient Park venture realizes that they require a logo, but few entrepreneurs thoroughly grasp the vital role their logo can take in their financial success, or the reason that one logo design functions better than another. A logo design has an instant and long term effect on the financial success of a company, choose the right one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the life of a company. The logos featured in the ImageCo portfolio help East Lake-Orient Park businesses prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos do not require contemplation, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will be legible and just as emotive at virtually any scale.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo design needs to be lasting and will feel relevant today, tomorrow, and forty years from today.

Retro logo design of a bike produced for a East Lake-Orient Park coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were opening up in an old section of the town and really wanted to cast an old-fashioned vibe without coming across as stodgy or low energy. I accomplished both of these jobs via developing a symbol concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo design with a microscopic lense slide and germs developed for East Lake-Orient Park clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the triggers and outcomes of diseases, especially the branch of medicine that works with the clinical evaluation of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I try not to be overly literal with a concept and to a point, this specific design approaches the company it serves rather literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more focus grabbing and even more meaningful.

logo design with a jumping green frog developed for a family members fun facility in East Lake-Orient Park.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to integrate a couple springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I designed was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a route, a stream, and also a tree - created for East Lake-Orient Park traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche speciality because travel photographers tend not to shoot locations or things but instead convey emotional journeys through the images they record. The idea behind this logo concept was to utilize negative space to communicate more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I made an effort to do something much the same to this logo design by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  East Lake-Orient Park logo design but also to illustrate the depth to her art and in the way that she views the world through the lens of her camera.

 East Lake-Orient Park logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I truly savor and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the customer, while he liked the concept, really did not care for my choice of birds. This particular guy genuinely despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this particular kind of sea bird.

When I turn a design over to a customer I urge all of them to talk about it with colleagues and family as well as with individuals that they don’t even know so as to get objective viewpoints on the benefit of a design concept. Fortunately, he talked about it with his family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a weird creature in the design world given that the people that are inclined to hire an expert to design their logo realize how vital a logo design is for their organization so they are way more invested in the outcome. Every logo project has it’s allotment of difficulties, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, design for East Lake-Orient Park publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, but it really is the most essential part of a printed book given that it is usually the initial thing a person views in the book store. For a publishing company, it’s the optimal opportunity that they will likely ever get to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has 2 letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems like that in many cases 1 of the aspects people usually tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline situated in LA and while I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was undoubtedly a winner.

 East Lake-Orient Park logo design used for advertising and a label design for Vintage Case features an antiquated font design.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which appeared to be older cases. For this custom logo design I tried to come up with a logo that had a fluid old-fashioned feel to it and could easily be utilized for every thing from a web site to an insignia on brand new cases that seemed like they were from a different generation.

Logo developed for an orthodontist in East Lake-Orient Park, design include an arc with lines intersecting with it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo design jobs due to the fact that it seems that virtually every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company marketing, if restaurants approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo features 4 characters surprised in elevation to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution wishes to relate.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design that communicated that they were about families without being overtly corny about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize how people ought to think or feel they don’t understand the goal of a logo. If people have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the likelihood to be understood.

Logo design developed for a hair style workshop including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that carried a sense of tranquility and elegance for their new hair studio. I created a concept which didn’t go the obvious direction of designing merely a stylized orchid but instead crafted a business logo that implied an orchid in the pattern of a swirl featured into the letter O in the name and by placing attention on the concept with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a business logo is oftentimes the wrong route and in this case, the design ended up not being about the flower but instead placed the emphasis on the perception that they wanted to forecast to their customers.

Arabian horse logo style produced for an equine ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind logo concept fashioned to embody the unique physical traits of the Arabian type of horses. By having an unique head form and high tail posture, the Arabian is one of the most easily recognizable horse breeds in the entire world.

Las Cafe logo style a small dining establishment, style consists of a customized script font style which floats over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, design contains a modified manuscript typeface which hovers over a team of ornate lines and dots.

Logo layout for a software program programmer the layout features and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the business and in many cases the significance behind a business logo is equally as important as how it serves the enterprise it represents.

Evolve logo design created for a East Lake-Orient Park indoor developer, design function a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a East Lake-Orient Park interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, researches, coordinates, and manages such ventures. Interior design is a diverse profession that includes conceptual development, area planning, site examinations, programming, analysis, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V and A in center of words progressed have been modified to tie directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular East Lake-Orient Park logo design assignment was completed for a leadership coach that enables business leaders to become more efficient at supervising people, expectations, and productivity.

A logo design featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market was prepared for an outdoor sporting retailer that functions as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of interests, a place to sell their pre-owned items to other sports enthusiasts. I created their East Lake-Orient Park business logo dsign along with a graphic that garners the attention of vehicles and projects an image that arouses the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo design has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually created for an East Lake-Orient Park area farm it was in reality designed for a products broker, and this particular logo design was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make a graphic that projects self-confidence, success, and wealth.
Logo created for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font style that is similar to a renowned sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked directly with the owner to design a logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very legible from over a block away.